Rumble Franchise FDD, Costs & Fees (2025)

KEY FRANCHISE STATS

All you need to know about this franchise in a snapshot

Franchisees

?

84
+
147%
147%
Investment required

?

$510,000 - $1,141,000
Revenue (AUV)

?

$397,000
Undisclosed
Pro
+
-17.4%
+
xx%
-xx%
-17.4%
Initial franchise fee

?

$60,000
Royalty fees

?

7.00%
+
4.00%
Operating Profit

?

n.a.

Pro
Franchisees

?

84
+
147%
147%
Investment required

?

$510,000 - $1,141,000
Franchise fee

?

$60,000
Royalty fees

?

7.00%
+
4.00%
Revenue (AUV)

?

$397,000
Undisclosed
Pro
+
-17.4%
+
xx%
-xx%
-17.4%
Operating Profit

?

n.a.

Pro

Rumble: Revolutionizing Group Fitness with Boxing and Beats

Rumble is a dynamic fitness franchise that combines the energy of a nightclub with the intensity of a boxing gym. Founded in New York City in 2017, Rumble offers a unique group fitness experience that revolves around a 45-minute, 10-round workout blending boxing-inspired exercises with resistance training. 

The franchise has expanded rapidly and now has over 85 studios in major markets worldwide, making it a popular choice for fitness enthusiasts looking for a high-energy workout in a community-driven environment. Headquartered in New York City, Rumble began franchising in 2020, capitalizing on its growing popularity and proven business model.

The franchise offers a comprehensive range of services, including group boxing classes, one-on-one personal training, and community-building events. Its unique selling point lies in its engaging "FightClub meets NightClub" experience, which appeals to a broad audience by combining fitness with fun and camaraderie.

Rumble differentiates itself from other fitness franchises through its strong emphasis on community and its innovative approach to workouts. By creating an inclusive and supportive environment, Rumble fosters a loyal following among its members, known as "Rumblers." 

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $60,000 – $60,000
Sourcing Fee $0 – $28,000
Travel & Living Expenses While Training $0 – $2,500
Real Estate/Lease and Professional Fees $31,000 – $71,500
Net Leasehold Improvements (Net of Estimated Tenant Improvement Allowances) $130,000 – $529,500
Signage $14,000 – $38,500
Insurance $5,141 – $11,579
Fitness Equipment & Initial FF&E Package $115,500 – $199,700
Additional Operating Supplies and Accessories $10,000 – $10,000
Pre-Sales and Soft Opening Retail Inventory Kit $23,000 – $27,000
Audio/Visual Package, Computer System and Related Components $47,500 – $47,500
Initial Marketing & Advertising Spend $24,825 – $30,563
Initial Instructor Training Fee $5,000 – $5,000
Technology and Software Fees $4,674 – $4,674
Additional Funds – 3 Months $39,000 – $75,000
Total Estimated Initial Investment $509,640 – $1,141,016

Franchise Disclosure Document

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Competitors

Franchise
Franchisees
Growth
Initial fee
Investment
Revenue
Gross Profit
Operating Profit
Industry

84

+
147%
147%
No growth
New

$60,000

$510,000

-

$1,141,000

n.a.

$397,000

Pro

n.a.

Pro

n.a.

Pro

Fitness

Training 

Rumble Franchise provides comprehensive training to ensure franchisees are well-prepared to operate their studios successfully. The training program includes:

  1. Comprehensive Onboarding: Franchisees undergo an extensive onboarding process that covers all aspects of the business, from operations to customer service. This includes detailed training on managing the studio, understanding the brand's unique workout offerings, and creating a welcoming environment for members.
  2. Sales and Marketing Training: Rumble offers in-depth training on sales strategies and marketing techniques to help franchisees attract and retain members. This training includes pre-opening marketing campaigns, community outreach, and ongoing support to maximize brand exposure and lead generation.
  3. Operational Support: Franchisees receive ongoing operational support, including guidance on site selection, lease negotiation, studio design, and construction. This support ensures that each studio is set up efficiently and in line with Rumble's brand standards.
  4. Instructor and Staff Training: Rumble provides comprehensive training for hiring and developing instructors and staff. This includes a certification program for trainers to ensure they meet Rumble's high standards for delivering engaging and effective workouts. Franchisees are also supported in building a strong team of general managers and sales staff to ensure smooth studio operations.
  5. Ongoing Support and Development: Beyond the initial training, Rumble offers continuous support through regular check-ins, workshops, and training updates to keep franchisees informed about the latest trends and best practices in the fitness industry. This ongoing support helps franchisees adapt and thrive in the competitive market.

Territory Protection

Rumble franchise offers territory protection to its franchisees, ensuring that each franchisee has an exclusive area where no other Rumble studios can operate. This territorial exclusivity helps protect the franchisee’s investment by reducing internal competition and allowing them to fully develop their market. 

By securing a designated territory, franchisees can focus on building a strong community and growing their customer base without worrying about overlap with other Rumble locations.

This protection is particularly valuable in the fitness industry, where market saturation can significantly impact profitability. 

Number of units

2023

2024

2025
Franchised units

34

69

84

Company-owned units

1

5

1

Total units

35

74

85

Competitors

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$276,000
-
$535,000
Franchisees
2
+
n.a.
n.a.

Purvelo

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$356,000
-
$512,000
Franchisees
2
+
n.a.
n.a.

Red Effect Infrared Fitness

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$185,000
-
$278,000
Franchisees
3
+
-63%
-63%

Volofit

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$399,000
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$735,000
Franchisees
6
+
500%
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