Spray Foam Genie

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Spray Foam Genie

Home Services
Other Home Services

Spray Foam Genie Franchise FDD, Costs & Fees (2025)

Spray Foam Genie provides professional spray foam insulation services, helping improve energy efficiency and comfort in residential and commercial buildings.

Spray Foam Genie is a premier provider of cutting-edge spray foam insulation services, catering to residential and commercial markets across the United States. Founded in 2007 and headquartered in Livonia, Michigan, the company has become synonymous with energy efficiency, moisture control, and durable insulation solutions.

With its high-performance spray foam products, Spray Foam Genie offers customers the benefits of reduced energy costs, improved indoor comfort, and healthier living environments. The franchise opportunity for Spray Foam Genie was launched in 2022, marking a significant milestone in the company’s journey.

By franchising, the brand expanded its reach while maintaining its commitment to quality and customer satisfaction. Each franchise delivers top-notch insulation services, backed by the company’s proven business model and innovative technologies.

Spray Foam Genie stands out in the competitive insulation industry through its advanced formulations and application techniques. Offering a range of products, including open-cell, closed-cell, and slow-rise foam, the company ensures that every nook and cranny is sealed, creating an airtight barrier.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $65,000 – $190,000
Rent – 3 months $12,000 – $20,000
Leasehold Improvements, Construction $2,000 – $5,000
Utilities Deposits $1,000 – $1,500
Furniture, Fixtures, and Equipment $17,000 – $20,000
Trailer Rig Financing $30,000 – $50,000
Spray Guns (2) $7,000
Truck Lease (three months) $5,100 – $25,000
Initial Foam Purchase Inventory and Starter PPE $60,000 – $70,000
Insurance $22,000 – $25,000
Computer Equipment $2,000 – $2,500
Planning Software $1,500
SFG Software Setup Fee $1,500
SFG Monthly Software Fee (3 months) $2,040
Training Expenses $1,500 – $10,000
Business Licenses and Permits $900 – $2,200
Professional Fees $1,000 – $2,000
Grand Opening Advertising $22,000 – $25,000
Additional Funds – 3 months $70,000 – $85,000
TOTAL $323,540 – $545,240
Type of Expenditure Amount
Initial Franchise Fee $65,000 – $190,000
Rent – 3 months $12,000 – $20,000
Leasehold Improvements, Construction $2,000 – $5,000
Utilities Deposits $1,000 – $1,500
Furniture, Fixtures, and Equipment $17,000 – $20,000
Trailer Rig Financing $30,000 – $50,000
Spray Guns (2) $7,000
Truck Lease (three months) $5,100 – $25,000
Initial Foam Purchase Inventory and Starter PPE $60,000 – $70,000
Insurance $22,000 – $25,000
Computer Equipment $2,000 – $2,500
Planning Software $1,500
SFG Software Setup Fee $1,500
SFG Monthly Software Fee (3 months) $2,040
Training Expenses $1,500 – $10,000
Business Licenses and Permits $900 – $2,200
Professional Fees $1,000 – $2,000
Grand Opening Advertising $22,000 – $25,000
Additional Funds – 3 months $70,000 – $85,000
TOTAL $323,540 – $545,240

Franchise Disclosure Document

KEY FRANCHISE STATS

All you need to know about this franchise

Started franchising
2022
Franchisees

?

38
+
n.a.
n.a.
Franchise fee

?

$65,000
Investment

?

$324,000 - $545,000
Revenue (AUV)

?

Undisclosed
Upgrade

$2,088,000

+
n.a.
n.a.
Operating Profit

?

Upgrade

34.1%

Home based

?

Yes
Upgrade
Yes
Passive investment

?

Yes
Upgrade
Yes
FDD
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Competitors

Below are some of

Spray Foam Genie

key competitors in the

Other Home Services

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

38

New
+
n.a.
n.a.

$65,000

$324,000

$545,000

n.a.

$2,088,000

$xxx,xxx

80.7%

xx%

n.a.

34.1%

xx%

n.a.

222

New
+
-6%
-6%

$39,900

$54,000

$70,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

460

New
+
-10%
-10%

$39,583

$130,000

$814,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

110

New
+
182%
182%

$49,500

$144,000

$205,000

n.a.

$1,170,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

184

New
+
38%
38%

$49,500

$128,000

$196,000

n.a.

$373,000

$xxx,xxx

66.0%

xx%

n.a.

36.0%

xx%

n.a.

49

New
+
29%
29%

$75,000

$96,000

$229,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

100

New
+
69%
69%

$45,000

$266,000

$410,000

n.a.

$1,139,000

$xxx,xxx

92.0%

xx%

n.a.

n.a.

xx%

n.a.

8

New
+
n.a.
n.a.

$59,500

$170,000

$179,000

n.a.

$415,000

$xxx,xxx

56.3%

xx%

n.a.

29.0%

xx%

n.a.

107

New
+
11%
11%

$85,000

$759,000

$1,247,000

n.a.

$230,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

61

New
+
42%
42%

$60,000

$121,000

$183,000

n.a.

$482,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

313

New
+
10%
10%

$50,000

$107,000

$539,000

n.a.

$2,314,000

$xxx,xxx

53.5%

xx%

n.a.

13.5%

xx%

n.a.

146

New
+
0%
0%

$46,450

$946,000

$962,000

n.a.

$4,670,000

$xxx,xxx

32.6%

xx%

n.a.

n.a.

xx%

n.a.

55

New
+
104%
104%

$50,000

$443,000

$853,000

n.a.

$3,776,000

$xxx,xxx

36.2%

xx%

n.a.

n.a.

xx%

n.a.

77

New
+
-19%
-19%

$63,000

$147,000

$172,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

375

New
+
8%
8%

$40,000

$84,000

$207,000

n.a.

$829,000

$xxx,xxx

64.4%

xx%

n.a.

13.6%

xx%

n.a.

9

New
+
-18%
-18%

$49,500

$126,000

$181,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

0

New
+
n.a.
n.a.

$59,500

$246,000

$368,000

n.a.

$1,065,000

$xxx,xxx

39.2%

xx%

n.a.

18.4%

xx%

n.a.

32

New
+
n.a.
n.a.

$65,000

$216,000

$409,000

n.a.

$1,446,000

$xxx,xxx

75.1%

xx%

n.a.

n.a.

xx%

n.a.

103

New
+
-27%
-27%

$49,500

$131,000

$160,000

n.a.

$1,220,000

$xxx,xxx

62.2%

xx%

n.a.

15.6%

xx%

n.a.

0

New
+
n.a.
n.a.

$42,500

$120,000

$201,000

n.a.

$435,000

$xxx,xxx

74.3%

xx%

n.a.

n.a.

xx%

n.a.

209

New
+
50%
50%

$33,000

$85,000

$277,000

n.a.

$581,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

27

New
+
35%
35%

$60,000

$189,000

$238,000

n.a.

$663,000

$xxx,xxx

72.2%

xx%

n.a.

18.2%

xx%

n.a.

126

New
+
-2%
-2%

$45,000

$59,000

$119,000

n.a.

$3,255,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

571

New
+
3%
3%

$23,000 - $63,000

$138,000

$171,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

4

New
+
n.a.
n.a.

$25,000

$74,000

$101,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

4

New
+
n.a.
n.a.

$35,000

$72,000

$106,000

n.a.

$555,000

$xxx,xxx

53.9%

xx%

n.a.

n.a.

xx%

n.a.

284

New
+
-5%
-5%

$29,500

$61,000

$92,000

n.a.

$241,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

93

New
+
n.a.
n.a.

$59,900

$113,000

$213,000

n.a.

$590,000

$xxx,xxx

42.6%

xx%

n.a.

13.6%

xx%

n.a.

211

New
+
17%
17%

$42,500

$152,000

$315,000

n.a.

$782,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

22

New
+
-29%
-29%

$12,995

$40,000

$180,000

n.a.

$446,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

93

New
+
-22%
-22%

$29,500

$77,000

$260,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

161

New
+
-1%
-1%

$19,950

$185,000

$299,000

n.a.

$287,000

$xxx,xxx

61.0%

xx%

n.a.

n.a.

xx%

n.a.

55

New
+
-7%
-7%

$49,500

$107,000

$407,000

n.a.

$363,000

$xxx,xxx

71.0%

xx%

n.a.

n.a.

xx%

n.a.

200

New
+
-1%
-1%

$45,000

$65,000

$92,000

n.a.

$272,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

50

New
+
35%
35%

$60,000

$233,000

$317,000

n.a.

$1,564,000

$xxx,xxx

59.4%

xx%

n.a.

n.a.

xx%

n.a.

36

New
+
300%
300%

$59,900

$89,000

$169,000

n.a.

$159,000

$xxx,xxx

66.0%

xx%

n.a.

37.0%

xx%

n.a.

106

New
+
51%
51%

$59,500

$120,000

$139,000

n.a.

$1,081,000

$xxx,xxx

61.2%

xx%

n.a.

13.8%

xx%

n.a.

13

New
+
0%
0%

$2,000 to $15,000

$18,000

$84,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

79

New
+
61%
61%

$50,000

$103,000

$135,000

n.a.

$703,000

$xxx,xxx

56.6%

xx%

n.a.

15.9%

xx%

n.a.

395

New
+
21%
21%

$49,500

$189,000

$234,000

n.a.

$428,000

$xxx,xxx

65.1%

xx%

n.a.

22.0%

xx%

n.a.

235

New
+
-5%
-5%

$42,500

$59,000

$93,000

n.a.

$97,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

0

New
+
n.a.
n.a.

$50,000

$210,000

$309,000

n.a.

$6,220,000

$xxx,xxx

43.0%

xx%

n.a.

8.0%

xx%

n.a.

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Training

The training programs provided by Spray Foam Genie Franchisor are comprehensive and cater to various aspects of franchise operation. These are:

  1. Initial Training Program
    This program is mandatory for the franchisee and designated managers and includes training in customer service, operational management, financial management, technical skills, advertising, and marketing. It is conducted over up to 10 days, depending on the participant's experience. Travel, lodging, and other expenses are borne by the attendee.
  2. On-Site Opening Assistance
    The Franchisor provides on-site training, supervision, and assistance for up to three days during the opening of the franchise. Additional days can be requested at an extra charge.
  3. Ongoing Training
    Periodic training sessions for franchisees, managers, and staff are organized to ensure the continued adherence to franchise standards and to introduce updates to procedures or offerings.
  4. Specialized Training
    Training programs for specific services or products, requiring additional certification, are conducted as needed and are at the franchisee's expense.
  5. Refresher and Remedial Training
    These programs are offered to reinforce existing knowledge or address performance issues. While instructors and materials are provided, the franchisee may incur fees for such sessions.

Territory Protection

Spray Foam Genie provides franchisees with a protected territory outlined in the Franchise Agreement, ensuring no competing franchises or company-owned units operate within that area during the agreement's term. This exclusivity allows franchisees to focus on their designated market without direct competition from the brand.

Franchisees must conduct business within their territory unless they obtain prior written consent to operate outside it. This policy supports operational stability and market exclusivity while aligning with the franchise’s system standards.

Competitors

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Franchisees

?

4
+
n.a.
n.a.
Investment

?

$74,000 - $101,000
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Garage Force

Garage Force is a flooring franchise that specializes in high-performance, durable concrete coatings for garages, basements, and commercial spaces.

Franchisees

?

184
+
38%
38%
Investment

?

$128,000 - $196,000
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Life Saver Pool Fence

Life Saver Pool Fence is a safety franchise providing high-quality, removable pool fences to protect children and pets from accidental drownings.

Franchisees

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4
+
n.a.
n.a.
Investment

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$72,000 - $106,000
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Garage Kings

Garage Kings is a flooring franchise specializing in durable and stylish epoxy and polyaspartic garage floor coatings for residential and commercial spaces.

Franchisees

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27
+
35%
35%
Investment

?

$189,000 - $238,000
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USA Insulation

USA Insulation offers energy-efficient insulation solutions for homes and buildings, promoting energy savings, comfort, and reduced utility costs.

Franchisees

?

100
+
69%
69%
Investment

?

$266,000 - $410,000
Home Services
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U Got Stink

U Got Stink specializes in odor removal services for residential and commercial properties, using advanced techniques and products to eliminate odors caused by smoke, pets, mold, and other sources, leaving spaces fresh and odor-free.

Franchisees

?

13
+
0%
0%
Investment

?

$18,000 - $84,000
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