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Spray Foam Genie Franchise FDD, Costs & Fees (2025)

Spray Foam Genie provides professional spray foam insulation services, helping improve energy efficiency and comfort in residential and commercial buildings.

Spray Foam Genie is a premier provider of cutting-edge spray foam insulation services, catering to residential and commercial markets across the United States. Founded in 2007 and headquartered in Livonia, Michigan, the company has become synonymous with energy efficiency, moisture control, and durable insulation solutions.

With its high-performance spray foam products, Spray Foam Genie offers customers the benefits of reduced energy costs, improved indoor comfort, and healthier living environments. The franchise opportunity for Spray Foam Genie was launched in 2022, marking a significant milestone in the company’s journey.

By franchising, the brand expanded its reach while maintaining its commitment to quality and customer satisfaction. Each franchise delivers top-notch insulation services, backed by the company’s proven business model and innovative technologies.

Spray Foam Genie stands out in the competitive insulation industry through its advanced formulations and application techniques. Offering a range of products, including open-cell, closed-cell, and slow-rise foam, the company ensures that every nook and cranny is sealed, creating an airtight barrier.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $65,000 – $190,000
Rent – 3 months $12,000 – $20,000
Leasehold Improvements, Construction $2,000 – $5,000
Utilities Deposits $1,000 – $1,500
Furniture, Fixtures, and Equipment $17,000 – $20,000
Trailer Rig Financing $30,000 – $50,000
Spray Guns (2) $7,000
Truck Lease (three months) $5,100 – $25,000
Initial Foam Purchase Inventory and Starter PPE $60,000 – $70,000
Insurance $22,000 – $25,000
Computer Equipment $2,000 – $2,500
Planning Software $1,500
SFG Software Setup Fee $1,500
SFG Monthly Software Fee (3 months) $2,040
Training Expenses $1,500 – $10,000
Business Licenses and Permits $900 – $2,200
Professional Fees $1,000 – $2,000
Grand Opening Advertising $22,000 – $25,000
Additional Funds – 3 months $70,000 – $85,000
TOTAL $323,540 – $545,240
Type of Expenditure Amount
Initial Franchise Fee $65,000 – $190,000
Rent – 3 months $12,000 – $20,000
Leasehold Improvements, Construction $2,000 – $5,000
Utilities Deposits $1,000 – $1,500
Furniture, Fixtures, and Equipment $17,000 – $20,000
Trailer Rig Financing $30,000 – $50,000
Spray Guns (2) $7,000
Truck Lease (three months) $5,100 – $25,000
Initial Foam Purchase Inventory and Starter PPE $60,000 – $70,000
Insurance $22,000 – $25,000
Computer Equipment $2,000 – $2,500
Planning Software $1,500
SFG Software Setup Fee $1,500
SFG Monthly Software Fee (3 months) $2,040
Training Expenses $1,500 – $10,000
Business Licenses and Permits $900 – $2,200
Professional Fees $1,000 – $2,000
Grand Opening Advertising $22,000 – $25,000
Additional Funds – 3 months $70,000 – $85,000
TOTAL $323,540 – $545,240

Spray Foam Genie

2024

Franchise Disclosure Document

Number of units

Training

The training programs provided by Spray Foam Genie Franchisor are comprehensive and cater to various aspects of franchise operation. These are:

  1. Initial Training Program
    This program is mandatory for the franchisee and designated managers and includes training in customer service, operational management, financial management, technical skills, advertising, and marketing. It is conducted over up to 10 days, depending on the participant's experience. Travel, lodging, and other expenses are borne by the attendee.
  2. On-Site Opening Assistance
    The Franchisor provides on-site training, supervision, and assistance for up to three days during the opening of the franchise. Additional days can be requested at an extra charge.
  3. Ongoing Training
    Periodic training sessions for franchisees, managers, and staff are organized to ensure the continued adherence to franchise standards and to introduce updates to procedures or offerings.
  4. Specialized Training
    Training programs for specific services or products, requiring additional certification, are conducted as needed and are at the franchisee's expense.
  5. Refresher and Remedial Training
    These programs are offered to reinforce existing knowledge or address performance issues. While instructors and materials are provided, the franchisee may incur fees for such sessions.

Territory Protection

Spray Foam Genie provides franchisees with a protected territory outlined in the Franchise Agreement, ensuring no competing franchises or company-owned units operate within that area during the agreement's term. This exclusivity allows franchisees to focus on their designated market without direct competition from the brand.

Franchisees must conduct business within their territory unless they obtain prior written consent to operate outside it. This policy supports operational stability and market exclusivity while aligning with the franchise’s system standards.

Competitors

Below are some of

Spray Foam Genie

key competitors in the

Other Home Services

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Sign up
Gross Profit
Sign up
EBITDA
Sign up

38

New
+
n.a.
n.a.

$65,000

$324,000

$545,000

n.a.

$2,088,000

$xxx,xxx

80.7%

xx%

n.a.

34.1%

xx%

n.a.

Competitors

Puddle Pool Services

Puddle Pool Services is a home-services franchise offering pool cleaning, maintenance, and seasonal care, serving residential and commercial pool owners, and known for branded, professional service, dependable scheduling, and subscription-style maintenance programs that simplify long-term pool ownership.

Franchisees

?

1
+
n.a.
n.a.
Investment

?

$98,000 - $123,000

STORSQUARE

STORSQUARE is a portable storage franchise offering on-site storage containers and relocation solutions, serving homeowners, contractors, and businesses, and known for flexible delivery, weather-resistant containers, and customer-centric scheduling that simplify moves, renovations, seasonal storage, and short-term or long-term space needs.

Franchisees

?

1
+
n.a.
n.a.
Investment

?

$166,000 - $438,000

WATERLOO TURF

WATERLOO TURF is a home-services franchise offering artificial turf design and installation, serving homeowners, pet facilities, and commercial properties, and known for premium synthetic grass systems, water-saving landscapes, and franchisee-focused support geared toward profitability, scalable growth, and strong local reputations.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$106,000 - $152,000

Preserve Services

Preserve Services is a home-improvement franchise offering exterior construction, maintenance, and project management, serving residential property owners, and known for coordinating multiple trades, transparent communication, and systems that let franchisees oversee siding, roofing, decking, and painting projects.

Franchisees

?

7
+
17%
17%
Investment

?

$93,000 - $125,000

My Backyard Sports

My Backyard Sports is a youth-sports-venue franchise offering indoor/outdoor field rentals, leagues, training and events for kids, serving families and youth-sports organizers, and known for flexible facility use, community integration and revenue diversification.

Franchisees

?

3
+
n.a.
n.a.
Investment

?

$104,000 - $177,000

Premier Pool Service

Premier Pool Service is a pool care franchise offering cleaning, repair, and maintenance services, serving residential pool owners, and known for reliable weekly service, expert technical training, and strong support from an established pool brand.

Franchisees

?

35
+
6%
6%
Investment

?

$43,000 - $118,000

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