ServiceMaster Restore is a leading disaster recovery franchise offering fire, water, and mold damage restoration services with rapid response and expert care.
KEY FRANCHISE STATS
Franchisees
?
2046
+
-9%
-9%
Franchise fee
?
$72,500
Investment
?
$255,000 - $365,000
Revenue (AUV)
?
Undisclosed
$494,000
+
n.a.
n.a.
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Founded in 1929 by Marion E. Wade in Chicago, Illinois, ServiceMaster began as a modest moth-proofing business. Over the decades, it evolved into a diversified service provider and became one of the first companies in the U.S. to adopt franchising in 1952.
Today, ServiceMaster Restore operates as a core brand under the ServiceMaster Brands umbrella and is headquartered in Atlanta, Georgia.
ServiceMaster Restore specializes in disaster restoration services for both residential and commercial properties. Its offerings include water and fire damage restoration, mold remediation, storm damage repair, and specialty cleaning.
Initial investment
The initial investment required for a ServiceMaster Restore franchise is
$255,000 - $365,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$72,500
Equipment and Supplies
$85,000 – $135,000
Vehicles
$3,975 – $5,500
Technology System
$800 – $2,000
Travel and Other Expenses During AOS Training
$2,500 – $7,000
Insurance
$8,800 – $19,350
Certifications
$0 – $260
Local Advertising
$500 – $1,500
Miscellaneous Opening Expenses
$1,000 – $7,200
Real Estate Expenses
$5,000 – $25,000
Professional Fees
$5,000 – $15,000
Additional Funds – first 3 months
$70,000 – $75,000
Total for Disaster Restoration Franchises
$255,075 – $365,310
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Type of Expenditure
Amount
Initial Franchise Fee
$72,500
Equipment and Supplies
$85,000 – $135,000
Vehicles
$3,975 – $5,500
Technology System
$800 – $2,000
Travel and Other Expenses During AOS Training
$2,500 – $7,000
Insurance
$8,800 – $19,350
Certifications
$0 – $260
Local Advertising
$500 – $1,500
Miscellaneous Opening Expenses
$1,000 – $7,200
Real Estate Expenses
$5,000 – $25,000
Professional Fees
$5,000 – $15,000
Additional Funds – first 3 months
$70,000 – $75,000
Total for Disaster Restoration Franchises
$255,075 – $365,310
Franchise Disclosure Document
Below is ServiceMaster Restore's 2024 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
ServiceMaster Restore had 2046 total units in 2024, of which 2046 were franchised-owned and 0 company-owned.
ServiceMaster Restore offers a structured training framework for its franchisees to ensure operational excellence and alignment with brand standards:
Initial AOS Training The primary program, known as the Academy of Service (AOS Training), is mandatory for up to two designated trainees per franchise. It may include classroom, on-the-job, and virtual components. Completion is required within a specified time frame and before the franchise opening.
Additional Training The franchisor provides other training programs as it deems necessary for franchisees, managers, or staff. These may come with additional fees and are aimed at enhancing specific operational areas.
Ongoing Training Requirements Every year, franchisees must attend at least two seminars, workshops, or meetings offered by the franchisor to stay updated with system changes. These events are mandatory and must be self-funded by the franchisee.
Territory Protection
ServiceMaster Restore does not offer exclusive territorial protection to its franchisees. Although each franchise is assigned a designated territory where they are expected to operate and market, the franchisor retains the right to allow other businesses, including affiliates, to operate in any area, even within the same geographic market.
Franchisees are also explicitly told that they may face competition from other franchisees, company-owned businesses, or other distribution channels. Franchisees are allowed to perform services outside their assigned territory if the customer initiates the request or if the marketing aligns with a pre-approved plan.
However, they must seek prior approval to relocate within their territory and do not receive preferential rights for additional units. Essentially, the franchisor maintains broad flexibility to authorize operations that may compete directly or indirectly with an existing franchise location.
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