Create an account to access more data and download FDDs.
For more information see our plans here.

Sign up
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Upgrade to Pro to access unlimited data and FDDs. For more information see our plans here.

Upgrade to Pro

Pretzelmaker Franchise FDD, Costs & Fees (2025)

Snack food franchise specializing in freshly baked pretzels, pretzel bites, and refreshing lemonade, providing a tasty and convenient snack option.

KEY FRANCHISE STATS

Franchisees

?

144
+
-14%
-14%
Franchise fee

?

$25,000
Investment

?

$109,000 - $386,000
Revenue (AUV)

?

Undisclosed

$453,000

+
n.a.
n.a.

Pretzelmaker is a prominent restaurant chain headquartered in Georgia, renowned for its freshly made pretzels, cold drinks, and smoothies. As a subsidiary of FAT Brands, it was established in 1991 by Jeffery Tripp.

Pretzelmaker's menu offers a tempting variety of items, including soft pretzel bites, mini pretzel dogs, a range of dipping sauces, blended beverages, refreshing lemonades, and delicious mozzarella-stuffed bites.

The first Pretzelmaker location opened in 1991 in Trumbull, Connecticut, originally operating under the name Mr. Pretzel Inc. Its success led to franchising in 1992, and the brand eventually transitioned to Pretzel Time before becoming Pretzelmaker.

In addition to its delicious offerings, Pretzelmaker has made a name for itself with its commitment to quality ingredients and innovative flavors. The brand is dedicated to providing a memorable customer experience, whether in the United States or at its international locations, including Canada, Mexico, Saudi Arabia, and Guam.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Pretzelmaker offers 4 types of franchises:

Type of Restaurant Initial Investment
Traditional Pretzelmaker Restaurant $273,500 to $385,500
Non-Traditional Restaurant $233,500 to $340,150
Satellite Restaurant $108,750 to $206,144
Pretzelmaker - Standard Co-Brand Restaurant $385,185 to $512,135

We are summarizing below the main costs associated with opening a Pretzelmaker - Standard Co-Brand Restaurant.

For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).

Pretzelmaker - Standard Co-Brand Restaurant

Type of Expenditure Amount
Franchise Fee $25,000
Grand Opening Marketing $3,000 - $5,000
Traveling and Living Expenses While Training $2,000 - $5,000
Opening Inventory $15,635 - $19,135
Architectural Fees $8,750 - $12,500
Furniture, fixtures, equipment, and decor $155,000 - $205,000
Signs $7,500 - $14,500
Prepaid rent and security deposit $2,500 - $5,000
Leasehold improvements $145,000 - $182,000
Utility deposits $2,200 - $3,000
Professional Fees $2,000 - $6,000
Point of Sale Systems (POS) and related technology $7,600 - $14,000
Business licenses, permits, etc. (for first 6 months) $1,500 - $2,500
Insurance (3 months) $2,500 - $3,500
Additional Funds (3 months) $5,000 - $10,000
TOTALS $385,185 - $512,135

Create a free account to access this table and more.
For more information see our plans here.

Sign up
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Pretzelmaker offers 4 types of franchises:

Type of Restaurant Initial Investment
Traditional Pretzelmaker Restaurant $273,500 to $385,500
Non-Traditional Restaurant $233,500 to $340,150
Satellite Restaurant $108,750 to $206,144
Pretzelmaker - Standard Co-Brand Restaurant $385,185 to $512,135

We are summarizing below the main costs associated with opening a Pretzelmaker - Standard Co-Brand Restaurant.

For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).

Pretzelmaker - Standard Co-Brand Restaurant

Type of Expenditure Amount
Franchise Fee $25,000
Grand Opening Marketing $3,000 - $5,000
Traveling and Living Expenses While Training $2,000 - $5,000
Opening Inventory $15,635 - $19,135
Architectural Fees $8,750 - $12,500
Furniture, fixtures, equipment, and decor $155,000 - $205,000
Signs $7,500 - $14,500
Prepaid rent and security deposit $2,500 - $5,000
Leasehold improvements $145,000 - $182,000
Utility deposits $2,200 - $3,000
Professional Fees $2,000 - $6,000
Point of Sale Systems (POS) and related technology $7,600 - $14,000
Business licenses, permits, etc. (for first 6 months) $1,500 - $2,500
Insurance (3 months) $2,500 - $3,500
Additional Funds (3 months) $5,000 - $10,000
TOTALS $385,185 - $512,135

Franchise Disclosure Document

Upgrade to Pro to access and download this FDD.
For more information, see our plans here.

Sign up
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Number of units

Training 

Pretzelmaker offers guidelines, counseling, and on-site evaluations to help you secure the ideal spot.

Pretzelmaker is dedicated to equipping its franchisees with the essential knowledge and skills. This includes thorough training on the system, brand standards, policies, and procedures, ensuring both the franchisee and the operations manager are well-prepared.

To keep franchisees and their teams up-to-date, Pretzelmaker periodically offers advanced training programs. Additionally, to guarantee a smooth launch, Pretzelmaker provides on-site assistance for at least two days during your store's opening.

Territory Protection

Franchisees will not be granted exclusive rights to the Development Area. Although they can operate within a designated Development Area, exclusivity is not guaranteed.

If the Development Area is specified as exclusive in Exhibit A, then, provided the franchisee operates the stores according to the agreed schedule and maintains the required minimum number of stores, the franchisor will refrain from operating or licensing anyone else to operate a store under the Marks and the System within that Development Area.

However, it is important to note that outside of these conditions, the franchisor and its affiliates reserve the right to conduct any business, meaning the franchisee's rights within the Development Area are not absolute.

Competitors

Below are some of

Pretzelmaker

key competitors in the

Baked Goods

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

144

New
+
-14%
-14%

$25,000

$109,000

$386,000

n.a.

$453,000

$xxx,xxx

78.2%

xx%

n.a.

n.a.

xx%

n.a.

Competitors

PopUp Bagels

PopUp Bagels is a next-generation bagel franchise offering hot, unsliced bagels and creative schmears, serving social, share-focused customers, and known for its “Grip, Rip and Dip” experience, limited-drop batches, and rapidly growing multi-state expansion.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$313,000 - $884,000

Gordo's Bubble Waffles

Gordo's Bubble Waffles is a dessert café franchise offering Hong Kong–style bubble waffles, ice cream, and drinks, serving students, families, and late-night snackers, and known for customizable creations, colorful toppings, and playful, social-media-ready dessert experiences.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$179,000 - $469,000

Al Manakeesh

Al Manakeesh is a Middle Eastern bakery-restaurant brand offering manakeesh flatbreads, shawarma, and Lebanese specialties, serving neighborhood diners and families, and known for freshly baked dough, traditional flavors, and casual, counter-service settings that highlight Levantine comfort food.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$261,000 - $403,000

Orange County Bagel

Orange County Bagel is a quick-service restaurant franchise offering bagels, breakfast sandwiches, and coffee, serving morning commuters, families, and nearby offices, and known for kettle-boiled bagels, generous toppings, and neighborhood storefronts that become local favorites for breakfast and weekend brunch.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$204,000 - $387,000

Jars by Fabio Viviani

Jars by Fabio Viviani is a dessert franchise offering layered gourmet sweets served in jars, serving dessert lovers, families, and event clients, and known for chef-designed recipes, eye-catching presentation, and an experiential dessert-bar atmosphere supported by strong branding partners.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$200,000 - $635,000

Golden Krust Caribbean Restaurant

Golden Krust Caribbean Restaurant is a quick‐service franchise offering Caribbean-style patties, rotis, rice dishes and meals, serving diaspora communities and casual diners, and known for signature flavors, cultural brand heritage and growing franchise network.

Franchisees

?

101
+
-6%
-6%
Investment

?

$213,000 - $776,000

All the data you need

We're the leading database for franchise professionals

For
Franchisees
Franchisors
Investors
Franchise Consultants

Unlimited FDD access

Access our library of 5,000+ Franchise Disclosure Documents, updated every day.

Pay $49 per FDD download

?

Read unlimited FDDs
Pro
Download unlimited FDDs
Pro

Transparent franchise data

Analyze financial data on 2,500+ franchise brands, without diving into FDDs. Revenue, profits, growth and more.

Franchise fees
Detailed initial investment

?

Revenue
Pro
Gross Margin
Pro
Operating Profit (EBITDA)
Pro
Revenue growth (last 3 years)
Pro

Our plans

Create a free account, or upgrade to Pro

Free
For anyone looking into franchises.
Sign up
Franchise fees

?

Franchise units & growth

?

Detailed investment costs

?

Pay $49 per FDD download

?

Free Expert consultation

?

Pro
$199 / year
Unlimited franchise data.
For franchisees, investors and more.
You're on the Free plan 🎉
Complete your upgrade now
Upgrade to Pro
Everything in Free, plus:
Read unlimited FDDs
Download unlimited FDDs
Revenue (AUV)

?

Profit margins

?

Dedicated Franchise Expert

?

Industry benchmarks

?

Our latest newsletters