Snack food franchise specializing in freshly baked pretzels, pretzel bites, and refreshing lemonade, providing a tasty and convenient snack option.
KEY FRANCHISE STATS
Franchisees
?
144
+
-14%
-14%
Franchise fee
?
$25,000
Investment
?
$109,000 - $386,000
Revenue (AUV)
?
Undisclosed
$453,000
+
n.a.
n.a.
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Pretzelmaker is a prominent restaurant chain headquartered in Georgia, renowned for its freshly made pretzels, cold drinks, and smoothies. As a subsidiary of FAT Brands, it was established in 1991 by Jeffery Tripp.
Pretzelmaker's menu offers a tempting variety of items, including soft pretzel bites, mini pretzel dogs, a range of dipping sauces, blended beverages, refreshing lemonades, and delicious mozzarella-stuffed bites.
The first Pretzelmaker location opened in 1991 in Trumbull, Connecticut, originally operating under the name Mr. Pretzel Inc. Its success led to franchising in 1992, and the brand eventually transitioned to Pretzel Time before becoming Pretzelmaker.
In addition to its delicious offerings, Pretzelmaker has made a name for itself with its commitment to quality ingredients and innovative flavors. The brand is dedicated to providing a memorable customer experience, whether in the United States or at its international locations, including Canada, Mexico, Saudi Arabia, and Guam.
Initial investment
The initial investment required for a Pretzelmaker franchise is
$109,000 - $386,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Pretzelmaker offers 4 types of franchises:
Type of Restaurant
Initial Investment
Traditional Pretzelmaker Restaurant
$273,500 to $385,500
Non-Traditional Restaurant
$233,500 to $340,150
Satellite Restaurant
$108,750 to $206,144
Pretzelmaker - Standard Co-Brand Restaurant
$385,185 to $512,135
We are summarizing below the main costs associated with opening a Pretzelmaker - Standard Co-Brand Restaurant.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
Pretzelmaker - Standard Co-Brand Restaurant
Type of Expenditure
Amount
Franchise Fee
$25,000
Grand Opening Marketing
$3,000 - $5,000
Traveling and Living Expenses While Training
$2,000 - $5,000
Opening Inventory
$15,635 - $19,135
Architectural Fees
$8,750 - $12,500
Furniture, fixtures, equipment, and decor
$155,000 - $205,000
Signs
$7,500 - $14,500
Prepaid rent and security deposit
$2,500 - $5,000
Leasehold improvements
$145,000 - $182,000
Utility deposits
$2,200 - $3,000
Professional Fees
$2,000 - $6,000
Point of Sale Systems (POS) and related technology
$7,600 - $14,000
Business licenses, permits, etc. (for first 6 months)
$1,500 - $2,500
Insurance (3 months)
$2,500 - $3,500
Additional Funds (3 months)
$5,000 - $10,000
TOTALS
$385,185 - $512,135
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Pretzelmaker offers 4 types of franchises:
Type of Restaurant
Initial Investment
Traditional Pretzelmaker Restaurant
$273,500 to $385,500
Non-Traditional Restaurant
$233,500 to $340,150
Satellite Restaurant
$108,750 to $206,144
Pretzelmaker - Standard Co-Brand Restaurant
$385,185 to $512,135
We are summarizing below the main costs associated with opening a Pretzelmaker - Standard Co-Brand Restaurant.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
Pretzelmaker - Standard Co-Brand Restaurant
Type of Expenditure
Amount
Franchise Fee
$25,000
Grand Opening Marketing
$3,000 - $5,000
Traveling and Living Expenses While Training
$2,000 - $5,000
Opening Inventory
$15,635 - $19,135
Architectural Fees
$8,750 - $12,500
Furniture, fixtures, equipment, and decor
$155,000 - $205,000
Signs
$7,500 - $14,500
Prepaid rent and security deposit
$2,500 - $5,000
Leasehold improvements
$145,000 - $182,000
Utility deposits
$2,200 - $3,000
Professional Fees
$2,000 - $6,000
Point of Sale Systems (POS) and related technology
$7,600 - $14,000
Business licenses, permits, etc. (for first 6 months)
$1,500 - $2,500
Insurance (3 months)
$2,500 - $3,500
Additional Funds (3 months)
$5,000 - $10,000
TOTALS
$385,185 - $512,135
Franchise Disclosure Document
Below is Pretzelmaker's 2023 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Pretzelmaker had 144 total units in 2023, of which 144 were franchised-owned and 0 company-owned.
Pretzelmaker offers guidelines, counseling, and on-site evaluations to help you secure the ideal spot.
Pretzelmaker is dedicated to equipping its franchisees with the essential knowledge and skills. This includes thorough training on the system, brand standards, policies, and procedures, ensuring both the franchisee and the operations manager are well-prepared.
To keep franchisees and their teams up-to-date, Pretzelmaker periodically offers advanced training programs. Additionally, to guarantee a smooth launch, Pretzelmaker provides on-site assistance for at least two days during your store's opening.
Territory Protection
Franchisees will not be granted exclusive rights to the Development Area. Although they can operate within a designated Development Area, exclusivity is not guaranteed.
If the Development Area is specified as exclusive in Exhibit A, then, provided the franchisee operates the stores according to the agreed schedule and maintains the required minimum number of stores, the franchisor will refrain from operating or licensing anyone else to operate a store under the Marks and the System within that Development Area.
However, it is important to note that outside of these conditions, the franchisor and its affiliates reserve the right to conduct any business, meaning the franchisee's rights within the Development Area are not absolute.
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