Founded in 1998 by Dan DiZio and Len Lehman, Philly Pretzel Factory began its journey in the Mayfair neighborhood of Philadelphia, Pennsylvania. The company has since expanded its presence, with its headquarters now located in Bensalem, Pennsylvania.
Philly Pretzel Factory specializes in hand-twisted, freshly baked soft pretzels made from high-quality ingredients. Their product lineup includes traditional soft pretzels, pretzel dogs, and rivets, complemented by a variety of dips and mustards.
The company began franchising to share its successful business model with aspiring entrepreneurs. As of now, Philly Pretzel Factory boasts over 170 locations across multiple states, offering franchisees comprehensive support, including real estate assistance, construction guidance, and extensive training programs.
Philly Pretzel Factory differentiates itself through its commitment to quality and freshness, ensuring that all pretzels are made from scratch daily at each location. This dedication to authenticity and customer satisfaction has established the brand as a leader in the soft pretzel market.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Philly Pretzel Factory offers 4 types of franchises:
We are summarizing below the main costs associated with opening a traditional Philly Pretzel Factory.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
Philly Pretzel Factory provides several training programs to support franchisees in running their operations effectively:
Philly Pretzel Factory provides limited territorial protection to its franchisees, but it is not exclusive. Franchisees operate within a defined territory, determined based on factors such as population, pedestrian traffic, and geographic boundaries. The franchisor agrees not to establish or license another Factory within the assigned territory, provided the franchisee fulfills their contractual obligations.
However, franchisees are not protected from competition originating from other franchisees, franchisor-owned outlets, or other distribution channels managed by the franchisor.
The size of the territory varies depending on the Factory's location, such as suburban or urban settings. For example, suburban territories often encompass a radius of two to three miles, while urban areas are typically restricted to two city blocks or less. Non-traditional locations, like kiosks, are confined solely to the immediate Factory location.
KEY FRANCHISE STATS
All you need to know about this franchise
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Below are some of
Philly Pretzel Factory
key competitors in the
Baked Goods
sector.
146
$35,000
$135,000
$407,000
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$471,000
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