Self-serve frozen yogurt franchise featuring a rotating selection of flavors and a wide array of toppings, allowing customers to create their own unique frozen yogurt creations.
KEY FRANCHISE STATS
Franchisees
?
61
+
-13%
-13%
Franchise fee
?
$30,000
Investment
?
$107,000 - $606,000
Revenue (AUV)
?
Undisclosed
$516,000
+
n.a.
n.a.
Sign up
Orange Leaf Frozen Yogurt, launched in 2008, stands out for its innovative self-serve, choose-your-own-toppings frozen yogurt model. Based in Oklahoma City, Oklahoma, the franchise began its expansion journey in 2009, driven by the success of an initial store in Edmond, Oklahoma. Recognizing the potential, Mike Liddell and Reese Travis acquired a franchise, paving the way for the brand's rapid growth.
This strategic move led to a significant increase in locations across the United States and eventually to international markets. Orange Leaf's expansion highlights its widespread appeal and ability to adapt to various markets.
What sets Orange Leaf apart is its extensive selection of flavors, which includes traditional, unique, no-sugar-added, gluten-free, and dairy-free options. This variety caters to a broad customer base with diverse dietary needs and preferences.
The brand offers more than just frozen yogurt; it provides an opportunity for customers to personalize their experience with a range of flavors and toppings, making each visit distinct and memorable.
Initial investment
The initial investment required for a Orange Leaf Frozen Yogurt franchise is
$107,000 - $606,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Orange Leaf offers 4 types of franchises:
Type of ORANGE LEAF Store
Initial Investment
Traditional Store
$349,000 to $521,500
Non-Traditional Store
$196,500 to $390,000
HUMBLE DONUT CO. Co-Branded Traditional Store
$396,500 to $605,500
Co-Branded with a Third-Party Concept
$106,500 to $232,500
We are summarizing below the main costs associated with opening a ORANGE LEAF- HUMBLE DONUT CO. Co-Branded Traditional Store franchise.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
ORANGE LEAF- HUMBLE DONUT CO. Co-Branded Traditional Store
Type of Expenditure
Amount
Initial Franchise Fee
$30,000
HUMBLE DONUT CO. License Fee
$5,000
Lease Deposits & Rent
$4,000 - $9,000
Architect; Engineer; Drawings
$8,000 - $15,000
Permits
$1,500 - $3,000
Interior Improvements, General Contractor; Electrical; Millwork; Tile, Plumbing, HVAC
$180,000 - $234,000
Signage Package
$7,500 - $12,000
Smallwares; Furniture; Interior Graphics; Fixtures; Digital Menu Boards; Equipment
Orange Leaf FC, LLC, offers a comprehensive initial training program designed for new franchisees. This program is mandatory for the Managing Owner and must be successfully completed. Training takes place at a designated training store chosen by the franchisor and covers several key areas:
Welcome and Introduction to Orange Leaf
Duration: 6 hours
Location: Orange Leaf Corporate Office
Content: An introduction to the company, including its history, mission, and values.
Marketing Training
Duration: Included in the 6-hour session
Content: Instruction on using the marketing portal Momentfeed, local store marketing (LSM), and other marketing tools.
Technology Training
Duration: Included in the 6-hour session
Content: Guidance on using Revel, Paytronix, Third-Party Delivery, POS Support, and FranConnect.
Distribution Training
Duration: Included in the 6-hour session
Content: Overview of the ordering process, initial order setup, and a Q&A session.
Territory Protection
Orange Leaf FC, LLC offers territory protection to its franchisees, which is detailed in the Franchise Agreement. Franchisees are granted a "Protected Area," defined either by a radius around the store or a specific geographic region outlined on a map.
The size of this Protected Area varies depending on the store's location, with smaller areas in densely populated urban areas and larger areas in less populated suburban regions.
.png)
