Popbar serves handcrafted gelato, sorbet, and frozen yogurt on a stick with customizable dips and toppings for a delightful treat.
KEY FRANCHISE STATS
Franchisees
?
15
+
-21%
-21%
Franchise fee
?
$35,000
Investment
?
$217,000 - $461,000
Revenue (AUV)
?
Undisclosed
$0
+
n.a.
n.a.
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Popbar is a unique dessert franchise that specializes in handcrafted gelato, sorbetto, and frozen yogurt served on a stick. Founded in 2010 by Reuben BenJehuda and Daniel Yaghoubi, the first location opened in New York City's West Village.
The company is headquartered at 5 Carmine Street in New York and began franchising in 2013. Since then, it has expanded across the U.S. and internationally.
Popbar’s menu includes over 60 flavors of customizable frozen treats. Customers can personalize their dessert by choosing a base flavor and adding various dips and toppings.
Signature items include gelatoShakes, Hot Chocolate on a Stick, and wafflePops. Popbar also caters to a wide range of dietary preferences with vegan, gluten-free, nut-free, and Kosher options.
What sets Popbar apart is its commitment to freshness, quality ingredients, and in-store production. Each location makes its pops on-site daily to ensure maximum flavor and texture.
Initial investment
The initial investment required for a Popbar franchise is
$217,000 - $461,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$35,000
Rent – 3 Months
$9,000 to $30,000
Security Deposits
$6,000 to $30,000
Leasehold Improvements, Furniture
$60,000 to $120,000
Equipment
$70,000 to $100,000
POS Computer System
$1,000 to $3,000
Insurance – Three Months
$1,500 to $4,500
Permits and Licenses
$1,000 to $5,000
Initial Inventory
$10,000 to $30,000
Shipping Costs for Proprietary Product Mixes
$1,000 to $5,000
Signage, Facade
$3,000 to $20,000
Grand Opening Advertising
$2,500 to $5,000
Layouts
$3,000 to $13,000
Layout Review Fee
$1,000 to $1,500
Travel Expenses for Training
$1,000 to $4,000
Professional Fees
$2,000 to $5,000
Additional Funds
$10,000 to $50,000
Total
$217,000 to $461,000
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Type of Expenditure
Amount
Initial Franchise Fee
$35,000
Rent – 3 Months
$9,000 to $30,000
Security Deposits
$6,000 to $30,000
Leasehold Improvements, Furniture
$60,000 to $120,000
Equipment
$70,000 to $100,000
POS Computer System
$1,000 to $3,000
Insurance – Three Months
$1,500 to $4,500
Permits and Licenses
$1,000 to $5,000
Initial Inventory
$10,000 to $30,000
Shipping Costs for Proprietary Product Mixes
$1,000 to $5,000
Signage, Facade
$3,000 to $20,000
Grand Opening Advertising
$2,500 to $5,000
Layouts
$3,000 to $13,000
Layout Review Fee
$1,000 to $1,500
Travel Expenses for Training
$1,000 to $4,000
Professional Fees
$2,000 to $5,000
Additional Funds
$10,000 to $50,000
Total
$217,000 to $461,000
Franchise Disclosure Document
Below is Popbar's 2023 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Popbar had 16 total units in 2023, of which 15 were franchised-owned and 1 company-owned.
Frequently Asked Questions
What is the royalty fee?
The royalty fee for a Popbar franchise is 6.00%. In addition, you would have to pay the advertising (or national brand fund) fee of 5.00%.
What is the total investment?
The initial investment required for a Popbar franchise is $217,000 - $461,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
What is the initial franchise fee?
The initial franchise fee for a Popbar franchise is $35,000. This is typically paid upfront as part of the total initial investment, after signature of the Franchise Agreeement.
Popbar provides a structured and comprehensive training program to ensure that franchisees and their staff are equipped to operate a Popbar Shop effectively. The training offered by the Franchisor includes the following key components:
Initial Training Program: This mandatory program must be completed by the franchisee and the General Manager at least 30 days before opening the Shop. Conducted at the corporate headquarters or a designated location, it includes classroom and on-the-job training. Subjects covered include orientation, sales reporting, guest experience, register operations, lab training, opening/closing duties, and inventory procedures.
On-Site Opening Assistance: Upon request, the Franchisor provides up to seven days of on-site support during the Shop opening. For franchisees with more than five Shops, additional fees apply.
Additional On-Site Training: Franchisees can request more on-site training after the initial program. This is provided at the then-current hourly fee plus expenses like travel and lodging.
Refresher Training and Annual Meetings: The Franchisor may conduct periodic refresher programs or annual meetings, which may be mandatory. These cover updates, new practices, or operational changes, and associated costs (fees, travel, etc.) are the responsibility of the franchisee.
Territory Protection
Popbar offers limited territorial protection to its franchisees. While each franchisee is assigned a specific “Territory” described in their Franchise Agreement, the protection granted is not exclusive in the traditional sense.
Franchisees may still face competition from other franchisees, company-owned outlets, or different distribution channels managed by Popbar, including non-traditional sites and alternative sales platforms.
Despite being granted a defined Territory, Popbar retains the right to operate or authorize operations at locations such as malls, airports, or stadiums within that Territory.