Keke's Breakfast Cafe serves a wide selection of breakfast and brunch dishes, including omelets, pancakes, waffles, and French toast, made with fresh ingredients and served in a friendly and welcoming atmosphere.
KEY FRANCHISE STATS
Franchisees
?
55
+
20%
20%
Franchise fee
?
$30,000
Investment
?
$623,000 - $1,887,000
Revenue (AUV)
?
Undisclosed
$2,089,000
+
8.6%
8.6%
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Keke’s Breakfast Cafe is a fast-casual restaurant chain offering made-to-order breakfast and lunch dishes, including pancakes, waffles, omelets, home fries, paninis, and stuffed French toast.
The brand focuses on freshness, using hand-cracked eggs, in-house ground coffee, and thick-sliced fruit. Meals are prepared without microwaves to ensure high-quality, scratch-made food.
Keke’s was founded in 1989 in Orlando, Florida, by brothers Keith and Kevin, which inspired the name “Keke’s.” The franchisor, Keke’s Franchise Organization, LLC, was formed in 2022 and is headquartered in Spartanburg, South Carolina.
The company began franchising in July 2022 and has grown quickly. Keke’s differentiates itself with a breakfast-and-lunch-only model, allowing for a focused menu and operational efficiency with limited hours.
Initial investment
The initial investment required for a Keke's Breakfast Cafe franchise is
$623,000 - $1,887,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$30,000
Location Assistance Fee
$0 to $500
Rent – 3 Months
$28,125 to $56,813
Security Deposits
$2,500 to $25,000
Leasehold Improvements
$195,000 to $975,000
Equipment, Furniture and Fixtures
$260,000 to $325,000
POS Computer System
$25,000 to $40,000
Insurance – 3 Months
$15,000 to $50,000
Alcohol License
$1,000 to $40,000
Permits and Licenses
$500 to $2,500
Initial Inventory
$13,000 to $26,000
Signage
$7,700 to $19,500
Grand Opening Advertising
$7,500
Blueprints
$0 to $32,500
New Restaurant Opening Fee
$20,000
Travel and Living Expenses for Training
$0 to $25,000
Professional Fees
$2,500 to $7,500
Construction Impact Fees and/or Assessments
$0 to $154,500
Additional Funds
$15,000 to $50,000
Total
$622,825 to $1,887,313
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Type of Expenditure
Amount
Initial Franchise Fee
$30,000
Location Assistance Fee
$0 to $500
Rent – 3 Months
$28,125 to $56,813
Security Deposits
$2,500 to $25,000
Leasehold Improvements
$195,000 to $975,000
Equipment, Furniture and Fixtures
$260,000 to $325,000
POS Computer System
$25,000 to $40,000
Insurance – 3 Months
$15,000 to $50,000
Alcohol License
$1,000 to $40,000
Permits and Licenses
$500 to $2,500
Initial Inventory
$13,000 to $26,000
Signage
$7,700 to $19,500
Grand Opening Advertising
$7,500
Blueprints
$0 to $32,500
New Restaurant Opening Fee
$20,000
Travel and Living Expenses for Training
$0 to $25,000
Professional Fees
$2,500 to $7,500
Construction Impact Fees and/or Assessments
$0 to $154,500
Additional Funds
$15,000 to $50,000
Total
$622,825 to $1,887,313
Franchise Disclosure Document
Below is Keke's Breakfast Cafe's 2025 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Keke's Breakfast Cafe had 69 total units in 2025, of which 55 were franchised-owned and 14 company-owned.
Keke’s Breakfast Cafe offers a comprehensive training program to prepare franchisees and their teams for successful restaurant operations. The franchisor's training is structured into distinct phases and is mandatory for the franchisee, a designated operator or managing owner, and one additional employee.
Initial Training Program: Conducted at approved training facilities, this program includes both classroom and hands-on experience in a functioning Keke’s restaurant. Subjects range from food safety and menu knowledge to daily operations, equipment usage, customer service, inventory control, and point-of-sale systems.
Opening Assistance: Before the restaurant launch, Keke’s provides a team of trained representatives for up to nine days. They deliver on-site training, pre-opening support, and supervision to help ensure a smooth launch.
Remedial Training: If requested by the franchisee or deemed necessary by the franchisor, additional on-site training may be arranged post-opening. This remedial support is subject to fees covering training personnel and travel expenses.
Territory Protection
Keke’s Breakfast Cafe provides franchisees with a “Designated Territory” as specified in their Franchise Agreement. This area is determined based on whether the location is urban or suburban, with suburban areas potentially receiving up to a two-mile radius.
While the franchisor agrees not to authorize another restaurant within this designated area during the agreement term, this protection is contingent on the franchisee’s compliance with the agreement.
However, the franchisor does not grant an exclusive territory. Franchisees may still face competition from other franchisees, company-owned locations, or other channels of distribution.
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