

Home Instead Senior Care is a global leader in the home care industry, specializing in providing compassionate in-home care services for aging adults. Founded in 1994 by Paul and Lori Hogan in Omaha, Nebraska, Home Instead has grown significantly, now boasting over 1,200 franchises in 13 countries.
The franchise began offering opportunities to entrepreneurs in 1995 and has since established itself as a trusted name in senior care, helping older adults live independently in their own homes.
Home Instead offers a wide range of services, including personal care, companionship, Alzheimer's and dementia care, and other specialized services tailored to the needs of seniors.
The franchise differentiates itself through its unique combination of high-touch care and cutting-edge technology, especially since its partnership with Honor in 2021.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Home Instead Senior Care Franchise provides a comprehensive training program designed to ensure franchisees are well-prepared to deliver high-quality care and successfully manage their business. The training covers several critical areas:
Home Instead Senior Care franchise offers territory protection to its franchisees. This means that each franchisee is granted an exclusive territory where no other Home Instead franchise can operate, ensuring that they have the full market potential within their designated area.
This protection allows franchisees to build their client base and grow their business without the concern of competition from within the same brand.
The specific size and boundaries of the territory are determined based on various factors such as population density and market demand for senior care services.
Below are some of
Home Instead Senior Care
key competitors in the
In-home care
sector.

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Home Care for the 21st Century is a home-health franchise offering non-medical and skilled in-home care services, serving seniors and medically fragile clients, and known for multiple business-line options, comprehensive training, and systems supporting full-service, around-the-clock care in clients’ homes.
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Care with Love is a home-care services franchise offering in-home care, companionship and assistance for seniors and families, serving aging-population clients, and known for personalised caregiver matching, strong training and community orientation.
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EPAGA Home Care is a home health franchise offering non-medical home care, personal assistance, and companion services, serving seniors and individuals needing daily support, and known for caregiver matching, local community focus, and operational training.
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2nd Family is a senior care franchise offering in-home care services such as companionship, personal care, and medication management with a focus on family values.
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Options For Senior America provides in-home care services for seniors, offering personalized support and assistance to help them maintain independence and quality of life.
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Executive Care Your Home Care Company offers in-home care services, focusing on personalized medical and non-medical support for seniors. Their dedicated team ensures compassionate, quality care.
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