Generator Supercenter is a generator sales and service franchise, providing backup power solutions to homes and businesses for increased reliability.
KEY FRANCHISE STATS
Franchisees
?
55
+
104%
104%
Franchise fee
?
$50,000
Investment
?
$443,000 - $853,000
Revenue (AUV)
?
Undisclosed
$3,776,000
+
n.a.
n.a.
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Generator Supercenter is a leading franchise in the standby power solutions industry, specializing in the sales, installation, and maintenance of residential and commercial generators. Founded in 2005 and headquartered in Tomball, Texas, Generator Supercenter has grown to become the #1 Generac dealer in North America.
The franchise began offering opportunities to entrepreneurs in 2017, leveraging its established reputation and proven business model to expand its presence across the country.
What sets Generator Supercenter apart from the competition is its comprehensive service model that includes multiple revenue streams: generator sales, installation, and ongoing maintenance.
Initial investment
The initial investment required for a Generator Supercenter franchise is
$443,000 - $853,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$50,000
Real Estate / Rent
$11,000 to $25,000
Utilities
$700 to $1,500
Leasehold Improvements
$78,000 to $200,000
Opening Advertising
$8,000 to $25,000
Furniture, Fixtures, and Equipment
$15,000 to $50,000
Computer Systems/Equipment and Software
$4,250 to $8,250
Insurance
$3,000 to $6,000
Vehicles
$54,500 to $89,000
Signage
$9,000 to $20,000
Office Expenses
$2,000 to $2,500
Inventory / Stock
$100,000 to $125,000
Licenses and Permits
$2,000 to $4,000
Dues and Subscriptions
$1,000 to $2,000
Professional Fees (lawyer, accountant, etc.)
$1,500 to $5,000
Travel, Lodging, and Meals for Initial Training
$3,000 to $6,000
Home Generator for Franchisee
$0 to $14,000
Additional Funds (for first 3 months)
$100,000 to $220,000
Total Estimated Initial Investment
$442,950 to $853,250
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Type of Expenditure
Amount
Initial Franchise Fee
$50,000
Real Estate / Rent
$11,000 to $25,000
Utilities
$700 to $1,500
Leasehold Improvements
$78,000 to $200,000
Opening Advertising
$8,000 to $25,000
Furniture, Fixtures, and Equipment
$15,000 to $50,000
Computer Systems/Equipment and Software
$4,250 to $8,250
Insurance
$3,000 to $6,000
Vehicles
$54,500 to $89,000
Signage
$9,000 to $20,000
Office Expenses
$2,000 to $2,500
Inventory / Stock
$100,000 to $125,000
Licenses and Permits
$2,000 to $4,000
Dues and Subscriptions
$1,000 to $2,000
Professional Fees (lawyer, accountant, etc.)
$1,500 to $5,000
Travel, Lodging, and Meals for Initial Training
$3,000 to $6,000
Home Generator for Franchisee
$0 to $14,000
Additional Funds (for first 3 months)
$100,000 to $220,000
Total Estimated Initial Investment
$442,950 to $853,250
Franchise Disclosure Document
Below is Generator Supercenter's 2024 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Generator Supercenter had 59 total units in 2024, of which 55 were franchised-owned and 4 company-owned.
Frequently Asked Questions
What is the royalty fee?
The royalty fee for a Generator Supercenter franchise is 4% to 6%. In addition, you would have to pay the advertising (or national brand fund) fee of 1.00%.
What is the total investment?
The initial investment required for a Generator Supercenter franchise is $443,000 - $853,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
What is the initial franchise fee?
The initial franchise fee for a Generator Supercenter franchise is $50,000. This is typically paid upfront as part of the total initial investment, after signature of the Franchise Agreeement.
The Generator Supercenter franchise provides a comprehensive training program designed to equip franchisees with the knowledge and skills necessary to operate a successful generator sales, installation, and maintenance business. The training includes several key components:
Initial Training: The program begins with an intensive, multi-week training session that combines classroom instruction with hands-on experience. This training covers essential topics such as product knowledge, technical aspects of generator installation and maintenance, sales techniques, and customer service excellence.
Ongoing Support and Education: Beyond the initial training, Generator Supercenter offers continuous support to its franchisees. This includes refresher courses, access to new training materials, and ongoing operational and technical support. Franchisees also benefit from regular business consultations, marketing guidance, and access to a proprietary software system that helps streamline operations.
Marketing and Operational Support: The franchise provides extensive support in marketing and operations to help franchisees grow their business. This includes professionally developed marketing materials, digital marketing strategies, and local market penetration tactics. The operational support covers best practices in inventory management, customer service, and overall business efficiency, ensuring franchisees can optimize their operations and achieve long-term success.
Territory Protection
The Generator Supercenter franchise offers territory protection to its franchisees, ensuring that each franchisee operates within an exclusive geographic area.
This exclusive territory is defined in the franchise agreement, and it guarantees that no other Generator Supercenter franchise can be established within that area.
This protection allows franchisees to focus on building their business and serving their market without the risk of direct competition from other franchisees within the same brand.