Generator Supercenter

Generator Supercenter Franchise FDD, Costs & Fees (2025)

Generator Supercenter is a generator sales and service franchise, providing backup power solutions to homes and businesses for increased reliability.

Generator Supercenter is a leading franchise in the standby power solutions industry, specializing in the sales, installation, and maintenance of residential and commercial generators. Founded in 2005 and headquartered in Tomball, Texas, Generator Supercenter has grown to become the #1 Generac dealer in North America. 

The franchise began offering opportunities to entrepreneurs in 2017, leveraging its established reputation and proven business model to expand its presence across the country.

What sets Generator Supercenter apart from the competition is its comprehensive service model that includes multiple revenue streams: generator sales, installation, and ongoing maintenance. 

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $50,000
Real Estate / Rent $11,000 to $25,000
Utilities $700 to $1,500
Leasehold Improvements $78,000 to $200,000
Opening Advertising $8,000 to $25,000
Furniture, Fixtures, and Equipment $15,000 to $50,000
Computer Systems/Equipment and Software $4,250 to $8,250
Insurance $3,000 to $6,000
Vehicles $54,500 to $89,000
Signage $9,000 to $20,000
Office Expenses $2,000 to $2,500
Inventory / Stock $100,000 to $125,000
Licenses and Permits $2,000 to $4,000
Dues and Subscriptions $1,000 to $2,000
Professional Fees (lawyer, accountant, etc.) $1,500 to $5,000
Travel, Lodging, and Meals for Initial Training $3,000 to $6,000
Home Generator for Franchisee $0 to $14,000
Additional Funds (for first 3 months) $100,000 to $220,000
Total Estimated Initial Investment $442,950 to $853,250

Franchise Disclosure Document

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Competitors

Below are some of

Generator Supercenter

key competitors in the

Other Home Services

sector.

Started franchising
Franchisees

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Franchise fee

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Royalty fee

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Investment

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Revenue (AUV)

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Gross Profit

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EBITDA

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Home-based

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Passive investment

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FDD
Generator Supercenter
2017
55
+
104%
104%
$50,000
4% to 6%

$443,000

-

$853,000

$xxx,xxx

n.a.

$3,776,000

36.2%

xx%

n.a.

n.a.

xx%

n.a.

No
Upgrade
No
Yes
Upgrade
Yes
2021
4
+
n.a.
n.a.
$25,000
7.50%

$74,000

-

$101,000

$xxx,xxx

n.a.

$0

n.a.

xx%

n.a.

n.a.

xx%

n.a.

Yes
Upgrade
Yes
Yes
Upgrade
Yes
2014
184
+
38%
38%
$49,500
5.00%

$128,000

-

$196,000

$xxx,xxx

n.a.

$373,000

66.0%

xx%

n.a.

36.0%

xx%

n.a.

Yes
Upgrade
Yes
Yes
Upgrade
Yes
2023
4
+
n.a.
n.a.
$35,000
3.00%

$72,000

-

$106,000

$xxx,xxx

n.a.

$555,000

53.9%

xx%

n.a.

n.a.

xx%

n.a.

Yes
Upgrade
Yes
No
Upgrade
No
2020
27
+
35%
35%
$60,000
6.00%

$189,000

-

$238,000

$xxx,xxx

n.a.

$663,000

72.2%

xx%

n.a.

18.2%

xx%

n.a.

Yes
Upgrade
Yes
No
Upgrade
No
2007
100
+
69%
69%
$45,000
5.00%

$266,000

-

$410,000

$xxx,xxx

n.a.

$1,139,000

92.0%

xx%

n.a.

n.a.

xx%

n.a.

No
Upgrade
No
No
Upgrade
No
2011
13
+
0%
0%
$2,000 to $15,000
n.a.

$18,000

-

$84,000

$xxx,xxx

n.a.

$0

n.a.

xx%

n.a.

n.a.

xx%

n.a.

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$49 / month
Total investment

?

Revenue (AUV)

?

Revenue growth (last 3 years)

?

Profit margin

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Franchise Disclosure Documents
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Priority support

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Training 

The Generator Supercenter franchise provides a comprehensive training program designed to equip franchisees with the knowledge and skills necessary to operate a successful generator sales, installation, and maintenance business. The training includes several key components:

  1. Initial Training: The program begins with an intensive, multi-week training session that combines classroom instruction with hands-on experience. This training covers essential topics such as product knowledge, technical aspects of generator installation and maintenance, sales techniques, and customer service excellence.
  2. Ongoing Support and Education: Beyond the initial training, Generator Supercenter offers continuous support to its franchisees. This includes refresher courses, access to new training materials, and ongoing operational and technical support. Franchisees also benefit from regular business consultations, marketing guidance, and access to a proprietary software system that helps streamline operations​.
  3. Marketing and Operational Support: The franchise provides extensive support in marketing and operations to help franchisees grow their business. This includes professionally developed marketing materials, digital marketing strategies, and local market penetration tactics. The operational support covers best practices in inventory management, customer service, and overall business efficiency, ensuring franchisees can optimize their operations and achieve long-term success​.

Territory Protection

The Generator Supercenter franchise offers territory protection to its franchisees, ensuring that each franchisee operates within an exclusive geographic area. 

This exclusive territory is defined in the franchise agreement, and it guarantees that no other Generator Supercenter franchise can be established within that area. 

This protection allows franchisees to focus on building their business and serving their market without the risk of direct competition from other franchisees within the same brand.

Number of units

2024
Franchised units

27

40

55

Company-owned units

4

4

4

Total units

31

44

59

Competitors

Ultra Pool Care Squad

Franchisees

?

4
+
n.a.
n.a.
Investment

?

$74,000 - $101,000

Garage Force

Franchisees

?

184
+
38%
38%
Investment

?

$128,000 - $196,000

Life Saver Pool Fence

Franchisees

?

4
+
n.a.
n.a.
Investment

?

$72,000 - $106,000

Garage Kings

Franchisees

?

27
+
35%
35%
Investment

?

$189,000 - $238,000

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