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Dos Coyotes Franchise FDD, Costs & Fees (2025)

Dos Coyotes is a Southwestern fast-casual franchise offering burritos, tacos, salads, and fire-roasted specialties, serving families and office crowds, and known for bold flavors, fresh ingredients, and a relaxed, border-inspired atmosphere.

KEY FRANCHISE STATS

Franchisees

?

2
+
0%
0%
Franchise fee

?

$40,000
Investment

?

$1,472,000 - $1,794,000
Revenue (AUV)

?

Undisclosed

$1,670,000

+
n.a.
n.a.

Dos Coyotes Border Café is a fast-casual restaurant franchise that brings fresh, Southwestern-inspired cuisine to communities seeking bold flavors and a vibrant dining experience.

Founded and opened its first location in Davis, California in 1991, the brand was born from the owner’s love of both Los Angeles street-Mexican cuisine and Santa Fe’s adventurous Southwest flavors.

Headquartered in Davis, California, the company launched its dedicated franchising arm in 2013 through Dos Coyotes Development Company, LLC, a Nevada limited-liability company registered to sell franchises in most U.S. states.

The menu features signature items such as flame-broiled steak or chicken tacos wrapped in warm corn tortillas, along with seasonally rotating specials, salads, burritos, and sides — all rooted in what the brand describes as “fresh • local • delicious.”

What sets Dos Coyotes apart from traditional Tex-Mex competitors is its emphasis on Southwestern fusion — blending Santa Fe and Los Angeles influences — paired with a commitment to quality ingredients, sustainability, and community engagement.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Construction Costs $670,000 - $750,000
Furniture, Fixtures, Décor, Kitchen Equipment, Other Equipment, and Signs $495,000 - $601,500
Initial Inventory $55,000 - $71,500
Total "Hard" Costs $1,220,000 - $1,423,000
Initial Franchise Fee $40,000
Opening Assistance and Training Fee & Expenses $20,000 - $22,500
Training Wages and Related Travel and Living Expenses $69,000 - $87,000
Pre-Opening Manager Wages $9,000 - $10,000
Lease Deposit $25,000 - $37,000
Permits and Licenses $8,500 - $50,000
Grand Opening $10,000 - $20,000
Insurance, Miscellaneous Deposits & Prepaid Expenses $20,000 - $32,500
Additional Funds - Three Months $50,000 - $71,500
Total "Soft" Costs $251,500 - $370,500
Total $1,471,500 - $1,793,500

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Type of Expenditure Amount
Construction Costs $670,000 - $750,000
Furniture, Fixtures, Décor, Kitchen Equipment, Other Equipment, and Signs $495,000 - $601,500
Initial Inventory $55,000 - $71,500
Total "Hard" Costs $1,220,000 - $1,423,000
Initial Franchise Fee $40,000
Opening Assistance and Training Fee & Expenses $20,000 - $22,500
Training Wages and Related Travel and Living Expenses $69,000 - $87,000
Pre-Opening Manager Wages $9,000 - $10,000
Lease Deposit $25,000 - $37,000
Permits and Licenses $8,500 - $50,000
Grand Opening $10,000 - $20,000
Insurance, Miscellaneous Deposits & Prepaid Expenses $20,000 - $32,500
Additional Funds - Three Months $50,000 - $71,500
Total "Soft" Costs $251,500 - $370,500
Total $1,471,500 - $1,793,500

Franchise Disclosure Document

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Number of units

Training

Dos Coyotes provides a structured and comprehensive training program for franchisees and their management staff to ensure successful restaurant operations. The training includes multiple components:

  1. Designated Operator and Restaurant Manager Training Program
    This is the core training required for franchisees. It spans approximately eight weeks and includes classroom instruction and on-the-job training at a company-operated restaurant. Topics covered include orientation, menu and plate presentation, recipes and food preparation, kitchen operations, equipment use, food handling, line stations, dishwashing, and managerial duties.
  2. Opening Assistance and Employee Training
    Before the restaurant opens, the franchisor provides hands-on assistance and employee training, which includes a mandatory fee of $15,000. This service includes support during mock service sessions and pre-opening events, followed by assistance during the opening phase.
  3. Post-Opening Advisory Support
    After opening, the franchisor offers ongoing support, including periodic site visits and operational advice to ensure continued adherence to brand standards and optimal performance.
  4. Continuing Education and Refresher Courses
    The franchise requires franchisees and designated employees to attend refresher courses and training sessions introducing new products or procedures. These sessions may carry a reasonable fee.

Territory Protection

Dos Coyotes grants territory protection to its franchisees under specific conditions outlined in the franchise agreement. Franchisees are required to operate their restaurant at a designated, franchisor-approved location.

Once established, Dos Coyotes agrees not to open another franchise-operated location within a five-mile radius of the existing restaurant's front door, establishing what is known as the “Protected Area.”

However, this protection is not absolute and comes with limitations. The agreement does not guarantee exclusivity beyond the immediate five-mile radius, and the franchisor retains the right to sell products through alternative channels such as grocery stores or online platforms.

Competitors

Below are some of

Dos Coyotes

key competitors in the

Breakfast

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

2

New
+
0%
0%

$40,000

$1,472,000

$1,794,000

n.a.

$1,670,000

$xxx,xxx

68.7%

xx%

n.a.

8.3%

xx%

n.a.

Competitors

EggBred

EggBred is a fast-casual breakfast and brunch franchise offering scratch-made egg sandwiches, burgers, and sides, serving morning commuters, families, and weekend brunch-goers, and known for quality ingredients, handcrafted recipes, upbeat branding, and an elevated yet approachable take on comfort classics.

Franchisees

?

2
+
n.a.
n.a.
Investment

?

$275,000 - $500,000

Famous Toastery

Famous Toastery is a breakfast, brunch, and lunch restaurant franchise offering made-from-scratch dishes and specialty beverages, serving families and daytime diners, and known for closing by midafternoon, fresh ingredients, attentive team-service, and a strong focus on the booming brunch segment.

Franchisees

?

16
+
-16%
-16%
Investment

?

$688,000 - $1,206,000

Vicious Biscuit

Vicious Biscuit is a breakfast-and-brunch franchise offering overstuffed biscuit sandwiches, coffee and brunch fare, serving early-day diners, families and brunch crowds, and known for Southern-flavor innovation, fast-casual scalability and strong repeat business.

Franchisees

?

2
+
n.a.
n.a.
Investment

?

$799,000 - $1,317,000

Squeeze In

Squeeze In is a brunch-focused restaurant franchise offering extensive omelette menus, pancakes, and lunch items, serving breakfast and lunch diners, and known for vibrant atmosphere, unique menu, and expansion through franchising.

Franchisees

?

4
+
0%
0%
Investment

?

$202,000 - $522,000

Rachel's Kitchen

Rachel’s Kitchen is a fresh-casual café franchise offering wholesome, made-to-order food from breakfast through dinner, serving singles, families and health-minded consumers, and known for fresh ingredients, broad appeal and growth-oriented franchise model.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$298,000 - $816,000

Friendly's

Friendly’s is a casual-dining franchise offering ice cream, burgers, breakfasts and family meals, serving families and casual diners, and known for nostalgic American fare, classic ice-cream sundaes and broad national recognition.

Franchisees

?

94
+
96%
96%
Investment

?

$1,111,000 - $2,682,000

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