Body20 is a cutting-edge fitness studio franchise that focuses on delivering full-body workouts using electro-muscle stimulation (EMS) technology. Since its launch in 2017, the brand has been based in Austin, Texas, and has positioned itself as a leader in time-efficient training solutions.
That same year, Body20 began its franchising journey, with the mission of transforming the traditional fitness experience through advanced, results-oriented training methods.
At the heart of Body20’s concept is the integration of FDA-cleared EMS suits, designed to stimulate muscles at a level far beyond typical exercise routines—offering over 150 times more muscle contractions during a compact 20-minute session.
What truly sets Body20 apart is its fusion of personalized coaching and smart fitness technology, making it an ideal choice for those looking for maximum fitness outcomes in a fraction of the usual time.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Body20 Studio offers 2 types of franchises:
We are summarizing below the main costs associated with opening a franchised Body20 Studio Traditional Model. For more information on costs required to start a Body20 Studio franchise, refer to the Franchise Disclosure Document (Item 7).
KEY FRANCHISE STATS
All you need to know about this franchise
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Body20 Studio
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The BODY20 Studio franchise provides several types of training programs to ensure that franchisees and their staff meet operational standards and brand expectations. These training programs include:
BODY20 grants franchisees a defined but non-exclusive territory where it agrees not to open or license another studio, as long as the franchisee meets all obligations. This protection is tied to performance—franchisees must meet minimum annual sales targets to maintain it. If these targets aren’t met, BODY20 may reduce or revoke territorial rights.
Territorial protection ends once a studio is opened in a Development Zone; from then on, only the new Franchise Agreement terms apply. BODY20 can still compete through online sales, other distribution methods, or by opening studios in private venues within the same area.
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