The Bagel Nook is a café franchise offering fresh-baked bagels, breakfast sandwiches, coffee, and deli items, serving morning commuters and neighborhood patrons, and known for handcrafted goods, local feel, and café ambiance.
KEY FRANCHISE STATS
Franchisees
?
3
+
200%
200%
Franchise fee
?
$30,000
Investment
?
$603,000 - $1,165,000
Revenue (AUV)
?
Undisclosed
$1,500,000
+
n.a.
n.a.
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The Bagel Nook is a fast-casual bagel and breakfast franchise known for its bold, “overload” bagel creations and micro-batch cream cheeses. Founded in 2015 in Freehold, New Jersey, it operates from its headquarters in New Jersey.
By 2019, The Bagel Nook began offering franchising opportunities, positioning itself for national growth.
The Bagel Nook offers an extensive menu of creative bagels such as Oreo, Fruity Pebble, and other novelty flavors, paired with house-made cream cheeses like Birthday Cake, Nutella, and Cool Ranch. Beyond bagels, the shop serves breakfast and lunch items including sandwiches, wraps, and coffee through its Nook Coffee bar.
What sets The Bagel Nook apart is its bold flavor innovation, high visual appeal, and fun, energetic atmosphere. In a crowded bagel market, the brand stands out with its imaginative combinations, social media buzz, and signature “crazy bagels” that create a memorable customer experience.
Initial investment
The initial investment required for a The Bagel Nook franchise is
$603,000 - $1,165,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$30,000
Lease Deposit
$1,500 to $3,500
Utility Deposit
$500 to $1,000
Rent (3 Months)
$4,500 to $15,000
Leasehold Improvements
$350,000 to $750,000
Furniture and Fixtures
$5,000 to $10,000
Signage
$3,000 to $10,000
Equipment
$150,000 to $250,000
Computer Hardware and Software
$5,000 to $15,000
Internet Connection (3 months)
$225 to $500
Initial Inventory
$15,000 to $25,000
Business Permits and Licenses
$500 to $3,000
Insurance
$1,500 to $3,000
Professional Fees
$8,000 to $15,000
Training Expense
$1,000 to $6,000
Grand Opening Advertising
$2,500
Additional Funds – Three Months
$25,000
Total
$603,225 to $1,164,500
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Type of Expenditure
Amount
Initial Franchise Fee
$30,000
Lease Deposit
$1,500 to $3,500
Utility Deposit
$500 to $1,000
Rent (3 Months)
$4,500 to $15,000
Leasehold Improvements
$350,000 to $750,000
Furniture and Fixtures
$5,000 to $10,000
Signage
$3,000 to $10,000
Equipment
$150,000 to $250,000
Computer Hardware and Software
$5,000 to $15,000
Internet Connection (3 months)
$225 to $500
Initial Inventory
$15,000 to $25,000
Business Permits and Licenses
$500 to $3,000
Insurance
$1,500 to $3,000
Professional Fees
$8,000 to $15,000
Training Expense
$1,000 to $6,000
Grand Opening Advertising
$2,500
Additional Funds – Three Months
$25,000
Total
$603,225 to $1,164,500
Franchise Disclosure Document
Below is The Bagel Nook's 2024 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
The Bagel Nook had 4 total units in 2024, of which 3 were franchised-owned and 1 company-owned.
Frequently Asked Questions
What is the royalty fee?
The royalty fee for a The Bagel Nook franchise is 6.00%. In addition, you would have to pay the advertising (or national brand fund) fee of 2.00%.
What is the total investment?
The initial investment required for a The Bagel Nook franchise is $603,000 - $1,165,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
What is the initial franchise fee?
The initial franchise fee for a The Bagel Nook franchise is $30,000. This is typically paid upfront as part of the total initial investment, after signature of the Franchise Agreeement.
The franchise agreement for The Bagel Nook provides a comprehensive training system to support franchisees before and after launching their business. Below are the numbered training programs and related support activities offered by the Franchisor:
Initial Training Program The Bagel Nook provides initial training for the franchisee and up to two additional individuals at its location or another designated site. The Franchisor determines whether training has been satisfactorily completed. This program is mandatory and must be completed before opening the business.
On-Site Opening Support A trainer from The Bagel Nook is sent to the franchisee’s location to provide on-site training, supervision, and assistance for up to one week during the opening phase. This support ensures the smooth implementation of operational procedures.
Operations Manual and Learning Modules The Franchisor loans franchisees the Bagel Nook Operations Manual and access to online learning tools. These resources cover operational standards, required hours of operation, and ongoing business guidance.
Post-Opening Ongoing Training The Bagel Nook may offer mandatory or optional additional training programs after opening. Franchisees may also be required to attend an annual business meeting or franchisee conference, which may last up to five days. Attendance is mandatory when specified, and failure to comply constitutes a default under the franchise agreement.
Territory Protection
The Bagel Nook grants franchisees a Protected Territory, defined individually using ZIP codes, demographics, and other local factors. Within this area, no other Bagel Nook outlet will be opened during the franchise term, provided the franchisee is not in default.
However, the protection is limited. The Franchisor may still sell products or services in the territory through other channels, such as online sales or retail partnerships. Franchisees are not guaranteed rights to additional locations, and relocation requires prior written approval.