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Senior Helpers Franchise FDD, Costs & Fees (2025)

In-home senior care franchise providing personal care and assistance for elderly individuals, helping them maintain independence and quality of life.

KEY FRANCHISE STATS

Franchisees

?

355
+
13%
13%
Franchise fee

?

$55,000
Investment

?

$149,000 - $201,000
Revenue (AUV)

?

Undisclosed

$1,312,000

+
20.1%
20.1%

Founded in 2001, Senior Helpers has become a leading franchise in the home care industry, specializing in non-medical in-home care services. With headquarters in Towson, Maryland, the company began franchising in 2005 and has since grown to over 345 locations globally.

Senior Helpers offers a comprehensive range of services, including companion care, personal care, and specialized support for seniors living with Alzheimer’s, dementia, and Parkinson’s disease.

The franchise stands out through its dedication to exceptional care and innovative programs like the LIFE™ Profile, a data-driven method designed to help seniors maintain independence at home for longer.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $55,000
Travel and Living Expenses While Training $1,500 - $3,000
Lease, Utility and Security Deposits $5,000 - $9,000
Leasehold Improvements $10,000 - $20,000
Promotional Items $2,000 - $4,000
Additional Staffing $22,000 - $25,000
Furniture & Fixtures and Equipment (including Computer System) $11,300 - $18,900
Supplies $700 - $1,500
Initial Advertising $4,000 - $7,000
Business License & Permits $0 - $12,500
Legal/Professional Fees $100 - $1,300
Insurance $3,500 - $5,000
Recruitment $1,000 - $2,000
Additional Funds (3 months) $32,900 - $36,800
Total $149,000 - $201,000

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Type of Expenditure Amount
Initial Franchise Fee $55,000
Travel and Living Expenses While Training $1,500 - $3,000
Lease, Utility and Security Deposits $5,000 - $9,000
Leasehold Improvements $10,000 - $20,000
Promotional Items $2,000 - $4,000
Additional Staffing $22,000 - $25,000
Furniture & Fixtures and Equipment (including Computer System) $11,300 - $18,900
Supplies $700 - $1,500
Initial Advertising $4,000 - $7,000
Business License & Permits $0 - $12,500
Legal/Professional Fees $100 - $1,300
Insurance $3,500 - $5,000
Recruitment $1,000 - $2,000
Additional Funds (3 months) $32,900 - $36,800
Total $149,000 - $201,000

Franchise Disclosure Document

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Number of units

Training

Senior Helpers provides a comprehensive training program for its franchisees. This includes an initial training program conducted at their headquarters or a designated facility. The training covers essential aspects of franchise operations, including adherence to the Senior Helpers brand standards, client care standards, and operational guidelines.

Franchisees are required to complete this initial training satisfactorily, including Key Managers and other personnel.

Additionally, Senior Helpers may provide ongoing training sessions, which franchisees and designated staff must attend periodically. These sessions could include conventions, regional meetings, and specific training like the "Senior Gems" program for specialized care.

Franchisees are also responsible for ensuring that their employees complete all required state and local training, as well as maintaining necessary licenses and certifications.

Furthermore, within six months of opening, a Senior Helpers representative will visit the franchise location to assist with operations for two days. The franchise also provides ongoing guidance and access to resources such as an operations manual, marketing tools, and administrative support.

Territory Protection

Senior Helpers provides franchisees with a defined territory, which is outlined in the Franchise Agreement before signing. The territory is typically determined using factors like zip codes or natural boundaries and considers demographic and geographic information, including the population aged 75 and older.

Within this territory, the franchisee is granted certain rights and protections, such as the exclusivity of offering services to clients within the designated area.

However, Senior Helpers does not offer complete territorial exclusivity. Franchisees may face competition from other franchisees, the franchisor, or affiliated businesses.

Competitors

Below are some of

Senior Helpers

key competitors in the

In-home care

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

355

New
+
13%
13%

$55,000

$149,000

$201,000

n.a.

$1,312,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

Competitors

Home Care for the 21st Century

Home Care for the 21st Century is a home-health franchise offering non-medical and skilled in-home care services, serving seniors and medically fragile clients, and known for multiple business-line options, comprehensive training, and systems supporting full-service, around-the-clock care in clients’ homes.

Franchisees

?

17
+
750%
750%
Investment

?

$116,000 - $197,000

Care with Love

Care with Love is a home-care services franchise offering in-home care, companionship and assistance for seniors and families, serving aging-population clients, and known for personalised caregiver matching, strong training and community orientation.

Franchisees

?

1
+
n.a.
n.a.
Investment

?

$132,000 - $207,000

EPAGA Home Care

EPAGA Home Care is a home health franchise offering non-medical home care, personal assistance, and companion services, serving seniors and individuals needing daily support, and known for caregiver matching, local community focus, and operational training.

Franchisees

?

1
+
0%
0%
Investment

?

$99,000 - $208,000

2nd Family

2nd Family is a senior care franchise offering in-home care services such as companionship, personal care, and medication management with a focus on family values.

Franchisees

?

6
+
100%
100%
Investment

?

$112,000 - $199,000

Options For Senior America

Options For Senior America provides in-home care services for seniors, offering personalized support and assistance to help them maintain independence and quality of life.

Franchisees

?

11
+
0%
0%
Investment

?

$86,000 - $110,000

Executive Care Your Home Care Company

Executive Care Your Home Care Company offers in-home care services, focusing on personalized medical and non-medical support for seniors. Their dedicated team ensures compassionate, quality care.

Franchisees

?

18
+
38%
38%
Investment

?

$102,000 - $145,000

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