Romp n’ Roll: Shaping Young Minds Through Playful Learning

Founded in 2004 by Babz and Michael Barnett in Richmond, Virginia, Romp n’ Roll has established itself as a premier franchise in early childhood enrichment.

Headquartered in Richmond, the company began franchising in 2006 and has since expanded its footprint by offering a unique blend of gym, art, and music classes specifically designed for children aged 3 months to 5 years. With a focus on holistic development, Romp n’ Roll provides a nurturing environment where children can learn, play, and grow.

What differentiates Romp n’ Roll from other children’s programs is its comprehensive curriculum that merges physical activity with creative expression. Unlike single-focus classes, Romp n’ Roll offers a wide array of experiences—including science, dance, cooking, and sports—all in one facility.

This integrated approach keeps young learners engaged while promoting their physical, cognitive, and social development. Parents value the balanced structure and flexibility that supports their children’s individual interests and developmental stages.

Training

Romp n' Roll provides a structured training regimen for its franchisees to ensure the successful operation of each location. The Franchisor delivers multiple training programs and ongoing educational support as outlined below:

1. Initial Training Program
   Franchisees (or their designated operating officers or managers) must attend and successfully complete initial training at a Romp n' Roll designated location. This includes comprehensive operational instruction and must be completed to the Franchisor’s satisfaction before the business can open. While the training is provided at no cost (unless more than two people attend), the franchisee must cover travel, lodging, meals, and any compensation or benefits for the trainees.
2. Refresher Training
   A refresher initial training course is recommended, held at the Franchisor’s headquarters in Richmond, Virginia, 2–3 weeks before the grand opening. This ensures retention and understanding of key procedures.

Territory Protection

Romp n' Roll provides each franchisee with an exclusive, protected territory defined by geographic or population metrics, typically including 100,000 to 150,000 residents.

Within this area, no other Romp n' Roll business can operate, and the franchisor agrees not to directly sell competing services there. Franchisees cannot solicit customers outside their territory.

If a lead comes from an unassigned area, the franchisor may permit service temporarily but may later assign that area to another franchisee. Territory changes are only allowed by mutual agreement or during renewal or transfer.