My Favorite Muffin

My Favorite Muffin Franchise FDD, Costs & Fees (2025)

My Favorite Muffin offers a variety of freshly baked muffins and bagels, providing delicious and convenient breakfast options for customers.

My Favorite Muffin is a renowned bakery franchise celebrated for its wide array of gourmet muffins and bakery products. Founded in 1987, the brand quickly gained popularity for offering a diverse selection of freshly baked, flavorful muffins that cater to various tastes.

In 1997, My Favorite Muffin was acquired by BAB, Inc., the parent company of Big Apple Bagels, integrating it into a family of bakery-focused brands. Headquartered in Deerfield, Illinois, My Favorite Muffin operates under the umbrella of BAB, Inc., which manages multiple franchised and licensed stores across the United States.

The franchise began expanding its reach through franchising efforts following its acquisition, allowing entrepreneurs nationwide to bring its beloved bakery products to their local communities.

Specializing in gourmet muffins, My Favorite Muffin offers an extensive menu that includes a variety of flavors and styles, appealing to a broad customer base. The brand differentiates itself from competitors by focusing on high-quality ingredients and unique recipes, ensuring a distinctive and enjoyable experience for muffin enthusiasts.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

My Favorite Muffin offers 4 types of franchises:

Store Type Initial Investment Range
MFM Bakery Production Store $387,500 - $553,500
MFM Bakery Satellite Store $272,500 - $475,500
MFM Cafe Production Store $480,500 - $687,500
MFM Cafe Satellite Store $311,500 - $518,500

We are summarizing below the main costs associated with opening a MFM Cafe Production Store Franchise.

For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).

Type of Expenditure Amount
Initial Franchise Fee $30,000
Store Opening Marketing Fee $5,000
Professional Fees $5,000 - $10,000
First Month's Rent and Security Deposit $4,000 - $9,000
Insurance $5,000 - $9,000
Leasehold Improvements $170,000 - $295,000
Exterior and Interior Signage and Display $6,000 - $12,000
Furniture, Fixtures, Equipment $226,000 - $270,000
Training Expenses $2,000 - $5,000
Prepaid Expenses, Deposits $500 - $1,500
Opening Inventory, Supplies $15,000 - $23,000
Additional Funds - 3 months $12,000 - $18,000
TOTALS $480,500 - $687,500

Franchise Disclosure Document

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Competitors

Below are some of

My Favorite Muffin

key competitors in the

Baked Goods

sector.

Started franchising
Franchisees

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Franchise fee

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Royalty fee

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Investment

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Revenue (AUV)

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Gross Profit

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EBITDA

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Home-based

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Passive investment

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FDD
My Favorite Muffin
1998
12
+
-29%
-29%
$30,000
5.00%

$273,000

-

$688,000

n.a.

$762,000

Upgrade

n.a.

n.a.

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n.a.

n.a.

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2006
154
+
-7%
-7%
$30,000
n.a.

$37,000

-

$186,000

Upgrade

n.a.

$0

n.a.

n.a.

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n.a.

n.a.

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1998
24
+
-14%
-14%
$25,000
6.00%

$122,000

-

$339,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
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2004
146
+
-3%
-3%
$35,000
6.00%

$135,000

-

$407,000

Upgrade

n.a.

$471,000

74.0%

n.a.

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n.a.

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes
2023
0
+
n.a.
n.a.
$55,000
6.00%

$235,000

-

$712,000

Upgrade

n.a.

$579,000

76.0%

n.a.

Upgrade

n.a.

n.a.

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No
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No
No
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No
2021
1
+
n.a.
n.a.
$40,000
6.00%

$660,000

-

$1,021,000

Upgrade

n.a.

$3,145,000

63.3%

n.a.

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n.a.

n.a.

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No
Upgrade
No
No
Upgrade
No
2006
32
+
-18%
-18%
$40,000
5.00%

$1,090,000

-

$2,335,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Upgrade
Upgrade

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Total investment

?

Revenue (AUV)

?

Revenue growth (last 3 years)

?

Profit margin

?

Franchise Disclosure Documents
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Watchlist

?

Priority support

?

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Training

My Favorite Muffin offers a structured training program designed to prepare franchisees for operating their store efficiently. Here is a breakdown of the training provided:

  1. Initial Training Program
    The franchisor provides a comprehensive initial training program for the franchisee and up to two additional persons. This program covers essential aspects of operating a My Favorite Muffin store, including daily operations, customer service, food preparation, sanitation, safety procedures, inventory control, and financial management. The training is conducted at the franchisor’s headquarters or another designated location.
  2. On-Site Opening Assistance
    In addition to classroom training, the franchisor sends representatives to the franchisee’s location for on-site opening assistance. This support includes helping the franchisee prepare for the opening, training staff, and ensuring that operational procedures are correctly implemented during the store’s launch.
  3. Ongoing Support and Additional Training
    The franchisor may offer additional training programs throughout the term of the franchise. These are designed to enhance the franchisee’s knowledge and skills, especially if there are new systems, products, or procedures introduced. Attendance at such programs may be mandatory.

Territory Protection

My Favorite Muffin does not provide exclusive territorial protection to its franchisees. The franchise agreement explicitly states that franchisees may face competition from other franchisees, company-owned outlets, or other distribution channels controlled by the franchisor.

Even if a territory is granted, the franchisor reserves the right to compete within it. This means franchisees are not guaranteed protection from encroachment, which could impact their business operations.

Number of units

2025
Franchised units

17

13

12

Company-owned units

0

0

0

Total units

17

13

12

Competitors

Aunt Millies Bakeries

Franchisees

?

154
+
-7%
-7%
Investment

?

$37,000 - $186,000

The Pretzel Twister

Franchisees

?

24
+
-14%
-14%
Investment

?

$122,000 - $339,000

Philly Pretzel Factory

Franchisees

?

146
+
-3%
-3%
Investment

?

$135,000 - $407,000

Bang Cookies

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$235,000 - $712,000

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