Le Macaron French Pastries Franchise FDD, Costs & Fees (2026)
Pastry shop franchise offering a variety of authentic French macarons and pastries, delivering a taste of France in each bite.
KEY FRANCHISE STATS
Franchisees
?
55
+
-2%
-2%
Franchise fee
?
$45,000
Investment
?
$92,000 - $454,000
Revenue (AUV)
?
Undisclosed
$361,000
+
n.a.
n.a.
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Le Macaron French Pastries is a family-owned bakery franchise founded in 2009 by Rosalie Guillem and her daughter Audrey Guillem-Saba in Sarasota, Florida. The company is still headquartered in Sarasota and has grown steadily since its inception.
The brand began franchising in 2012. Franchise formats include traditional cafés, kiosks, and mobile carts, providing flexible models for different markets and budgets.
Le Macaron specializes in authentic French macarons, which are gluten-free and made with no preservatives. It also offers handcrafted gelato, chocolates, pastries, European-style coffee, and gourmet candies—all prepared by French-trained chefs and delivered from a central commissary.
What sets Le Macaron apart is its elegant, Parisian-style atmosphere combined with a simplified operational model. With no on-site baking required and minimal staffing needs, it provides a turnkey business opportunity while delivering a luxury dessert experience that stands out in the U.S. market.
Initial investment
The initial investment required for a Le Macaron French Pastries franchise is
$92,000 - $454,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Le Macaron French Pastries offers 3 types of franchises:
Franchise Format
Initial Investment
Traditional Pastry Shop or Permanent Kiosk
$154,180 – $454,000
Mobile Kiosk
$91,730 – $139,500
Food Truck
$112,530 – $147,000
We are summarizing below the main costs associated with opening a Traditional Le Macaron French Pastry Shop or Permanent Kiosk.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
Type of Expenditure
Amount
Initial Franchise Fee
$45,000
Lease Deposit, Utility Deposits, and Rent for 3 months
$8,000 - $24,000
Design and Architectural Fees
$3,000 - $15,000
Leasehold Improvements and/or Kiosk
$20,000 - $200,000
Furniture and Fixtures
$10,000 - $25,000
Equipment
$40,000 - $70,000
Exterior and Interior Signage and Graphics
$1,000 – $8,000
Initial Macaron Inventory (plus other food and beverage products and initial supplies)
$10,000 - $27,000
Travel and related expenses while training
$1,000 - $1,500
Grand Opening Marketing
$3,000 - $4,000
POS Software and Hardware
$180 - $2,000
Professional Services
$1,000 - $2,500
Insurance
$1,500 - $3,500
Government permits and licenses
$500 - $1,500
Additional Funds—3 months
$10,000 - $25,000
Total
$154,180 - $454,000
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Le Macaron French Pastries offers 3 types of franchises:
Franchise Format
Initial Investment
Traditional Pastry Shop or Permanent Kiosk
$154,180 – $454,000
Mobile Kiosk
$91,730 – $139,500
Food Truck
$112,530 – $147,000
We are summarizing below the main costs associated with opening a Traditional Le Macaron French Pastry Shop or Permanent Kiosk.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
Type of Expenditure
Amount
Initial Franchise Fee
$45,000
Lease Deposit, Utility Deposits, and Rent for 3 months
$8,000 - $24,000
Design and Architectural Fees
$3,000 - $15,000
Leasehold Improvements and/or Kiosk
$20,000 - $200,000
Furniture and Fixtures
$10,000 - $25,000
Equipment
$40,000 - $70,000
Exterior and Interior Signage and Graphics
$1,000 – $8,000
Initial Macaron Inventory (plus other food and beverage products and initial supplies)
$10,000 - $27,000
Travel and related expenses while training
$1,000 - $1,500
Grand Opening Marketing
$3,000 - $4,000
POS Software and Hardware
$180 - $2,000
Professional Services
$1,000 - $2,500
Insurance
$1,500 - $3,500
Government permits and licenses
$500 - $1,500
Additional Funds—3 months
$10,000 - $25,000
Total
$154,180 - $454,000
Franchise Disclosure Document
Below is Le Macaron French Pastries's 2024 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Le Macaron French Pastries had 60 total units in 2024, of which 55 were franchised-owned and 5 company-owned.
Le Macaron French Pastries provides a structured suite of training programs designed to ensure the successful operation of each franchise location. The training offerings include:
Initial Training Program: At least 30 days before opening a Pastry Shop, the Managing Owner and one additional individual (typically a Key Person) must attend and successfully complete Le Macaron’s initial training. This is held over three to four days, primarily at a Pastry Shop in Orlando, Florida, with an optional additional day in Sarasota, Florida. Up to two people can attend at no charge, but franchisees are responsible for all associated expenses, such as travel and lodging.
Refresher Training: For the first Pastry Shop developed, a one-day refresher course is provided at a designated location in Orlando. While there’s no attendance fee, all other training-related expenses fall on the franchisee.
Mandatory Additional Training: Le Macaron may require the Managing Owner, Key Person, or other designated managerial employees to attend further training courses or seminars. The franchisee must cover a $300 per diem rate per trainer plus expenses for these sessions.
Remedial Training: If operations fall below Le Macaron’s standards, they may mandate that the Managing Owner and staff attend remedial training, again at the franchisee’s expense.
Territory Protection
Le Macaron French Pastries does provide a form of territorial protection to its franchisees through the designation of a “Protected Area.” This area, mutually agreed upon and detailed in Attachment B of the Franchise Agreement, is defined using identifiable boundaries such as zip codes or city lines.
However, this protection explicitly excludes “Captive Markets” like airports, malls, or amusement parks, which remain open to other franchisees or corporate operations. Despite this protected designation, Le Macaron does not grant an exclusive territory.
Franchisees may still face competition from other franchisees or corporate-owned outlets, including operations under different trademarks. Additionally, the franchisor retains the right to sell products via alternate channels such as grocery stores, the internet, and catering services—even within the Protected Area.
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