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Crave Cookies Franchise FDD, Costs & Fees (2025)

Crave Cookies specializes in freshly baked cookies with a variety of flavors and creative toppings, offering a delicious and indulgent treat for cookie lovers.

Crave Cookies is a fast-growing gourmet cookie and mixed-soda franchise founded in 2019. Headquartered in Holladay, Utah, Crave Cookies Franchising, LLC was officially formed in 2021. Entrepreneurs can join this expanding dessert concept by applying through the franchisor's official channels.

Crave Cookies specializes in large-format, gourmet cookies with a weekly rotating menu. The brand has developed over 100 unique flavors, including popular creations like Chocolate Chip, Cookies ’N Milk, Oreo Dirt Pie, Strawberry Pop-Tart, and their signature croissant-cookie hybrid, the “Crookie.”

The brand also offers “Cravelits” (bite-sized cookies) and mixed sodas, creating a vibrant and customizable dessert experience.

What sets Crave Cookies apart is its simplicity and innovation. The franchise model is designed for operational ease, with straightforward employee training, centralized quality control, and a reliable supply chain.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial franchise fee $29,500 - $29,500
Rent and Lease Security Deposit $2,500 - $8,000
Utilities $500 - $1,500
Leasehold Improvements $150,000 - $450,000
Market Introduction Program $4,000 - $8,000
Furniture, Fixtures, and Equipment $75,000 - $120,000
Computer Systems $1,000 - $3,000
Insurance $400 - $4,800
Signage $8,000 - $25,000
Inventory $5,000 - $10,000
Proprietary Boxes $5,445 + shipping - $6,500 + shipping
Licenses and Permits $1,500 - $2,500
Professional Fees $1,000 - $3,000
Travel, lodging and meals for initial training $3,000 - $6,000
Additional funds (for first 3 months) $15,000 - $30,000
Total $301,845 - $706,800
Type of Expenditure Amount
Initial franchise fee $29,500 - $29,500
Rent and Lease Security Deposit $2,500 - $8,000
Utilities $500 - $1,500
Leasehold Improvements $150,000 - $450,000
Market Introduction Program $4,000 - $8,000
Furniture, Fixtures, and Equipment $75,000 - $120,000
Computer Systems $1,000 - $3,000
Insurance $400 - $4,800
Signage $8,000 - $25,000
Inventory $5,000 - $10,000
Proprietary Boxes $5,445 + shipping - $6,500 + shipping
Licenses and Permits $1,500 - $2,500
Professional Fees $1,000 - $3,000
Travel, lodging and meals for initial training $3,000 - $6,000
Additional funds (for first 3 months) $15,000 - $30,000
Total $301,845 - $706,800

Crave Cookies

2024

Franchise Disclosure Document

Number of units

Training

Crave Cookies offers a structured and multi-tiered training program to prepare franchisees for successful operation. Below are the main programs outlined:

  1. Initial Training Program
    The Principal Executive and up to two additional team members must attend Crave Cookies’ standard pre-opening training at the company’s headquarters or a designated business location. This program includes an Onboarding Checklist with written procedures, training videos, Knowledge Reviews (graded assessments), and checklists to ensure readiness.
  2. Pre-Opening and On-Site Training
    Training also includes 3–7 days of on-site assistance during the franchise opening. This segment is led by corporate delegates or tenured managers and covers operational tasks, customer service, and staff coaching.
  3. Post-Opening and Additional Training
    Post-opening, Crave Cookies may require supplemental training sessions for the Principal Executive or other staff, held at any location and in any format determined by the franchisor. Although there's no fee for the standard training for up to three people, the franchisee bears all travel and living expenses. Optional training services may be subject to a $250 per person per day charge if additional managers are trained or retraining is required.

Territory Protection

Crave Cookies offers its franchisees a protected territory, meaning the franchisor will not open or authorize another franchise or company-owned location selling similar goods under the Crave Cookies brand within that territory. This applies unless the site falls under "limited access venues," which are locations like stadiums, universities, or airports where general public access is restricted.

However, even within protected territories, the franchisor reserves the right to use other distribution channels, such as internet sales or partnerships with different brands, which may still affect the franchisee's market presence.

Competitors

Below are some of

Crave Cookies

key competitors in the

Baked Goods

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Sign up
Gross Profit
Sign up
EBITDA
Sign up

8

New
+
n.a.
n.a.

$29,500

$302,000

$707,000

n.a.

$856,000

$xxx,xxx

n.a.

xx%

n.a.

18.0%

xx%

n.a.

Competitors

Al Manakeesh

Al Manakeesh is a Middle Eastern bakery-restaurant brand offering manakeesh flatbreads, shawarma, and Lebanese specialties, serving neighborhood diners and families, and known for freshly baked dough, traditional flavors, and casual, counter-service settings that highlight Levantine comfort food.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$261,000 - $403,000

Golden Krust Caribbean Restaurant

Golden Krust Caribbean Restaurant is a quick‐service franchise offering Caribbean-style patties, rotis, rice dishes and meals, serving diaspora communities and casual diners, and known for signature flavors, cultural brand heritage and growing franchise network.

Franchisees

?

101
+
-6%
-6%
Investment

?

$213,000 - $776,000

MidnighTreats

MidnighTreats is a late-night food-truck or small-format franchise offering waffles, desserts and sweet-snacks on-demand, serving late-night crowds, event patrons, and dessert lovers, and known for mobile flexibility, viral menu appeal and lean startup model.

Franchisees

?

2
+
n.a.
n.a.
Investment

?

$133,000 - $296,000

Schmackary's

Schmackary’s is a gourmet cookie-and‐dessert franchise offering handmade cookies, ice cream sandwiches, and specialty treats, serving dessert lovers and gift buyers, and known for bold flavors, urban brand presence and experiential retail-tainment.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$267,000 - $657,000

BAGEL BOSS

BAGEL BOSS is a bagel-and-deli franchise offering New York–style bagels, breakfast sandwiches, deli items and coffee, serving morning commuters and families, and known for authentic bagel craft, strong local presence and franchise scalability.

Franchisees

?

18
+
64%
64%
Investment

?

$510,000 - $1,175,000

House of Bread

House of Bread is a bakery-café franchise offering freshly baked artisan breads, pastries, sandwiches and café meals, serving families and casual diners, and known for hand-crafted baking, community-driven brand and multi-stream revenue.

Franchisees

?

5
+
25%
25%
Investment

?

$198,000 - $584,000

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