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Cookie Co. Franchise FDD, Costs & Fees (2025)

Cookie Co. specializes in freshly baked cookies with a variety of flavors and creative toppings, offering a delicious and indulgent treat for cookie lovers.

Cookie Co. is a fast-growing gourmet cookie franchise launched in 2020 in Redlands, California. The company was founded by Elise and Matt Thomas during the COVID-19 pandemic, initially selling signature recipes from their home kitchen via curbside pickup.

Franchising began in 2021 and expanded rapidly from its corporate office, now headquartered in Lehi, Utah. The first storefront opened in August 2020, and Cookie Co. officially began offering franchises on August 19, 2021. Corporate operations are managed from Lehi, Utah.

Cookie Co. sells fresh-baked, rotating gourmet cookies made with real butter, eggs, and cane sugar. It offers weekly menu rotations, occasional "Mini Mondays," and services like catering, shipping, and branded merchandise. The brand stands out with small-batch quality, unique flavors, and strong community engagement.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $35,000
Construction and Leasehold Improvements $65,000 – $215,000
Lease Deposits and Rent – Three Months $25,000 – $35,000
Furniture, Fixtures and Equipment $50,000 – $150,000
Signage $5,500 – $17,500
Computer, Software, and Point of Sale System $1,500 – $7,500
Grand Opening Marketing $7,500
Initial Inventory $6,000 – $12,000
Utility Deposits $1,500 – $5,500
Insurance Deposits – Three Months $1,500 – $5,000
Travel for Initial Training $5,000
NSO Training Fee $10,000
Professional Fees $2,500 – $7,500
Licenses and Permits $1,500 – $5,000
Additional Funds – Three Months $15,000 – $35,000
Total Estimate $232,500 – $552,500
Type of Expenditure Amount
Initial Franchise Fee $35,000
Construction and Leasehold Improvements $65,000 – $215,000
Lease Deposits and Rent – Three Months $25,000 – $35,000
Furniture, Fixtures and Equipment $50,000 – $150,000
Signage $5,500 – $17,500
Computer, Software, and Point of Sale System $1,500 – $7,500
Grand Opening Marketing $7,500
Initial Inventory $6,000 – $12,000
Utility Deposits $1,500 – $5,500
Insurance Deposits – Three Months $1,500 – $5,000
Travel for Initial Training $5,000
NSO Training Fee $10,000
Professional Fees $2,500 – $7,500
Licenses and Permits $1,500 – $5,000
Additional Funds – Three Months $15,000 – $35,000
Total Estimate $232,500 – $552,500

Cookie Co.

2023

Franchise Disclosure Document

Number of units

Training

Cookie Co. Franchise offers a comprehensive training program to equip franchisees with the knowledge and skills needed to successfully operate their business. The training is structured into three main programs:

  1. Initial Corporate Training (5 days)
    At least 45 days before the store opening, the franchisee and general manager are required to attend a five-day, full-time training session at a designated corporate training facility. This program covers essential aspects such as recipe execution, kitchen operations, staffing procedures, inventory management, and supply chain logistics.
  2. Pre-Opening Support
    Although not always specified in detail, Cookie Co. typically provides pre-opening assistance that may include final store setup guidance, operational walkthroughs, and practice sessions for the team to ensure readiness for the grand opening.
  3. Ongoing Training and Support
    After the store has launched, franchisees receive continuous support through scheduled calls, operational updates, and access to additional training materials. This ongoing support helps franchisees stay aligned with brand standards, adapt to new offerings, and optimize store performance.

Territory Protection

Cookie Co. Franchise does not guarantee exclusive territory protection to its franchisees. Franchisees are typically granted rights to operate at a specific approved location, but Cookie Co. reserves the right to establish additional franchised or company-owned outlets nearby, as long as they do not infringe on the exact site granted to the franchisee.

This means the franchisor can expand within the same general market area, which may lead to other Cookie Co. locations opening in close proximity.

While your individual store location is protected, broader geographic exclusivity is not part of the standard franchise agreement, so franchisees should carefully evaluate the local market and potential for internal competition before investing.

Competitors

Below are some of

Cookie Co.

key competitors in the

Baked Goods

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
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Gross Profit
Sign up
EBITDA
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8

New
+
n.a.
n.a.

$35,000

$233,000

$553,000

n.a.

$877,000

$xxx,xxx

71.8%

xx%

n.a.

n.a.

xx%

n.a.

Competitors

Al Manakeesh

Al Manakeesh is a Middle Eastern bakery-restaurant brand offering manakeesh flatbreads, shawarma, and Lebanese specialties, serving neighborhood diners and families, and known for freshly baked dough, traditional flavors, and casual, counter-service settings that highlight Levantine comfort food.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$261,000 - $403,000

Golden Krust Caribbean Restaurant

Golden Krust Caribbean Restaurant is a quick‐service franchise offering Caribbean-style patties, rotis, rice dishes and meals, serving diaspora communities and casual diners, and known for signature flavors, cultural brand heritage and growing franchise network.

Franchisees

?

101
+
-6%
-6%
Investment

?

$213,000 - $776,000

MidnighTreats

MidnighTreats is a late-night food-truck or small-format franchise offering waffles, desserts and sweet-snacks on-demand, serving late-night crowds, event patrons, and dessert lovers, and known for mobile flexibility, viral menu appeal and lean startup model.

Franchisees

?

2
+
n.a.
n.a.
Investment

?

$133,000 - $296,000

Schmackary's

Schmackary’s is a gourmet cookie-and‐dessert franchise offering handmade cookies, ice cream sandwiches, and specialty treats, serving dessert lovers and gift buyers, and known for bold flavors, urban brand presence and experiential retail-tainment.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$267,000 - $657,000

BAGEL BOSS

BAGEL BOSS is a bagel-and-deli franchise offering New York–style bagels, breakfast sandwiches, deli items and coffee, serving morning commuters and families, and known for authentic bagel craft, strong local presence and franchise scalability.

Franchisees

?

18
+
64%
64%
Investment

?

$510,000 - $1,175,000

House of Bread

House of Bread is a bakery-café franchise offering freshly baked artisan breads, pastries, sandwiches and café meals, serving families and casual diners, and known for hand-crafted baking, community-driven brand and multi-stream revenue.

Franchisees

?

5
+
25%
25%
Investment

?

$198,000 - $584,000

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