Contender Esports Franchise FDD, Costs & Fees (2025)

KEY FRANCHISE STATS

All you need to know about this franchise in a snapshot

Franchisees

?

14
+
100%
100%
Investment required

?

$196,000 - $406,000
Revenue (AUV)

?

$126,000
Undisclosed
Pro
+
n.a.
+
xx%
-xx%
n.a.
Initial franchise fee

?

$39,000
Royalty fees

?

6.00%
+
2% + up to 2%
Operating Profit

?

n.a.

Pro
Franchisees

?

14
+
100%
100%
Investment required

?

$196,000 - $406,000
Franchise fee

?

$39,000
Royalty fees

?

6.00%
+
2% + up to 2%
Revenue (AUV)

?

$126,000
Undisclosed
Pro
+
n.a.
+
xx%
-xx%
n.a.
Operating Profit

?

n.a.

Pro

Contender Esports: Shaping the Future of Competitive Gaming

Founded in 2018, Contender Esports is an American franchise dedicated to creating dynamic esports gaming centers. With its headquarters in Springfield, Missouri, the brand delivers cutting-edge gaming stations, retail merchandise, and an energetic space designed for gaming enthusiasts.

Since its launch into franchising in 2018, Contender Esports has offered aspiring entrepreneurs a pathway into the booming esports market. The company stands out by providing several franchise options, such as Mobile Gaming Venues, Elite Centers, and Premier Centers, allowing it to meet various customer demands.

Today, Contender Esports operates multiple locations worldwide, with a strong footprint in the United States. The franchise remains focused on expanding its global reach, positioning itself as a major player in the competitive gaming industry.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $39,000
Construction, Network Installation, and Leasehold Improvements $17,280 – $40,000
Furniture, Fixtures, and Equipment $85,000 – $210,000
Signage $3,150 – $5,250
Point of Sale System $1,000 – $2,000
Grand Opening Marketing $5,000
Initial Inventory $5,250 – $10,500
Prepaid Rent and Lease Deposits $11,500 – $26,000
Utility Deposits $1,000 – $3,000
Insurance Deposits – Three Months $1,800 – $3,780
Professional Fees $5,000 – $15,000
Printing, Stationery, and Office Supplies $1,000 – $1,500
Additional Funds – Three Months $20,000 – $45,000
Total Estimate $195,980 – $406,030

Franchise Disclosure Document

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Competitors

Franchise
Franchisees
Growth
Initial fee
Investment
Revenue
Gross Profit
Operating Profit
Industry

14

+
100%
100%
No growth
New

$39,000

$196,000

-

$406,000

n.a.

$126,000

Pro

n.a.

Pro

n.a.

Pro

Recreation

Training

Contender Esports provides a structured training system to prepare franchisees and their teams for successful operations. Here’s a numbered summary of the training programs:

  1. Initial Training Program
    Before opening, the Managing Owner and a designated manager must attend and complete the franchisor’s initial training program, which can include classroom, on-the-job, or online instruction.
  2. Supplemental Training
    Franchisees may be required to participate in additional on-site or online training if a new Operating Manager is hired or if operational standards are not being met, with costs paid by the franchisee.
  3. System-Wide Training Program
    The franchisor can require attendance at system-wide training events, including webinars and printed materials with testing, to ensure consistency across all locations.
  4. Ongoing Employee Training
    After the initial program, the franchisee is responsible for continuously training employees to meet franchisor standards and ensure smooth daily operations.
  5. Refresher and Additional Training
    Franchisees and their managers must attend refresher courses or specialized seminars as designated by the franchisor, covering updates and improvements to the system.

Territory Protection

Contender Esports grants franchisees a designated territory, typically around two miles from the gaming center, though this may vary depending on population density, demographics, or location type. While franchisees operate within this defined territory, they do not receive exclusive territory rights, meaning they may face competition from other franchisees or outlets owned by the franchisor.

Additionally, the franchisor retains the right to use other distribution channels, like online sales or catalog marketing, within the franchisee’s area. The franchisor can also license others to operate gaming centers in captive markets such as airports or colleges, even within a franchisee’s designated territory.

Franchisees are expected to target marketing efforts only within their designated area and are not compensated if the franchisor or other franchisees solicit customers from inside their territory. The agreement also defines a “restricted territory” extending 25 miles beyond the designated area, setting competitive boundaries for the franchisee after the relationship ends.

Number of units

2023
Franchised units

7

9

14

Company-owned units

0

0

0

Total units

7

9

14

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-
$2,890,000
Franchisees
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+
800%
800%

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$994,000
-
$1,940,000
Franchisees
99
+
130%
130%

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-
$281,000
Franchisees
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+
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