U.S. Lawns: Leading the Way in Commercial Landscaping Excellence

Founded in 1986 in Orlando, Florida, U.S. Lawns has grown into the nation's premier commercial landscaping franchise. The company offers a comprehensive range of services, including landscape maintenance, lawn care, irrigation, tree care, and snow and ice management.

Headquartered at 6700 Forum Drive, Suite 150, Orlando, FL 32821, U.S. Lawns began franchising in 1987 and continues to expand its footprint nationwide.

U.S. Lawns specializes exclusively in commercial landscaping, serving clients such as office parks, retail centers, industrial facilities, and multi-family residential communities.

Their services are tailored to meet the unique needs of each property, ensuring consistent quality and customer satisfaction. The company's commitment to excellence is reflected in its customized service packages and attention to detail.

What sets U.S. Lawns apart from competitors is its dual focus on customer and employee relationships. The brand's mantra, "close to the customer and close to the employee," emphasizes building strong partnerships with clients and investing in employee development.

Training

U.S. Lawns franchise offers a structured and comprehensive training program designed to equip franchisees with the skills and knowledge needed to operate a successful commercial landscaping business. Their training includes the following components:

1. Initial Training Program
   Franchisees are required to attend a mandatory initial training program at the company’s headquarters in Orlando, Florida. This program typically spans one week and covers essential topics such as operations, sales, marketing, human resources, customer service, and financial management.
2. Field Training
   In addition to classroom instruction, franchisees may participate in field training alongside experienced franchisees or corporate team members. This hands-on training is intended to provide practical experience in landscaping operations, crew management, and service delivery.
3. Ongoing Support and Continuing Education
   U.S. Lawns provides continuous support through regional meetings, annual conferences, and webinars. These sessions focus on business growth strategies, new service offerings, and industry trends, helping franchisees stay competitive and informed.
4. Crew Training Resources
   Franchisees also receive access to crew training materials, including safety protocols, equipment handling, and service standards. These resources help ensure that employees deliver consistent and professional service in line with the U.S. Lawns brand.

Territory Protection

U.S. Lawns franchise offers territory protection to its franchisees. Each franchisee is granted a defined geographic area, often referred to as a “Protected Territory,” where no other U.S. Lawns franchise will be authorized to operate. This protection is designed to reduce internal competition and provide franchisees with a stable market in which to grow their business.

While the protected territory gives the franchisee exclusive rights to market and provide services within that area, it is typically subject to performance requirements.

If a franchisee fails to meet certain benchmarks, the franchisor may have the right to reduce or modify the protected area. This arrangement helps ensure that the brand maintains a strong presence and consistent service quality across all locations.