Lawn Squad offers lawn care services including mowing, fertilizing, and weed control. Franchisees receive support in marketing, equipment selection, and business management, making it easy to deliver quality services to residential customers.
KEY FRANCHISE STATS
Franchisees
?
0
+
n.a.
n.a.
Franchise fee
?
$45,000
Investment
?
$122,000 - $160,000
Revenue (AUV)
?
Undisclosed
$609,000
+
n.a.
n.a.
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Established in 2001 by Rob Palmer in Ohio,Lawn Squad—originally known as Weed Pro—has been dedicated to enhancing the beauty of residential and commercial lawns for over two decades. The company rebranded as Lawn Squad and is now headquartered in Columbia, Maryland, as part of the Authority Brands family.
Lawn Squad began franchising to expand its reach across the United States, offering services such as lawn fertilization, weed control, aeration, seeding, pest control, and tree and shrub care. Their commitment to comprehensive lawn health and customer satisfaction sets them apart in the competitive lawn care industry.
By focusing on innovative, technology-driven practices and providing extensive training and support to franchise owners, Lawn Squad ensures consistent, high-quality service nationwide. This dedication to excellence and community engagement has solidified their reputation as a trusted leader in lawn care.
Initial investment
The initial investment required for a Lawn Squad franchise is
$122,000 - $160,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Franchise Fee
$45,000 – $45,000
Local Marketing Fee Deposit
$42,000 – $42,000
Initial Call Center Setup Fee
$6,000 – $6,000
Rent/Lease of Real Estate
$0 – $4,800
Leasehold Improvements
$0 – $5,000
Utility Deposits
$0 – $500
Vehicle, Outfitting and Wrap
$5,750 – $17,225
Additional Equipment
$380 – $1,140
Insurance
$700 – $4,000
Computer and Technology Systems
$0 – $2,000
Software
$1,100 – $1,201
Telephone Services
$450 – $600
Internet Services
$300 – $500
Travel Expenses for Initial Training
$800 – $4,000
Start-up Supplies
$1,350 – $1,350
Inventory
$6,300 – $6,300
Professional Fees and Licensing
$1,500 – $3,000
Additional Funds – 3 Months
$10,000 – $15,000
TOTALS
$121,630 – $159,616
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Type of Expenditure
Amount
Franchise Fee
$45,000 – $45,000
Local Marketing Fee Deposit
$42,000 – $42,000
Initial Call Center Setup Fee
$6,000 – $6,000
Rent/Lease of Real Estate
$0 – $4,800
Leasehold Improvements
$0 – $5,000
Utility Deposits
$0 – $500
Vehicle, Outfitting and Wrap
$5,750 – $17,225
Additional Equipment
$380 – $1,140
Insurance
$700 – $4,000
Computer and Technology Systems
$0 – $2,000
Software
$1,100 – $1,201
Telephone Services
$450 – $600
Internet Services
$300 – $500
Travel Expenses for Initial Training
$800 – $4,000
Start-up Supplies
$1,350 – $1,350
Inventory
$6,300 – $6,300
Professional Fees and Licensing
$1,500 – $3,000
Additional Funds – 3 Months
$10,000 – $15,000
TOTALS
$121,630 – $159,616
Franchise Disclosure Document
Below is Lawn Squad's 2024 Franchise Disclosure Document. Sign up for free to view the document.
Number of units
Lawn Squad had 7 total units in 2024, of which 0 were franchised-owned and 7 company-owned.
Lawn Squad provides comprehensive training to franchisees and their designated employees through various structured programs. The franchisor offers a pre-opening training program that includes a combination of self-paced virtual training, guided virtual sessions, and in-person classroom and field training.
This training program typically spans seven weeks and is designed to equip participants with proficiency in service delivery, technology usage, and operational standards.
Additionally, Lawn Squad mandates post-opening training programs as necessary, which can be conducted in-person, via video, or online. Franchisees are responsible for their travel and related costs for all training sessions.
The franchisor also provides optional refresher courses and requires attendance at annual conventions to ensure ongoing alignment with brand standards.
Territory Protection
Lawn Squad grants franchisees a protected territory where no other franchise under the same brand will be operated, provided the franchisee complies with the agreement. However, this protection is not exclusive, as the franchisor may advertise or engage in brand-related activities within the territory.
Franchisees may face indirect competition from other franchisor-operated businesses under different trademarks or channels. Operating outside the designated territory requires prior consent to ensure compliance with franchisor policies.
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