Regal Maid Service

Regal Maid Service Franchise FDD, Costs & Fees (2025)

Regal Maid Service is a residential cleaning franchise delivering professional housekeeping services with trained staff, customizable cleaning plans, and a commitment to quality.

Regal Maid Service is a premier residential cleaning franchise offering upscale services across the United States. Founded in 1995 by British entrepreneurs Tim and Joanne Hollindrake, the company is headquartered in Sterling, Virginia.

Since beginning its franchising journey in 2006, Regal Maid Service has grown to over 30 locations, delivering meticulous cleaning solutions to discerning homeowners.

Specializing in high-end residential cleaning, Regal Maid Service provides a wide range of services, including routine housekeeping, move-in/move-out cleans, seasonal deep cleaning, and window washing.

What sets the brand apart is its commitment to a “British approach to cleaning,” which emphasizes attention to detail and exceptional customer care. This unique positioning fosters long-term client relationships and consistently high satisfaction.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee$60,000 – $67,500
Webpage Setup and Hosting Fee$1,500
Office Setup Service Fee$5,000
Rent – 3 - 6 Months$1,200 – $6,000
Security Deposit$400 – $1,000
Utilities – 3 Months$120 – $300
Furnishings and Fixtures$1,000 – $2,000
Other Equipment and Cleaning Supplies$500 – $2,000
Signs$300 – $400
Computer Equipment and Software$2,000 – $3,300
Office Supplies$250 – $500
Vehicles$3,500 – $4,500
Vehicle Signage$175 – $300
Uniforms$405 – $600
Insurance$1,200 – $2,300
Business Licenses, Permits and Bonds$100 – $200
Professional Fees$1,000 – $3,000
Market Introduction Program$5,000
Miscellaneous Opening Expenses$500 – $1,000
Salary & Wages$9,000 – $15,000
Additional Funds - First 3 Months$15,000
Total Estimated Initial Investment$108,150 – $136,400
Type of Expenditure Amount
Initial Franchise Fee$60,000 – $67,500
Webpage Setup and Hosting Fee$1,500
Office Setup Service Fee$5,000
Rent – 3 - 6 Months$1,200 – $6,000
Security Deposit$400 – $1,000
Utilities – 3 Months$120 – $300
Furnishings and Fixtures$1,000 – $2,000
Other Equipment and Cleaning Supplies$500 – $2,000
Signs$300 – $400
Computer Equipment and Software$2,000 – $3,300
Office Supplies$250 – $500
Vehicles$3,500 – $4,500
Vehicle Signage$175 – $300
Uniforms$405 – $600
Insurance$1,200 – $2,300
Business Licenses, Permits and Bonds$100 – $200
Professional Fees$1,000 – $3,000
Market Introduction Program$5,000
Miscellaneous Opening Expenses$500 – $1,000
Salary & Wages$9,000 – $15,000
Additional Funds - First 3 Months$15,000
Total Estimated Initial Investment$108,150 – $136,400

Franchise Disclosure Document

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Competitors

Below are some of

Regal Maid Service

key competitors in the

Residential Cleaning

sector.

Started franchising
Franchisees

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Franchise fee

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Royalty fee

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Investment

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Revenue (AUV)

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Gross Profit

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EBITDA

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Home-based

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Passive investment

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FDD
Regal Maid Service
2006
2
+
0%
0%
$60,000
4.00%

$108,000

-

$136,000

n.a.

$0

Upgrade

n.a.

n.a.

Upgrade

n.a.

n.a.

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No
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No
No
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No
2001
61
+
-10%
-10%
$65,000
6.00%

$97,000

-

$130,000

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n.a.

$160,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Yes
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Yes
No
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No
2012
36
+
177%
177%
$54,900
7.00%

$134,000

-

$294,000

Upgrade

n.a.

$438,000

63.6%

n.a.

Upgrade

21.0%

n.a.

Upgrade
Yes
Upgrade
Yes
Yes
Upgrade
Yes
2022
7
+
n.a.
n.a.
$54,900
8.00%

$183,000

-

$291,000

Upgrade

n.a.

$423,000

n.a.

n.a.

Upgrade

38.4%

n.a.

Upgrade
No
Upgrade
No
No
Upgrade
No
2003
57
+
8%
8%
$30,000
6.00%

$262,000

-

$619,000

Upgrade

n.a.

$878,000

68.2%

n.a.

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n.a.

n.a.

Upgrade
Yes
Upgrade
Yes
Yes
Upgrade
Yes
2001
82
+
-2%
-2%
$15,000
2% - 9%

$24,000

-

$38,000

Upgrade

n.a.

$110,000

n.a.

n.a.

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n.a.

n.a.

Upgrade
Yes
Upgrade
Yes
No
Upgrade
No
2005
66
+
40%
40%
$50,000
4% - 7%

$70,000

-

$165,000

Upgrade

n.a.

$264,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Yes
Upgrade
Yes
Yes
Upgrade
Yes

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Training

Regal Maid Service provides a comprehensive training program to ensure franchisees are equipped to manage and operate their cleaning service offices effectively. Below are the structured components of their training:

  1. Training for Managing Owner: Regal Maid Service offers a training program for the Managing Owner before the franchise office opens. This training is designed to cover operational procedures, staff management, customer service, and use of the RMS system.
  2. Manual Access: Franchisees receive the RMS System Manual on loan, which includes standardized procedures and requirements. This manual supports the training content and provides ongoing operational guidance.
  3. Pre-Opening and Opening Support: The franchisor offers supervision and assistance during the pre-opening phase and at the launch of the business. This support helps ensure compliance with brand standards and a smooth business start-up.

Territory Protection

Regal Maid Service provides each franchisee with a defined territory, within which they are authorized to operate their business. This territory is established before the franchise begins operations and is based on demographic and geographic factors reviewed by the franchisor.

The franchisee must operate solely within this approved area unless otherwise authorized in writing. Although Regal Maid Service assigns a specific territory, the agreement does not guarantee absolute exclusivity.

The franchisor reserves certain rights, including the possibility of operating in nearby areas under specific circumstances or modifying territories based on strategic needs. However, the defined territory system helps minimize overlap and supports market clarity for franchisees.

Number of units

2024
Franchised units

2

2

2

Company-owned units

1

1

1

Total units

3

3

3

Competitors

The Grout Medic

Franchisees

?

61
+
-10%
-10%
Investment

?

$97,000 - $130,000

Window Hero

Franchisees

?

36
+
177%
177%
Investment

?

$134,000 - $294,000

Rolling Suds

Franchisees

?

7
+
n.a.
n.a.
Investment

?

$183,000 - $291,000

Zerorez

Franchisees

?

57
+
8%
8%
Investment

?

$262,000 - $619,000

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