Poke Bowl United

Poke Bowl United Franchise FDD, Costs & Fees (2025)

Poke Bowl United specializes in healthy, customizable poke bowls. Franchisees are provided with training, operational support, and marketing tools to operate a successful poke restaurant.

Poke Bowl United is a rapidly growing fast-casual restaurant franchise specializing in Hawaiian-Japanese fusion cuisine. Founded in 2016, the brand opened its first franchised location in 2022.

The company is headquartered in Cooper City, Florida, and operates both corporate-owned and franchised units across the United States.

The franchise offers customizable poke bowls featuring fresh, high-quality ingredients. Customers can choose from a variety of proteins, vegetables, and sauces to create their ideal meal.

This focus on personalization and freshness appeals to health-conscious consumers seeking quick, nutritious dining options.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $45,000
Your Training Expenses $5,000 - $10,000
Rent and lease deposits $24,000 - $96,000
Utilities $10,000 - $30,000
Leasehold Improvements, Construction and/or Remodeling $50,000 - $150,000
Furniture, Fixtures, and Equipment $40,000 - $70,000
Signage $7,000 - $12,000
Business Licenses and Permits $1,500 - $3,000
Computer Systems $1,000 - $3,000
Initial Inventory to Begin Operating $5,000 - $10,000
Office Supplies $1,000 - $2,000
Professional Fees $1,500 - $3,000
Grand Opening Advertising $2,000 - $8,000
Insurance $1,000 - $4,000
Additional Funds – three months $30,000 - $60,000
TOTAL $224,000 - $506,000
Type of Expenditure Amount
Initial Franchise Fee $45,000
Your Training Expenses $5,000 - $10,000
Rent and lease deposits $24,000 - $96,000
Utilities $10,000 - $30,000
Leasehold Improvements, Construction and/or Remodeling $50,000 - $150,000
Furniture, Fixtures, and Equipment $40,000 - $70,000
Signage $7,000 - $12,000
Business Licenses and Permits $1,500 - $3,000
Computer Systems $1,000 - $3,000
Initial Inventory to Begin Operating $5,000 - $10,000
Office Supplies $1,000 - $2,000
Professional Fees $1,500 - $3,000
Grand Opening Advertising $2,000 - $8,000
Insurance $1,000 - $4,000
Additional Funds – three months $30,000 - $60,000
TOTAL $224,000 - $506,000

Franchise Disclosure Document

Number of units

Training

Poke Bowl United offers a comprehensive training structure for its franchisees to ensure operational consistency and brand standards. The training includes several distinct programs:

  1. Initial Management Training Program: This is mandatory for the franchisee, all principals, and the general manager. It must be completed to the Franchisor’s satisfaction before opening and includes classroom and on-the-job training, conducted at the Franchisor’s headquarters or a designated location. There is no charge for up to three trainees, but all travel-related expenses are the franchisee's responsibility.
  2. Opening Assistance Program: A trained representative provides on-site support for at least seven days during the opening phase of the business. This service is included at no additional charge and focuses on real-time operational support and implementation.
  3. Ongoing and Additional Training: Franchisees may be required to attend up to five days of additional training annually, as well as participate in an annual business meeting or convention. These sessions are held at designated locations and may incur tuition and travel-related costs.

Territory Protection

Poke Bowl United grants franchisees a designated territory for operating their business, as defined in the franchise agreement. Within this territory, the franchisor agrees not to establish or authorize another Poke Bowl United outlet using the same trademarks, provided the franchisee remains in good standing.

The specific area of the territory is determined based on various demographic and geographic factors and is identified in the franchise documentation. However, this territorial protection comes with significant limitations.

The franchisor retains the right to operate or license sales through alternative channels such as grocery stores, co-branded locations, ghost kitchens, and internet-based platforms—even within the franchisee’s territory.

Competitors

Below are some of

Poke Bowl United

key competitors in the

Healthy

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

2

New
+
n.a.
n.a.

$45,000

$224,000

$506,000

n.a.

$1,661,000

$xxx,xxx

77.4%

xx%

n.a.

n.a.

xx%

n.a.

Competitors

Sidewalk Juice

Sidewalk Juice is a juice and smoothie franchise offering fresh-pressed juices, smoothies, acai bowls, and wellness shots, serving health-conscious customers, and known for natural ingredients, made-to-order drinks, and bright, minimalist cafés.

Franchisees

?

6
+
50%
50%
Investment

?

$262,000 - $2,046,000

Fruitfull

Fruitfull is a dessert and beverage franchise offering fruit-forward treats, smoothies, and refreshing specialty items, serving health-minded dessert seekers, and known for vibrant flavors, customizable options, and a bright, cheerful café experience.

Franchisees

?

15
+
-48%
-48%
Investment

?

$91,000 - $218,000

The Fresh Monkee

The Fresh Monkee is a health food franchise offering smoothies, cold-pressed juices, bowls, and wellness beverages, serving health-conscious consumers, and known for clean ingredients, transparency, and energetic brand presence.

Franchisees

?

1
+
n.a.
n.a.
Investment

?

$155,000 - $317,000

VARA Juice Restaurant

VARA Juice Restaurant is a health-focused franchise offering fresh juices, smoothies, acai bowls, and plant-based meals in a clean, modern setting.

Franchisees

?

3
+
n.a.
n.a.
Investment

?

$252,000 - $648,000

Project LeanNation

Project LeanNation is a health-focused meal prep and nutrition franchise providing balanced, macro-friendly meals designed for fitness enthusiasts and busy professionals.

Franchisees

?

28
+
300%
300%
Investment

?

$238,000 - $354,000

fresh&co

fresh&co is a farm-to-table fast-casual restaurant franchise serving salads, grain bowls, and organic meals made with locally sourced ingredients.

Franchisees

?

4
+
100%
100%
Investment

?

$588,000 - $1,386,000