Taim Mediterranean Kitchen is a fast-casual Mediterranean restaurant franchise focused on fresh, flavorful, and health-forward cuisine. The brand was founded in 2005 in New York City’s West Village, where its original falafel shop quickly gained a loyal following for authentic Israeli-inspired street food.

The name “Taim” means tasty in Hebrew, reflecting the brand’s emphasis on bold flavors and high-quality ingredients prepared daily.

Taim Mediterranean Kitchen is now part of Craveworthy Brands, which supports the concept’s franchise growth and operations. The brand officially began franchising in 2025, offering entrepreneurs a structured entry into the fast-casual Mediterranean segment.

The menu features customizable bowls, pitas, salads, and Mediterranean plates made with fresh vegetables, house-made falafel, hummus, and proprietary spice blends. Taim emphasizes scratch cooking with no freezers or microwaves, catering to modern consumer demand for transparency and healthier dining. The concept also appeals to a broad customer base with vegetarian, vegan, gluten-free, and halal-friendly options.

Training

Taim Mediterranean Kitchen provides a thorough and structured training program for its franchisees to ensure consistent operational quality. Below is a breakdown of the training components provided by the franchisor:

1. Initial Training Program
   Taim Mediterranean Kitchen requires the Operating Principal and designated managers to complete a training program approximately 45 days before opening. The training lasts around seven days and covers food preparation, daily operations, customer service, policies, marketing, and record-keeping. Up to three participants may attend at no cost, with a fee of $1,000 per person for additional attendees, plus all travel and lodging expenses.
2. Additional Training and Remedial Support
   Franchisees may request additional in-person training with 30 days' notice, subject to availability, at a current fee of $250 per person per day. This includes refresher training or sessions required due to inspections, defaults, or other concerns. All travel and related expenses for trainees or franchisor representatives are the responsibility of the franchisee.
3. Replacement and Successor Training
   Any new Operating Principal must complete the full initial training before taking over, and new managers must be trained within 14 days of assuming their role. Taim may require new managers to be trained by the franchisor directly, depending on circumstances. The same training fees and cost responsibilities apply.

Territory Protection

Taim Mediterranean Kitchen does not offer exclusive territory protection to its franchisees. Although franchisees are granted a defined area, the franchisor retains the right to operate and license other businesses using different trademarks, as well as sell and distribute products through various channels—including online, delivery, and non-traditional venues—within the territory.

These rights are non-exclusive and can overlap with the franchisee's operational space.

Additionally, the franchisor may open outlets in locations such as airports, malls, universities, and other high-traffic sites even within a franchisee's territory. Franchisees are also not entitled to compensation for sales made by the franchisor or its affiliates through these alternate distribution channels.