Play Street Museum is a boutique-style children’s museum franchise that combines imaginative play with educational experiences. It was founded in 2016 in Frisco, Texas, and has since become a trusted destination for families seeking creative and purposeful play for young children.

The company is headquartered in Plano, Texas, and is operated by PSM Worldwide, LLC.

The franchise began offering opportunities in 2016 and has steadily expanded across the United States. Each location is designed to inspire curiosity and independence in kids through themed exhibits and interactive environments. Play Street Museum also offers birthday parties, workshops, camps, and a retail shop with educational toys and gifts.

What sets Play Street Museum apart is its upscale, clean aesthetic, consistent branding, and a strong focus on early childhood development. Locations are thoughtfully designed to reflect a welcoming and safe atmosphere while fostering creativity and learning through play.

Training

Play Street Museum provides structured training to its franchisees through a multi-phase support system, both prior to and following the opening of a franchise location. Here’s a breakdown of the training programs offered by the franchisor:

1. Initial Training Program: The franchisor offers a foundational training program at a designated location. This program is mandatory for franchisees and their management employees, with at least three employees required to complete it satisfactorily before the location opens. The franchisor covers the cost of instruction and materials, while franchisees are responsible for associated costs such as travel and lodging.
2. Additional Training Programs: Beyond the initial training, the franchisor provides ongoing training opportunities as it deems appropriate. These additional sessions are intended to enhance the franchisee’s capabilities in various operational areas.
3. On-Site Opening Assistance: For franchisees operating two or fewer locations, the franchisor dispatches a representative to be present during the store’s opening. This support includes pre-opening and opening-day supervision and assistance, enhancing readiness and confidence.

Territory Protection

Play Street Museum offers a defined Protected Territory to its franchisees under the Franchise Agreement. Within this designated territory, the franchisor commits not to open or license any other Play Street Museum locations during the term of the agreement.

The size of this territory is typically based on demographic factors and generally includes a population of at least 10,000 children aged 0-9, according to U.S. Census data.

However, this territory protection is not absolute. Franchisees do not receive exclusive territory rights and may still face competition from other franchisees, company-owned outlets, or other affiliated distribution channels. Additionally, franchisees are restricted to operating only at their approved site and are prohibited from conducting business in mobile formats or at temporary venues without express permission.