Monkey Joe's offers indoor play centers for children, providing a safe and engaging environment for active play, parties, and socializing.
KEY FRANCHISE STATS
Franchisees
?
14
+
-58%
-58%
Franchise fee
?
$40,000
Investment
?
$681,000 - $1,241,000
Revenue (AUV)
?
Undisclosed
$0
+
n.a.
n.a.
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Monkey Joe’s Parties & Play is a children’s entertainment franchise offering indoor inflatable play centers and birthday party experiences. Founded in 2004 in Atlanta, Georgia, the brand quickly became a favorite destination for kids aged 2 to 12. Its corporate headquarters remains in Atlanta, where it manages site development, equipment standards, and franchisee support.
The company began franchising in 2005 and now operates over 30 locations across the United States. Monkey Joe’s specializes in inflatable bounce houses, obstacle courses, giant slides, arcade games, and private party rooms. It also offers a relaxing lounge area for parents equipped with free Wi-Fi, TVs, and seating.
Monkey Joe’s stands out for its strict safety measures, including its proprietary Safety Access Child Control System (SACCS), video monitoring, and age-appropriate play zones. The franchise also features a toddler-only area and modern entertainment elements like “Gamer Island,” enhancing its appeal to a wide range of families.
Initial investment
The initial investment required for a Monkey Joe's Parties & Play franchise is
$681,000 - $1,241,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$40,000 for each Facility
Rent
$40,000 to $50,000
Security Deposit
$6,000 to $15,000
Real Estate and Improvements
$300,000 to $600,000
Travel and Living Expenses while Training
$5,000 to $9,500
Furnishings, Fixtures, Equipment and Decorating
$185,000 to $450,000
Signage
$10,000 to $15,000
Opening Inventory
$5,000 to $14,000
Technology Systems
$20,000 to $30,000
Grand Opening
$15,000 to $18,000
Professional Fees
$25,000 to $40,000
Insurance
$10,000 to $24,000
Miscellaneous Opening Costs
$5,000 to $10,000
Additional Funds – 3 months
$15,000 to $30,000
Total Estimated Initial Investment
$681,000 to $1,240,500
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Type of Expenditure
Amount
Initial Franchise Fee
$40,000 for each Facility
Rent
$40,000 to $50,000
Security Deposit
$6,000 to $15,000
Real Estate and Improvements
$300,000 to $600,000
Travel and Living Expenses while Training
$5,000 to $9,500
Furnishings, Fixtures, Equipment and Decorating
$185,000 to $450,000
Signage
$10,000 to $15,000
Opening Inventory
$5,000 to $14,000
Technology Systems
$20,000 to $30,000
Grand Opening
$15,000 to $18,000
Professional Fees
$25,000 to $40,000
Insurance
$10,000 to $24,000
Miscellaneous Opening Costs
$5,000 to $10,000
Additional Funds – 3 months
$15,000 to $30,000
Total Estimated Initial Investment
$681,000 to $1,240,500
Franchise Disclosure Document
Below is Monkey Joe's Parties & Play's 2022 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Monkey Joe's Parties & Play had 14 total units in 2022, of which 14 were franchised-owned and 0 company-owned.
Monkey Joe’s provides structured training programs to help franchisees establish and operate their facilities effectively. These training programs include both initial instruction and ongoing support components. Here are the main training elements offered by the Franchisor:
Initial Training Program Monkey Joe’s provides initial training at no charge for up to two individuals associated with the franchisee. This training covers essential aspects of running the franchise, including operations and management practices. However, the franchisee must cover all food and lodging expenses related to attending the training.
System and Equipment Training As part of the training, the franchisee receives instruction on using required systems such as the Aluvii point-of-sale (POS) system. This includes a setup session with the POS provider, ensuring the franchisee can manage transactions and reporting effectively.
Employee Training Costs The franchisor includes in its cost estimates a component for training the franchisee’s employees. While specific details of employee training are not elaborated, the obligation to train staff according to franchise standards is built into the operational costs and franchisee responsibilities.
Territory Protection
Monkey Joe’s offers limited territory protection to its franchisees by assigning an exclusive area of responsibility where each facility will be located. This territory is defined in the Development Agreement, and the franchisee is responsible for selecting a site within it.
While Monkey Joe’s may assist with site selection or even assign leases, the franchisee has the responsibility to ensure the site meets all franchise requirements. However, the exclusivity is not absolute. Monkey Joe’s reserves the right to approve or disapprove proposed sites and may choose locations outside the franchisee's area if certain conditions apply.
Furthermore, franchisees are not given protection from marketing efforts by other franchisees or the franchisor that may spill into their assigned territory, especially regarding internet and broad-based advertising campaigns.
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