Established in 1967, Petlandis a renowned pet retail franchise dedicated to matching the right pet with the right customer and enhancing the human-animal bond. Founded in Chillicothe, Ohio, where its headquarters remain, Petland has expanded its presence both nationally and internationally.
The company began franchising in 1971, offering entrepreneurs the opportunity to join its mission of providing quality pets and pet-related products. Petland's stores offer a diverse range of pets, including puppies, kittens, birds, reptiles, and small animals, along with a comprehensive selection of pet supplies and accessories.
What sets Petland apart is its commitment to animal care and customer education. The franchise emphasizes staff training programs, in-store animal husbandry systems, and community service initiatives aimed at placing homeless pets and addressing pet overpopulation.
Initial investment
The initial investment required for a Petland franchise is
$313,000 - $1,078,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount (Low – High)
Initial Franchise Fee
$50,000
Area Development Fee
Varies
Real Property
(Note 2)
Furniture, Fixtures, Equipment and P.O.S. System
$60,000 – $350,000
Remodeling, Leasehold Improvements and Decorating Costs
$15,000 – $250,000
Inventory Required to Begin Operation
$75,000 – $200,000
Utility Security Deposits
$0 – $6,000
Lease Deposit
$0 – $20,000
Advertising Associated with Store Opening
$5,000 – $20,000
Travel, Room, and Board to Attend Initial Training Program
$8,000 – $18,000
Additional Funds – 3 Months
$45,000 – $100,000
Travel, Room and Board to Attend Initial Training Program
$2,000 – $5,000 (per person)
Construction Plans and Specifications
$15,000
Site Work, Fixture Coordination, and Construction Services Fee
$12,500
Store Merchandising and Setup Assistance Fee
$10,000
On-Site Training Team and Grand Opening Assistance
$12,500
Licenses and Fees
$500 – $2,000
Uniforms
$1,000 – $2,000
Professional Fees
$1,500 – $5,000
TOTAL
$313,000 – $1,078,000
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Type of Expenditure
Amount (Low – High)
Initial Franchise Fee
$50,000
Area Development Fee
Varies
Real Property
(Note 2)
Furniture, Fixtures, Equipment and P.O.S. System
$60,000 – $350,000
Remodeling, Leasehold Improvements and Decorating Costs
$15,000 – $250,000
Inventory Required to Begin Operation
$75,000 – $200,000
Utility Security Deposits
$0 – $6,000
Lease Deposit
$0 – $20,000
Advertising Associated with Store Opening
$5,000 – $20,000
Travel, Room, and Board to Attend Initial Training Program
$8,000 – $18,000
Additional Funds – 3 Months
$45,000 – $100,000
Travel, Room and Board to Attend Initial Training Program
$2,000 – $5,000 (per person)
Construction Plans and Specifications
$15,000
Site Work, Fixture Coordination, and Construction Services Fee
$12,500
Store Merchandising and Setup Assistance Fee
$10,000
On-Site Training Team and Grand Opening Assistance
$12,500
Licenses and Fees
$500 – $2,000
Uniforms
$1,000 – $2,000
Professional Fees
$1,500 – $5,000
TOTAL
$313,000 – $1,078,000
Franchise Disclosure Document
Below is Petland's 2024 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Petland had 92 total units in 2024, of which 67 were franchised-owned and 25 company-owned.
Petland provides an extensive training program for franchisees to ensure proper management and operational efficiency of the franchise. The training includes:
Initial Training Program: This covers approximately 39.5 hours of classroom training combined with 16 hours of hands-on demonstration and 23.5 hours of role-playing exercises. These sessions are mandatory and tailored for both new store openings and the acquisition of existing stores.
On-the-Job Training: Up to 77 hours of practical, in-store training are provided at a designated location. This component focuses on immersive hands-on experiences.
Pre-Opening and Post-Opening Training: Pre-opening training includes on-site sessions for the franchisee's staff, while post-opening training continues both in the classroom and on-site to address operational challenges and ensure smooth functioning.
Additional Training Programs: Topics such as leadership, inventory management, and operational excellence are also part of the curriculum. These sessions may occur at designated locations or online for convenience.
Territory Protection
Petland provides its franchisees with a designated exclusive territory to protect their business interests. This territory typically includes a population of at least 25,000 people and is outlined in the franchise agreement.
Petland agrees not to operate or allow another Petland franchise within this exclusive area, provided the franchisee complies with the terms of their agreement.
However, the franchisor retains certain rights that could affect the exclusivity. Petland may sell products through other channels, such as online platforms, which could reach customers within the franchisee’s territory.
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