Pet Wants

Pet Wants Franchise FDD, Costs & Fees (2025)

Pet Wants offers high-quality pet food and products, focusing on natural and nutritious options to enhance the health and well-being of pets.

Established in 2010 and based in Cincinnati, Ohio, Pet Wants has quickly gained traction in the flourishing pet food industry.

The company began franchising in 2014, inviting entrepreneurs to join their mission of delivering fresh, premium-quality pet food directly to customers’ homes.

Pet Wants stands out by offering freshly made, slow-cooked pet food crafted with whole, natural ingredients and free from fillers or artificial additives—setting them apart from traditional pet stores that sell mass-produced products.

Additionally, the brand provides a unique advantage for franchisees through its mobile launch phase. This approach helps new owners build a loyal customer base before expanding into a permanent location, which often includes grooming services.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial franchise fee $48,500
Real estate $3,200 – $8,000
Leasehold improvements $5,000 – $20,000
Signage $3,000 – $10,000
Furniture, fixtures, and equipment $32,000 – $50,000
Vehicle $1,800 – $8,000
Initial inventory $15,000 – $25,000
Retail E-commerce and Website system $1,500 – $3,000
Travel and living expenses while training $1,250 – $4,000
Initial telephone, bank and other deposits $500 – $1,000
Pre-opening promotion $10,000
Licenses $100 – $500
Vehicle Wrap $2,500 – $4,500
Retail E-commerce and Website system setup $1,500
Limited liability entity $500 – $1,000
Insurance $1,500 – $4,000
Additional funds – 3 months $10,000 – $20,000
Total $137,850 – $219,000

Franchise Disclosure Document

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Competitors

Below are some of

Pet Wants

key competitors in the

Pet Retail

sector.

Started franchising
Franchisees

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Franchise fee

?

Royalty fee

?

Investment

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Revenue (AUV)

?

Gross Profit

?

EBITDA

?

Home-based

?

Passive investment

?

FDD
Pet Wants
2015
159
+
15%
15%
$48,500
7.00%

$138,000

-

$219,000

n.a.

$437,000

Upgrade

n.a.

n.a.

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n.a.

n.a.

Upgrade
Yes
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Yes
No
Upgrade
No
2002
27
+
-7%
-7%
$45,000
5.00%

$178,000

-

$913,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Upgrade
Upgrade
2023
0
+
n.a.
n.a.
$50,000
5.00%

$341,000

-

$678,000

Upgrade

n.a.

$986,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes
2007
41
+
17%
17%
$40,000
5.50%

$181,000

-

$314,000

Upgrade

n.a.

$502,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes
2013
20
+
18%
18%
$49,500
6.00%

$543,000

-

$1,037,000

Upgrade

n.a.

$856,000

95.9%

n.a.

Upgrade

12.5%

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes
2019
+
n.a.
n.a.
$25,000
5.00%

$99,000

-

$176,000

Upgrade

n.a.

$264,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Yes
Upgrade
Yes
No
Upgrade
No
1971
67
+
-11%
-11%
$50,000
4.50%

$313,000

-

$1,078,000

Upgrade

n.a.

$2,698,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
No
Upgrade
No

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$49 / month
Total investment

?

Revenue (AUV)

?

Revenue growth (last 3 years)

?

Profit margin

?

Franchise Disclosure Documents
Advanced filtering and sorting
Watchlist

?

Priority support

?

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Franchisee

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Training

Pet Wants provides a comprehensive training program designed to equip franchisees with the skills and knowledge necessary to operate their business successfully.

The training includes 20 hours of classroom instruction and 20 hours of on-the-job training. This curriculum covers essential aspects such as business operations, product knowledge, marketing strategies, and customer service.

Additionally, franchisees receive ongoing support to help them implement best practices and navigate challenges as they grow their business.

Territory Protection

Pet Wants provides territory protection, granting franchisees exclusive rights to operate within a defined geographic area. This ensures no overlap with other franchise locations, allowing franchisees to focus on growing their business.

The protected territory is determined based on market demographics, supporting franchisees in building a strong customer base. This strategy helps maintain brand consistency and fosters franchisee success.

Number of units

2025
Franchised units

138

146

159

Company-owned units

0

0

0

Total units

138

146

159

Competitors

Pet Depot

Franchisees

?

27
+
-7%
-7%
Investment

?

$178,000 - $913,000

Waggles Puppy Boutique

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$341,000 - $678,000

Three Dog Bakery

Franchisees

?

41
+
17%
17%
Investment

?

$181,000 - $314,000

The Dog Stop

Franchisees

?

20
+
18%
18%
Investment

?

$543,000 - $1,037,000

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Revenue (AUV)

?

Revenue growth (last 3 years)

?

Profit metrics

?

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