Papa Murphy's

Papa Murphy's Franchise FDD, Costs & Fees (2025)

Take-and-bake pizza franchise allowing customers to choose their desired toppings and take home a fresh pizza to bake in their own oven, providing a convenient and customizable pizza experience.

Established in 1995 through the merger of Papa Aldo's Pizza and Murphy's Pizza, Papa Murphy's has become a leading take-and-bake pizza franchise. Headquartered in Vancouver, Washington, the company and its franchisees operate over 1,100 outlets across the United States, Canada, and the United Arab Emirates.

Papa Murphy's specializes in creating made-to-order pizzas that customers take home to bake, offering a unique alternative to traditional pizza delivery. The menu features a variety of fresh ingredients, including scratch-made dough, hand-sliced vegetables, and freshly grated mozzarella cheese, allowing customers to enjoy a personalized pizza experience.

This innovative approach sets Papa Murphy's apart in the pizza industry, providing a convenient and customizable dining option that emphasizes quality and freshness. By focusing on take-and-bake pizzas, the company offers a distinctive product that appeals to a wide range of customers seeking both convenience and a home-baked meal experience.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial or Subsequent Franchise Fee $15,000 - $25,000
Lease and Utilities Deposits and Payments $3,000 - $7,500
Leasehold Improvements $139,000 - $325,000
Signs $9,000 - $25,000
Stamped Architectural Drawings $7,850 - $9,350
As Built Survey $2,800 - $4,100
Opening Package (including Equipment and Supplies, décor, cabinets, POS system, smallwares, warehousing, and delivery) $150,114 - $230,000
Miscellaneous Development Service Fees $0 - $1,270
Inventory $5,000 - $7,000
Initial Marketing Fees and Expenses – 6 months $15,000
Franchise Premises Rent – 3 months $7,284 - $17,374
Materials and Supplies $500 - $2,000
Operations In-Store Training, Enterprise Solution Training and Foundations Class $0 - $750
Travel and Living Expenses for Training $1,000 - $7,875
Employee Training $500 - $1,500
Insurance – 3 months $375 - $1,175
Bookkeeping/Payroll Service – 3 months $825 - $1,800
Additional Funds, Working Capital, and Miscellaneous Expenses – 3 months $10,000 - $50,000
Total Estimated Initial Investment $367,428 - $733,124

Franchise Disclosure Document

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Competitors

Below are some of

Papa Murphy's

key competitors in the

Pizza

sector.

Started franchising
Franchisees

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Franchise fee

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Royalty fee

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Investment

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Revenue (AUV)

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Gross Profit

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EBITDA

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Home-based

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Passive investment

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FDD
Papa Murphy's
1982
1001
+
-13%
-13%
$25,000
5.00%

$367,000

-

$733,000

n.a.

$616,000

Upgrade

68.8%

n.a.

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15.2%

n.a.

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No
Upgrade
No
No
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No
2018
73
+
66%
66%
$30,000
4.50%

$290,000

-

$551,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

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Upgrade
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2013
5
+
25%
25%
$15,000
6.00%

$255,000

-

$734,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Upgrade
Upgrade
2022
3
+
50%
50%
$30,000
5.00%

$406,000

-

$1,148,000

Upgrade

n.a.

$2,223,000

77.3%

n.a.

Upgrade

15.2%

n.a.

Upgrade
No
Upgrade
No
No
Upgrade
No
1990
60
+
-2%
-2%
$20,000
5.00%

$214,000

-

$690,000

Upgrade

n.a.

$676,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes
1987
161
+
-2%
-2%
$50,000
5.00%

$1,688,000

-

$4,832,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Upgrade
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1998
37
+
3%
3%
$35,000
6.00%

$439,000

-

$1,501,000

Upgrade

n.a.

$874,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes

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Total investment

?

Revenue (AUV)

?

Revenue growth (last 3 years)

?

Profit margin

?

Franchise Disclosure Documents
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Training

Papa Murphy's provides a comprehensive training program that includes several stages to prepare franchisees and their teams effectively. The training involves:

  1. Operations In-Store Training and Enterprise Solution Training: These are conducted at designated training stores and focus on the operational aspects of running a Papa Murphy's franchise, including product preparation, business operations, inventory management, marketing, and financial controls.
  2. Foundations Class: Held either virtually or at the support center in Vancouver, Washington, this course covers operational procedures, marketing techniques, service methods, and quality standards.
  3. Compatibility Check: For first-time franchisees, this involves working in an existing store for up to three days to assess readiness.
  4. Additional and Refresher Training: Franchisees and managers may be required to attend advanced training or regional meetings, with costs like travel and accommodations borne by the franchisee.

Territory Protection

Papa Murphy's does not provide exclusive territory protection to its franchisees. The franchisor expressly reserves the right to establish company-owned or other franchised operations within any area, including near an existing franchisee's location.

This means that while a franchisee may operate in a specific location, they are not guaranteed exclusivity within that market. The franchise agreement also allows the franchisor to engage in competing activities within the territory of a franchisee.

This could include establishing new stores or offering services that directly or indirectly compete with the franchisee's business. As a result, franchisees need to evaluate their market potential carefully when considering the franchise opportunity.

Number of units

2025
Franchised units

1145

1119

1001

Company-owned units

23

8

43

Total units

1168

1127

1044

Competitors

Pizza Twist

Franchisees

?

73
+
66%
66%
Investment

?

$290,000 - $551,000

Paulie Gee's

Franchisees

?

5
+
25%
25%
Investment

?

$255,000 - $734,000

Slice House by Tony Gemignani

Franchisees

?

3
+
50%
50%
Investment

?

$406,000 - $1,148,000

East of Chicago Pizza

Franchisees

?

60
+
-2%
-2%
Investment

?

$214,000 - $690,000

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Revenue (AUV)

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