Fiiz Drinks

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Fiiz Drinks

Food & Beverage
Other Food

Fiiz Drinks Franchise FDD, Costs & Fees (2025)

Fiiz Drinks specializes in handcrafted sodas, smoothies, and specialty drinks, offering customers a refreshing and flavorful beverage experience.

Launched in 2014 in Bountiful, Utah, by the Morgan and Anderson families, FiiZ Drinks was born out of a shared enthusiasm for crafting inventive soda creations. Now headquartered in Salt Lake City, the brand began franchising in 2017.

FiiZ serves up a creative and customizable menu that includes specialty sodas, flavored waters, energy drinks, hot beverages, and an assortment of salty and sweet snacks. Customers are encouraged to personalize their beverages with a mix of syrups, fruit, purees, and cream, living up to the brand’s tagline: “Your FiiZ, Your Way.”

What distinguishes FiiZ Drinks is its contemporary spin on the nostalgic soda shop, offering a vibrant space for socializing that resonates with a broad customer base.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $40,000 – $40,000
Training Program Costs $2,500 – $10,000
Security Deposit under Lease $5,000 – $15,000
Leasehold Improvements $100,000 – $250,000
Utilities – Deposit $500 – $1,500
Operational Equipment Package $30,000 – $70,000
Computer System – Hardware & Software $3,000 – $7,000
Signage – Exterior and Interior $10,000 – $20,000
Initial Inventory $9,000 – $18,000
Initial Marketing Spend $10,000 – $10,000
Business Licenses and/or Permits $500 – $1,500
Professional Fees $1,000 – $2,500
Insurance Premiums $500 – $1,500
Additional Funds – 3 Months $20,000 – $50,000
Total Estimated Initial Investment $232,000 – $497,000
Type of Expenditure Amount
Initial Franchise Fee $40,000 – $40,000
Training Program Costs $2,500 – $10,000
Security Deposit under Lease $5,000 – $15,000
Leasehold Improvements $100,000 – $250,000
Utilities – Deposit $500 – $1,500
Operational Equipment Package $30,000 – $70,000
Computer System – Hardware & Software $3,000 – $7,000
Signage – Exterior and Interior $10,000 – $20,000
Initial Inventory $9,000 – $18,000
Initial Marketing Spend $10,000 – $10,000
Business Licenses and/or Permits $500 – $1,500
Professional Fees $1,000 – $2,500
Insurance Premiums $500 – $1,500
Additional Funds – 3 Months $20,000 – $50,000
Total Estimated Initial Investment $232,000 – $497,000

Franchise Disclosure Document

Number of units

Training

Fiiz Drinks provides a comprehensive, multi-stage training program to equip franchisees and their teams with the skills and knowledge necessary to operate the business successfully. The training structure is designed to ensure consistency and alignment with brand standards.

  1. Initial Training Program: This includes three key components: (i) Remote Training delivered via online platforms, (ii) Corporate Training conducted in Utah over five to six days with hands-on practice, and (iii) On-Site Training provided at the franchise location during pre-opening, covering operational procedures and customer service.
  2. Replacement Personnel Training: If personnel are replaced or fail to complete initial training, Fiiz Drinks will offer the same program again for a training fee, ensuring all team members meet standards.
  3. Additional and Refresher Training: The franchisor may require franchisees and managers to attend up to five days of annual refresher training, which may involve new methods, updates, or remedial instruction.
  4. Employee Training: At least one individual who completed the Initial Training must train all employees in essential functions such as sales, POS systems, maintenance, and customer service according to the franchisor's standards.
  5. Training for Renewals: Franchisees renewing their agreement must attend refresher courses within 30 days before renewal and pay applicable fees.

Territory Protection

Fiiz Drinks grants its franchisees a "Designated Territory" around their approved store location. Within this territory, the franchisor agrees not to open or license another store using its proprietary marks and system, provided the franchisee complies with the terms of the agreement.

The territory typically spans one to three miles, depending on demographic and market factors like population, income, and competition.

However, this protection is limited. Fiiz Drinks retains the right to open stores in Non-Traditional Sites—such as airports, sports venues, or military bases—even within the franchisee’s Designated Territory.

KEY FRANCHISE STATS

All you need to know about this franchise

Started franchising
2017
Franchisees

?

46
+
59%
59%
Franchise fee

?

$40,000
Investment

?

$232,000 - $497,000
Revenue (AUV)

?

Undisclosed
Upgrade

$782,000

+
n.a.
n.a.
Operating Profit

?

Upgrade

8.7%

Home based

?

No
Upgrade
No
Passive investment

?

No
Upgrade
No
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Competitors

Below are some of

Fiiz Drinks

key competitors in the

Other Food

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

46

New
+
59%
59%

$40,000

$232,000

$497,000

n.a.

$782,000

$xxx,xxx

63.7%

xx%

n.a.

8.7%

xx%

n.a.

14

New
+
8%
8%

$50,000

$830,000

$1,338,000

n.a.

$525,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

27

New
+
4%
4%

$30,000

$242,000

$829,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

18

New
+
20%
20%

$25,000

$278,000

$439,000

n.a.

$416,000

$xxx,xxx

78.4%

xx%

n.a.

n.a.

xx%

n.a.

150

New
+
-2%
-2%

$50,000

$473,000

$2,400,000

n.a.

$1,336,000

$xxx,xxx

71.6%

xx%

n.a.

5.2%

xx%

n.a.

39

New
+
n.a.
n.a.

$49,500

$162,000

$294,000

n.a.

$293,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

20

New
+
100%
100%

$35,000

$579,000

$1,150,000

n.a.

$1,745,000

$xxx,xxx

72.6%

xx%

n.a.

11.1%

xx%

n.a.

13

New
+
n.a.
n.a.

$30,000

$192,000

$410,000

n.a.

$1,454,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

25

New
+
67%
67%

$40,000

$459,000

$794,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

16

New
+
700%
700%

$35,000

$258,000

$516,000

n.a.

$558,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

108

New
+
-7%
-7%

$3,250 to $25,000

$1,007,000

$1,568,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

51

New
+
24%
24%

$25,000

$793,000

$1,280,000

n.a.

$1,391,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

27

New
+
35%
35%

$30,000

$340,000

$596,000

n.a.

$569,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

1

New
+
n.a.
n.a.

$30,000

$999,000

$1,115,000

n.a.

$1,491,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

92

New
+
-2%
-2%

$45,000

$1,364,000

$2,070,000

n.a.

$2,203,000

$xxx,xxx

75.3%

xx%

n.a.

n.a.

xx%

n.a.

134

New
+
-20%
-20%

$50,000

$2,721,000

$4,326,000

n.a.

$2,547,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

31

New
+
11%
11%

$35,000

$416,000

$1,044,000

n.a.

$1,273,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

243

New
+
-4%
-4%

$32,000

$299,000

$1,462,000

n.a.

$1,132,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

99

New
+
-8%
-8%

$25,000

$813,000

$1,457,000

n.a.

$1,580,000

$xxx,xxx

70.0%

xx%

n.a.

n.a.

xx%

n.a.

20

New
+
33%
33%

$30,000

$501,000

$819,000

n.a.

$812,000

$xxx,xxx

72.9%

xx%

n.a.

10.7%

xx%

n.a.

0

New
+
n.a.
n.a.

$40,000

$194,000

$515,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

16

New
+
14%
14%

$25,000

$577,000

$1,228,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

30

New
+
-17%
-17%

$49,000

$386,000

$554,000

n.a.

$610,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

1

New
+
n.a.
n.a.

$40,000

$1,850,000

$12,375,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

21

New
+
-5%
-5%

$125,000

$5,048,000

$16,113,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

59

New
+
-21%
-21%

$35,000

$555,000

$1,008,000

n.a.

$1,607,000

$xxx,xxx

65.8%

xx%

n.a.

20.9%

xx%

n.a.

18

New
+
n.a.
n.a.

$50,000

$1,539,000

$4,819,000

n.a.

$2,889,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

348

New
+
-3%
-3%

$50,000

$3,558,000

$8,739,000

n.a.

$4,110,000

$xxx,xxx

61.8%

xx%

n.a.

n.a.

xx%

n.a.

17

New
+
21%
21%

$50,000

$230,000

$833,000

n.a.

$1,713,000

$xxx,xxx

63.0%

xx%

n.a.

16.0%

xx%

n.a.

0

New
+
n.a.
n.a.

$40,000

$246,000

$460,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

0

New
+
n.a.
n.a.

$30,000

$450,000

$1,233,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

220

New
+
9%
9%

$35,000

$208,000

$840,000

n.a.

$821,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

59

New
+
11%
11%

$50,000

$1,987,000

$6,048,000

n.a.

$5,540,000

$xxx,xxx

72.9%

xx%

n.a.

n.a.

xx%

n.a.

20

New
+
-5%
-5%

$50,000

$1,080,000

$3,974,000

n.a.

$2,975,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

40

New
+
208%
208%

$36,000

$208,000

$659,000

n.a.

$596,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

43

New
+
-14%
-14%

$25,000

$303,000

$1,016,000

n.a.

$742,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

237

New
+
6%
6%

$35,000

$899,000

$1,354,000

n.a.

$1,017,000

$xxx,xxx

69.0%

xx%

n.a.

14.5%

xx%

n.a.

276

New
+
n.a.
n.a.

$50,000

$62,000

$327,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

4

New
+
-43%
-43%

$40,000

$267,000

$969,000

n.a.

$636,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

74

New
+
35%
35%

$60,000

$1,555,000

$7,056,000

n.a.

$4,779,000

$xxx,xxx

72.7%

xx%

n.a.

n.a.

xx%

n.a.

314

New
+
0%
0%

$75,000

$599,000

$821,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

0

New
+
n.a.
n.a.

$49,500

$248,000

$573,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

39

New
+
388%
388%

$35,000

$415,000

$597,000

n.a.

$1,402,000

$xxx,xxx

70.2%

xx%

n.a.

9.3%

xx%

n.a.

7

New
+
n.a.
n.a.

$40,000

$61,000

$72,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

79

New
+
8%
8%

$15,000

$175,000

$414,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

823

New
+
-12%
-12%

n.a.

$62,000

$172,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

80

New
+
-9%
-9%

$45,000

$418,000

$1,310,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

6

New
+
200%
200%

$59,500

$429,000

$723,000

n.a.

$1,591,000

$xxx,xxx

45.7%

xx%

n.a.

8.9%

xx%

n.a.

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