Training

Driving Academy provides a detailed and structured training program to support its franchisees in launching and operating their businesses effectively. The training is broken into several key components:

1. Self-Study Program: Upon signing the franchise agreement, franchisees receive access to a preparatory self-study program and materials. This is required to be completed prior to attending the initial training program.
2. Initial Training Program: This core training spans 14 days at the company’s headquarters in Linden, New Jersey. It includes both classroom and on-the-job instruction, covering areas like curriculum delivery, equipment use, operations, marketing, and administrative systems. The program is designed for up to four people—typically the franchisee, owner, manager, and lead instructor.
3. Pre-Opening Assistance: Driving Academy offers up to seven days of on-site support during the pre-opening or grand opening phase. This guidance includes implementation of curriculum standards, equipment setup, and sales and marketing strategies.

Territory Protection

Driving Academy grants franchisees a protected territory, typically up to 15 miles from the business location, based on local demographics and market conditions. This territory is fixed upon approval and cannot be changed due to shifts in population or business performance. Within this area, the franchisor will not license or open another Driving Academy.

Franchisees may serve customers from outside their territory only if not actively targeting them. The franchisor can modify or revoke territorial rights if the franchisee breaches the agreement. This protection applies strictly to the assigned zone and does not grant exclusivity beyond it.