Creatif is a family-friendly creative arts studio offering art parties, workshops, children's classes and camps, and walk-in painting activities.
KEY FRANCHISE STATS
Franchisees
?
2
+
n.a.
n.a.
Franchise fee
?
$45,000
Investment
?
$210,000 - $408,000
Revenue (AUV)
?
Undisclosed
$171,000
+
-22.8%
-22.8%
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Créatif is a modern art studio franchise that combines hands-on creativity with STEAM-based learning. It offers DIY painting sessions, art workshops, private parties, seasonal camps, classes, corporate events, and mobile “Art-on-the-Go” services.
The company was founded in August 2018 in Pleasanton, California, by Jaya Aiyar. Its flagship studio launched the same year. Créatif is headquartered at 5000 Hopyard Road, Suite 250, Pleasanton, CA.
Franchising began in 2020, with the first franchised locations opening later that year. As of 2024, the brand has expanded to multiple locations across the United States.
Créatif differentiates itself by blending art with proprietary technology like the ArtPad app and StudioManager software, improving both customer experience and operational efficiency.
Initial investment
The initial investment required for a Creatif franchise is
$210,000 - $408,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$45,000
Your Training Expenses
$1,000 - $3,000
Premises deposit
$8,000 - $11,600
Utilities deposits
$250 - $500
Design and Architect Fees
$3,500 - $8,500
Leasehold Improvements, Construction and/or Remodeling
$55,000 - $133,744
Furniture, Fixtures, & Equipment
$53,213 - $79,255
Exterior Signage
$3,000 - $6,260
Business Licenses and Permits
$750 - $1,000
Certifications
$42 - $56
Computer Systems
$5,250 - $6,750
Initial Inventory to Begin Operating
$5,000 - $6,350
Association Dues
$300 - $750
Equipment
$1,789 - $2,850
Networking & Digital Display
$5,377 - $6,383
Professional Fees
$2,500 - $3,000
Initial Launch Marketing & Grand Opening Advertising
$5,000
Insurance
$875 - $1,050
Operating Expenses / Additional Funds – 3 months
$14,050 - $19,200
TOTAL
$209,896 - $340,248
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Type of Expenditure
Amount
Initial Franchise Fee
$45,000
Your Training Expenses
$1,000 - $3,000
Premises deposit
$8,000 - $11,600
Utilities deposits
$250 - $500
Design and Architect Fees
$3,500 - $8,500
Leasehold Improvements, Construction and/or Remodeling
$55,000 - $133,744
Furniture, Fixtures, & Equipment
$53,213 - $79,255
Exterior Signage
$3,000 - $6,260
Business Licenses and Permits
$750 - $1,000
Certifications
$42 - $56
Computer Systems
$5,250 - $6,750
Initial Inventory to Begin Operating
$5,000 - $6,350
Association Dues
$300 - $750
Equipment
$1,789 - $2,850
Networking & Digital Display
$5,377 - $6,383
Professional Fees
$2,500 - $3,000
Initial Launch Marketing & Grand Opening Advertising
$5,000
Insurance
$875 - $1,050
Operating Expenses / Additional Funds – 3 months
$14,050 - $19,200
TOTAL
$209,896 - $340,248
Franchise Disclosure Document
Below is Creatif's 2023 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Creatif had 3 total units in 2023, of which 2 were franchised-owned and 1 company-owned.
Créatif provides a thorough training program to equip franchisees and their staff for successful business operation. Here are the key programs outlined:
Initial Management Training Program Franchisees and up to three individuals must complete the Initial Management Training Program 4–7 weeks before opening. It includes pre-course tutorials and in-person or virtual sessions at the franchisor's headquarters or other approved locations. Topics cover studio operations, marketing, staff training, and customer experience management.
Opening Assistance Upon opening, Créatif provides up to four days of on-site training and assistance. A trained representative offers direct supervision and support during the launch phase to ensure operational readiness and adherence to standards.
Additional Training Programs The franchisor may offer or mandate extra training sessions, including an annual convention or business meeting. If required, franchisees must attend up to five days per year. Additional attendees and missed sessions require fees and reimbursement of travel and trainer expenses.
Territory Protection
Créatif offers its franchisees a defined territory in which to operate, but this territory is not exclusive. While the franchisor agrees not to authorize or open another dedicated Créatif outlet within that territory for the duration of the franchise agreement, it retains broad rights to distribute products and services through alternative channels such as schools, retail stores, events, and the internet.
Franchisees are restricted to selling and advertising within their approved territory, although advertising reach may naturally extend beyond. The franchisee’s limited territory protection is contingent on their compliance with the agreement, and no minimum sales or performance metrics are required to maintain that protection.
However, Créatif explicitly reserves the right to continue or initiate commercial partnerships or national accounts, even within a franchisee’s area, if the franchisee declines to service those accounts.
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