The

5

best

Breakfast

franchises of 2025

The breakfast franchise sector includes a mix of quick-service coffee concepts, fast-casual breakfast and brunch brands, and full-service morning-focused restaurants.

These businesses benefit from repeat daily traffic, strong morning demand, and streamlined menus, though startup costs, operating complexity, and scalability vary widely by format.

Below are the 5 strongest breakfast franchises in the market today, highlighting the brands that best combine system scale, growth momentum, and efficient operating models.

IHOP

7.6
/
10

Casual dining restaurant chain known for its diverse menu, serving breakfast favorites and a range of American dishes for all-day dining.

KEY FRANCHISE STATS

All you need to know about this franchise

Franchisees

?

1655
+
1%
1%
Franchise fee

?

$50,000
Investment

?

$1,752,000 - $5,223,000
Revenue (AUV)

?

Undisclosed

$1,953,000

+
-0.2%
-0.2%
Operating Profit

?

n.a.

Our score
7.6
/
10

What WE LIKE

Here's the rationale for our score

IHOP is a full-service breakfast franchise known for pancakes and all-day breakfast menus.
Its ranking is driven by strong brand recognition and long-standing system scale.

  • Large national and international franchisee base
  • Established full-service operating model
  • Mid-to-high investment requirements ($3,487,500)
  • Moderate franchisee growth

Denny's

7.2
/
10

Denny's is a casual dining franchise known for its 24/7 availability and a menu featuring breakfast, lunch, and dinner options, providing a wide range of classic American comfort food.

KEY FRANCHISE STATS

All you need to know about this franchise

Franchisees

?

1273
+
-8%
-8%
Franchise fee

?

$30,000
Investment

?

$255,000 - $3,057,000
Revenue (AUV)

?

Undisclosed

$1,806,000

+
8.4%
8.4%
Operating Profit

?

16.9%

Our score
7.2
/
10

What WE LIKE

Here's the rationale for our score

Denny’s is a full-service breakfast and diner franchise offering 24-hour dining in many locations.
Its ranking reflects strong brand awareness and broad system scale, despite slower recent growth.

  • Large and established franchise system
  • High average unit volumes tied to extended hours
  • Higher build-out and operating costs
  • Franchisee growth limited by system maturity

Eggs Up Grill

6.9
/
10

Eggs Up Grill is a breakfast and brunch franchise that serves a variety of classic morning dishes, offering a cozy and welcoming dining experience with a focus on quality breakfast options.

KEY FRANCHISE STATS

All you need to know about this franchise

Franchisees

?

86
+
48%
48%
Franchise fee

?

$45,000
Investment

?

$822,000 - $1,141,000
Revenue (AUV)

?

Undisclosed

$1,293,000

+
17.2%
17.2%
Operating Profit

?

17.0%

Our score
6.9
/
10

What WE LIKE

Here's the rationale for our score

Eggs Up Grill is a neighborhood breakfast and brunch franchise focused on casual dining and community markets.
It ranks highly due to consistent franchisee growth and a balanced investment profile.

  • Strong franchisee growth momentum
  • Growing mid-sized franchise system
  • Moderate investment ($981,500) for a casual breakfast concept
  • Suburban focus supports repeat local traffic

Another Broken Egg Cafe

6.6
/
10

Another Broken Egg Cafe is a breakfast and brunch restaurant franchise that offers a diverse menu featuring classic and innovative dishes, providing a unique and flavorful dining experience with a focus on quality ingredients and friendly service.

KEY FRANCHISE STATS

All you need to know about this franchise

Franchisees

?

61
+
30%
30%
Franchise fee

?

$40,000
Investment

?

$802,000 - $1,599,000
Revenue (AUV)

?

Undisclosed

$1,837,000

+
-8.3%
-8.3%
Operating Profit

?

11.4%

Our score
6.6
/
10

What WE LIKE

Here's the rationale for our score

Another Broken Egg Cafe is a casual dining breakfast franchise centered on brunch-focused menus.
Its ranking is supported by steady growth and strong average unit volumes.

  • Growing franchisee base of 61
  • Higher average check than traditional breakfast concepts
  • Mid-to-high investment requirements($1,200,500)
  • Competitive brunch segment

Kolache Factory

6.3
/
10

Kolache Factory offers freshly baked kolaches with a variety of sweet and savory fillings, providing a unique and satisfying meal or snack option.

KEY FRANCHISE STATS

All you need to know about this franchise

Franchisees

?

30
+
0%
0%
Franchise fee

?

$44,900
Investment

?

$642,000 - $937,000
Revenue (AUV)

?

Undisclosed

$871,000

+
#REF!
#REF!
Operating Profit

?

14.0%

Our score
6.3
/
10

What WE LIKE

Here's the rationale for our score

Kolache Factory is a quick-service breakfast franchise centered on kolaches and grab-and-go baked items.
It ranks in the top five due to a scalable QSR model and lower operating complexity.

  • Lower investment($789,500) than full-service breakfast concepts
  • Streamlined, counter-service operating model
  • Established and growing franchise system
  • Morning-focused menu supports efficient operations

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