The

5

best

Burger

franchises of 2025

Burger franchises operate in one of the most competitive segments of the restaurant industry, spanning quick-service and fast-casual concepts.

These brands rely on strong unit economics, efficient operations, and consistent consumer demand, but vary widely in startup costs, system scale, and growth profiles.

Below are the top 5 burger franchises in the market today, highlighting the brands that best combine scale, growth momentum, and sustainable operating models.

McDonald's

7.6
/
10

Global fast-food chain known for its iconic burgers, fries, and other classic menu items, offering quick and affordable meals with convenient locations worldwide.

KEY FRANCHISE STATS

All you need to know about this franchise

Franchisees

?

12887
+
1%
1%
Franchise fee

?

$45,000
Investment

?

$525,000 - $2,728,000
Revenue (AUV)

?

Undisclosed

$3,838,000

+
8.3%
8.3%
Operating Profit

?

n.a.

Our score
7.6
/
10

What WE LIKE

Here's the rationale for our score

McDonald’s is a global quick-service burger franchise built on standardized menus and high-volume operations.
Its ranking reflects unmatched system scale and long-term operational stability.

  • Largest franchise system in the burger category
  • Thousands of franchisees worldwide (approx. 12,887 locations)
  • High average investment ($1,626,500) relative to peers
  • Slower franchisee growth due to system maturity

Burger King

6.9
/
10

Burger King is a fast-food franchise famous for its flame-grilled burgers, crispy fries, and signature Whopper sandwich.

KEY FRANCHISE STATS

All you need to know about this franchise

Franchisees

?

5524
+
-21%
-21%
Franchise fee

?

$50,000
Investment

?

$363,000 - $4,731,000
Revenue (AUV)

?

Undisclosed

$1,507,000

+
n.a.
n.a.
Operating Profit

?

n.a.

Our score
6.9
/
10

What WE LIKE

Here's the rationale for our score

Burger King is a global burger franchise known for flame-grilled products and a classic QSR model.
Its ranking is driven by significant scale and global brand presence.

  • Very large international franchisee base (5,524)
  • Strong global brand recognition
  • Mid-to-high investment ($2,547,000) range for QSR burgers
  • Moderate franchisee growth

Five Guys

6.4
/
10

Five Guys is a fast-casual burger restaurant franchise known for its fresh, made-to-order burgers and hand-cut fries, offering a simple menu with high-quality ingredients and a customizable burger experience.

KEY FRANCHISE STATS

All you need to know about this franchise

Franchisees

?

899
+
-11%
-11%
Franchise fee

?

$25,000
Investment

?

$256,000 - $591,000
Revenue (AUV)

?

Undisclosed

$0

+
n.a.
n.a.
Operating Profit

?

n.a.

Our score
6.4
/
10

What WE LIKE

Here's the rationale for our score

Five Guys is a fast-casual burger franchise focused on premium ingredients and simplified menus.
Its ranking reflects strong unit economics balanced against higher startup costs.

  • Premium positioning with strong per-unit revenue
  • Large and established franchisee network
  • Higher average investment ($423,500) than most burger peers
  • Moderate franchisee growth

Culver’s

6.0
/
10

Culver's is a fast-food franchise known for its butterburgers and frozen custard, offering a menu of flavorful sandwiches, sides, and desserts.

KEY FRANCHISE STATS

All you need to know about this franchise

Franchisees

?

990
+
12%
12%
Franchise fee

?

$55,000
Investment

?

$2,643,000 - $8,573,000
Revenue (AUV)

?

Undisclosed

$3,694,000

+
14.8%
14.8%
Operating Profit

?

12.3%

Our score
6.0
/
10

What WE LIKE

Here's the rationale for our score

Culver’s is a fast-casual burger franchise known for butter burgers and frozen custard.
Its ranking is supported by steady system growth and strong regional loyalty.

  • Consistent franchisee expansion
  • Mid-to-high investment requirements ($5,608,000)
  • Strong brand loyalty in core markets
  • Geographic concentration limits scale score

Smashburger

5.6
/
10

Fast-casual burger restaurant franchise known for its gourmet burgers made with fresh, never frozen beef, offering a variety of customizable options.

KEY FRANCHISE STATS

All you need to know about this franchise

Franchisees

?

65
+
-21%
-21%
Franchise fee

?

$40,000
Investment

?

$1,240,000 - $2,256,000
Revenue (AUV)

?

Undisclosed

$0

+
n.a.
n.a.
Operating Profit

?

n.a.

Our score
5.6
/
10

What WE LIKE

Here's the rationale for our score

Smashburger is a fast-casual burger franchise emphasizing made-to-order burgers and regional flavors.
Its ranking reflects solid brand recognition offset by slower recent growth.

  • Established national footprint
  • Moderate average investment ($1,748,000) for fast-casual burgers
  • Slower franchisee growth in recent years
  • Competitive segment pressures margins

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