Established in 2016 in Wisconsin, The Sensory Club is a pioneering franchise dedicated to providing sensory experiences for individuals of all ages, particularly those with sensory processing challenges. The company is headquartered in Pewaukee, Wisconsin, and began offering franchise opportunities in February 2021.
Franchisees operate health clubs equipped with sensory gyms and multi-sensory environments, offering therapeutic equipment and controlled sensory stimulation tailored to a wide range of needs. The Sensory Club’s mission is to create inclusive, welcoming environments where members can explore and satisfy their sensory needs in a safe and supportive setting.
These clubs are designed to serve children, teens, adults, and seniors with sensory processing disorders, autism spectrum disorder, ADHD, and other related conditions. Each location is carefully designed to offer both active and calming spaces that cater to individual preferences and therapeutic goals.
What sets The Sensory Club apart from other businesses is its unique combination of health club structure with a therapeutic focus. In addition to open gym time, clubs offer a variety of services including birthday party hosting, group field trips, and specialized events.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
The Sensory Club franchise provides a structured training program for new franchisees and their designated managers, designed to ensure consistent operation across all locations. The training includes both classroom and on-the-job components, as outlined below:
The Sensory Club grants franchisees a “Protected Territory” where no other Sensory Club locations can be opened, as long as the franchisee remains in compliance with the agreement. This exclusivity applies only to physical locations, not customer solicitation.
Other franchisees and the Franchisor may still market to or serve customers within your territory. If you breach the agreement, the Franchisor may revoke or reduce your territorial protection.
Below are some of
The Sensory Club
key competitors in the
Other Healthcare
sector.
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