The Coder School

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The Coder School

The Coder School Franchise FDD, Costs & Fees (2025)

The Coder School offers coding and programming education for children, promoting computational thinking and creativity through coding projects and activities.

The Coder School brings coding to life for kids through a dynamic and engaging after-school program. Launched in 2014 by Hansel Lynn and Wayne Teng in the heart of Silicon Valley, this innovative concept quickly responded to the rising interest in computer science and began offering franchise opportunities just a year later.

With its headquarters rooted in Silicon Valley, The Coder School is known for its distinctive mentor-based model. Students are paired with seasoned coding professionals who provide tailored instruction. From Code Coaching® to collaborative group classes and immersive summer camps, the school offers programs for all experience levels.

Rather than relying on a rigid classroom format, The Coder School adopts a flexible, project-focused methodology. This approach allows students to explore their interests while progressing at their own pace.

With a mix of one-on-one and small-group coaching, young learners not only master technical skills but also build confidence and creativity through meaningful projects.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial franchise fee $29,950
Site lease and security deposits $5,000 - $10,000
Leasehold Improvements $20,000 - $80,000
Furnishings $3,000 - $5,000
Equipment $7,000 - $10,000
Signage $1,000 - $10,000
Supplies $400 - $1,000
Expenses while attending Training $500 - $3,000
Initial Advertising and promotion $3,000 - $5,000
Computer Software initial costs $650 - $1,000
Permits & Licenses / Legal Fees $200 - $6,000
Prepaid Insurance Premiums $2,000 - $3,000
Additional Funds for 3 months $5,000 - $30,000
Total $77,700 to $193,950

Franchise Disclosure Document

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Competitors

Below are some of

The Coder School

key competitors in the

Tutoring

sector.

Started franchising
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Franchise fee

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Home-based

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Passive investment

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FDD
The Coder School
2015
65
+
14%
14%
$29,950
5.00%

$78,000

-

$194,000

n.a.

$278,000

Upgrade

n.a.

n.a.

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n.a.

n.a.

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No
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No
No
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No
2007
5
+
-29%
-29%
$49,900
10.00%

$122,000

-

$226,000

Upgrade

n.a.

$509,000

77.7%

n.a.

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n.a.

n.a.

Upgrade
No
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No
No
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No
1997
5
+
400%
400%
$35,000
8.00%

$46,000

-

$54,000

Upgrade

n.a.

$267,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Yes
Upgrade
Yes
Yes
Upgrade
Yes
2018
3
+
-25%
-25%
$25,000
7.00%

$45,000

-

$105,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Upgrade
Upgrade
1999
74
+
1%
1%
$34,500
10.00%

$89,000

-

$163,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes
2015
5
+
0%
0%
$25,000
$300 - $600 per month

$47,000

-

$93,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes
2007
55
+
12%
12%
$39,900
8.00%

$75,000

-

$130,000

Upgrade

n.a.

$164,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Yes
Upgrade
Yes
No
Upgrade
No

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$49 / month
Total investment

?

Revenue (AUV)

?

Revenue growth (last 3 years)

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Profit margin

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Franchise Disclosure Documents
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Priority support

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Training

The Coder School franchise provides a structured and comprehensive training program for new franchisees. The franchisor offers the following types of training and support:

  1. Initial Training: The Coder School provides an initial 26-hour training program for the franchisee and their manager. This includes in-person sessions covering operational, teaching, and business management aspects required to run the school effectively.
  2. On-the-Job Supervision and Assistance: Prior to the school opening, the franchisor offers hands-on support and guidance, ensuring that the franchisee is well-prepared to begin operations.
  3. Post-Opening Weekly Training Calls: After the school's opening, the franchisor conducts weekly training calls for the first four weeks. These calls provide continued operational support and best practices.
  4. Training for Replacement Managers: If there is a need to replace the manager, the franchisor will train the new individual at no additional charge, though travel, lodging, and food expenses are the responsibility of the trainee.

Territory Protection

The Coder School franchise offers limited territorial protection to its franchisees. Each franchisee is granted a protected territory, typically defined as a five-mile radius around their approved school location.

Within this territory, the franchisor agrees not to open or license another theCoderSchool location, provided the territory does not overlap more than 25% with another franchisee's area, unless both parties give consent.

However, the protection is not absolute. The franchisor retains the right to market and sell goods or services under the brand name across any region, including within existing territories, through various channels such as internet sales or promotional materials.

Number of units

2025
Franchised units

57

59

65

Company-owned units

3

3

3

Total units

60

62

68

Competitors

Omega Learning

Franchisees

?

5
+
-29%
-29%
Investment

?

$122,000 - $226,000

Nutty Scientists

Franchisees

?

5
+
400%
400%
Investment

?

$46,000 - $54,000

STEM Builders

Franchisees

?

3
+
-25%
-25%
Investment

?

$45,000 - $105,000

The Tutoring Club

Franchisees

?

74
+
1%
1%
Investment

?

$89,000 - $163,000

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