Renovation Sells Franchise FDD, Costs & Fees (2025)

Renovation Sells is a real estate franchise that offers home staging and design services, enhancing property appeal and value for a successful sale.

Established in early 2018, Renovation Sells is a premier home renovation franchise specializing in pre-sale cosmetic improvements designed to enhance property appeal and expedite sales. Founded in Chicago, Illinois, where its headquarters remain, the company has rapidly expanded its footprint across various U.S. markets.

Renovation Sells began franchising to meet the growing demand for its unique services, offering entrepreneurs an opportunity to join a burgeoning industry with a proven business model.

The franchise focuses on delivering affordable, design-focused renovations that significantly boost a home's marketability. By concentrating on strategic updates that resonate with contemporary buyers, Renovation Sells ensures properties stand out in competitive real estate markets.

What sets Renovation Sells apart is its streamlined, hassle-free approach to home renovation. The company provides comprehensive design services, efficient project management, and flexible financing options, all tailored to the specific needs of each client.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $50,000 – $120,000
Initial Training Fee $5,500
Your Training Expenses $1,500 – $3,000
Rent Deposits $0 – $1,500
Utility Deposits $0 – $500
Signage $200 – $500
Office Furniture, Fixtures, Equipment and Supplies $0 – $350
Licenses and Permits $550 – $1,100
Computer Systems $555 – $4,034
Vehicle $0 – $1,000
Membership/Association Dues $300 – $1,000
Professional Fees $3,400 – $6,000
Grand Opening Advertising $9,000
Insurance $3,000 – $5,000
Operating Expenses / Additional Funds – 3 months $5,000 – $13,000
TOTAL $79,000 – $171,000

Franchise Disclosure Document

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Training

Renovation Sells provides a comprehensive range of training programs to its franchisees to ensure successful operation of their businesses. These programs include:

  1. Initial Management Training Program: A two-week program held in the Greater Chicagoland Area, Illinois, or virtually, before the opening of the franchised business. This program covers various operational and managerial aspects, such as product offerings, marketing strategies, and material standards.
  2. Additional Training Programs: Mandatory and optional training sessions offered periodically. These may include national business meetings or annual conventions for up to five days per year. Franchisees are responsible for all associated costs, such as travel and lodging.
  3. In-Territory Remedial Training: Training provided upon the franchisee's request or as deemed necessary by the franchisor. This includes phone or screen-share support or on-site training within the franchisee's territory, with applicable fees for services and expenses.
  4. Counseling and Assistance: Business counseling services offered via telephone, video conference, or email, focusing on operational improvement and problem-solving. These services are typically free unless associated with in-territory training.

Territory Protection

Renovation Sells provides franchisees a defined Protected Area to operate their business, determined by demographics and market potential. During the agreement term, no other franchise will be opened in this area, though competition may arise from franchisor-operated outlets or alternative channels.

The franchisor reserves the right to sell products or services within the Protected Area through direct sales or referrals. This limited protection ensures operational exclusivity only if the franchisee complies with the agreement and is not in default.

Number of units

2023
Franchised units

0

16

0

Company-owned units

1

1

1

Total units

1

17

1

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