ohDeer is a home services franchise (originally holiday lighting) offering outdoor lighting, décor, seasonal installs, and related services, serving residential and commercial clients, and known for scalable operations, recurring revenue, and turnkey support.
KEY FRANCHISE STATS
Franchisees
?
13
+
-7%
-7%
Franchise fee
?
$49,500
Investment
?
$95,000 - $127,000
Revenue (AUV)
?
Undisclosed
$432,000
+
27.7%
27.7%
Upgrade
ohDEERis a niche franchise in the pest control industry that focuses on all-natural outdoor pest services such as deer repellent, tick control, and mosquito treatment. The brand was founded in 2006 by Kurt and Colleen Upham, starting as a deer repellent business and expanding into mosquito and tick services over time.
Headquartered in Wayland, Massachusetts, ohDEER began franchising in 2013, with its first franchise locations opening soon after. The company has since grown to serve multiple regions across the United States, including Massachusetts, Maryland, New York, Virginia, and Rhode Island.
ohDEER offers eco-friendly pest control services using natural formulas that are safe for children, pets, and the environment. Its unique “Saturation Method” ensures effective coverage without harsh chemicals.
Initial investment
The initial investment required for a ohDeer franchise is $95,000 - $127,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$49,500
In-Territory Marketing Management Fee
$5,000
In-Territory Marketing Program (3 months)
$5,000 - $10,000
Tech Fee
$500
Travel and Living Expenses while Training
$1,500 to $3,000
Vehicles (truck and van)
$3,750 to $5,000
Equipment
$7,800 to $8,800
Computer System and End-User Software Licenses
$2,000 to $3,000
Vehicle Paint and Lettering
$2,000 to $4,000
Vehicle Safety Equipment
$600
Initial Inventory of Control Products
$400 to $4,000
Licenses/Certifications/Permits/Deposits
$600 to $1,200
Legal and Professional Fees
$1,800 to $2,800
Insurance
$5,000
Additional Funds
$10,000 to $25,000
Total (Excludes Real Estate Costs)
$95,450 to $127,400
Create a free account to access this table and more. For more information see our plans here.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Type of Expenditure
Amount
Initial Franchise Fee
$49,500
In-Territory Marketing Management Fee
$5,000
In-Territory Marketing Program (3 months)
$5,000 - $10,000
Tech Fee
$500
Travel and Living Expenses while Training
$1,500 to $3,000
Vehicles (truck and van)
$3,750 to $5,000
Equipment
$7,800 to $8,800
Computer System and End-User Software Licenses
$2,000 to $3,000
Vehicle Paint and Lettering
$2,000 to $4,000
Vehicle Safety Equipment
$600
Initial Inventory of Control Products
$400 to $4,000
Licenses/Certifications/Permits/Deposits
$600 to $1,200
Legal and Professional Fees
$1,800 to $2,800
Insurance
$5,000
Additional Funds
$10,000 to $25,000
Total (Excludes Real Estate Costs)
$95,450 to $127,400
Franchise Disclosure Document
Below is ohDeer's 2025 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
ohDeer had 15 total units in 2025, of which 13 were franchised-owned and 2 company-owned.
ohDEER provides a structured and mandatory training program to prepare its franchisees for launching and operating their deer, tick, and mosquito control service business. Here are the key training components:
Annual Conference Training Franchisees must attend an Annual Conference held once a year. The conference covers substantive training content, and attendance is mandatory. Franchisees bear all related travel, lodging, and meal costs, and failure to attend results in a $2,500 fee.
Technology and Systems Training Franchisees must be equipped with a computer system capable of running specific software, including Microsoft Office 365, QuickBooks Online, field service quoting software, and credit card processing tools. Training ensures franchisees can operate these systems effectively for business operations and communication with corporate. The franchisee must maintain and upgrade the system as required.
Operations Manual and Marketing Compliance Franchisees are trained to develop and follow an In-Territory Marketing plan, with a minimum spend of $30,000 annually, unless gross sales exceed $500,000 or $1,000,000—triggering different percentage-based requirements. ohDEER provides guidance through an Operations Manual and requires monthly or semi-annual compliance verification. Franchisees may also create custom advertising, subject to prior approval.
Territory Protection
ohDEER provides its franchisees with a defined and protected territory to operate their business. This territory is specified in the Franchise Agreement and is intended to prevent the franchisor from granting another franchise within the same area.
The protection helps franchisees establish and grow their customer base without direct competition from other ohDEER franchise locations.
However, the franchisor may still engage in activities that could indirectly affect the territory. For instance, ohDEER reserves the right to conduct general marketing or branding initiatives that may reach beyond specific franchise territories.
.png)
