Fast-casual restaurant franchise serving a diverse menu of salads, sandwiches, pizzas, and soups made with fresh and flavorful ingredients, providing a casual and inviting dining experience.
KEY FRANCHISE STATS
Franchisees
?
66
+
-10%
-10%
Franchise fee
?
$40,000
Investment
?
$1,022,000 - $1,414,000
Revenue (AUV)
?
Undisclosed
$2,307,000
+
3.7%
3.7%
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Founded in 2004 in Oxford, Mississippi by Don and Chris Newcomb along with Debra Bryson, Newk's Eatery has its roots in a rich culinary history, building on the founders' previous success with the McAlister's Deli concept.
Newk's Eatery sets itself apart in the fast-casual dining industry with a menu featuring made-from-scratch sandwiches, soups, salads, pizzas, and desserts, all crafted with fresh ingredients. Each item is prepared daily with no pre-slicing, pre-chopping, or pre-packaging, ensuring maximum flavor and nutritional value.
With its headquarters now in Jackson, Mississippi, Newk's Eatery has seen substantial growth since it started franchising in 2005.
Owned privately by Sentinel Capital Partners, the eatery continues to emphasize quality, freshness, and culinary innovation. The name "Newk's" is a tribute to the Newcomb family cookbook, symbolizing the brand's dedication to home-style, quality meals that evoke family favorites.
In the fast-casual dining sector, Newk's Eatery stands out for its commitment to using fresh, high-quality ingredients and maintaining a made-from-scratch philosophy across its entire menu.
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The initial investment required for a Newk's Eatery franchise is
$1,022,000 - $1,414,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$40,000
Business Licenses & Permits
$1,500 to $3,000
Leasehold Improvements
$475,000 to $650,000
Fixtures, Furnishings & Equipment
$375,000 to $541,000
Architect Fees
$30,000 to $45,850
Rent and Utility Deposits
$8,000 to $16,000
Other Professional Fees
$5,000 to $5,500
Insurance Deposit
$5,000 to $10,000
Initial Inventory of Food and Paper Supplies
$12,500 to $18,000
Training Expenses
$22,500 to $30,000
Grand Opening Advertising
$15,000
Additional Funds (for initial period of operations)
$32,500 to $40,000
Total Estimated Initial Investment
$1,022,000 to $1,414,350
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Type of Expenditure
Amount
Initial Franchise Fee
$40,000
Business Licenses & Permits
$1,500 to $3,000
Leasehold Improvements
$475,000 to $650,000
Fixtures, Furnishings & Equipment
$375,000 to $541,000
Architect Fees
$30,000 to $45,850
Rent and Utility Deposits
$8,000 to $16,000
Other Professional Fees
$5,000 to $5,500
Insurance Deposit
$5,000 to $10,000
Initial Inventory of Food and Paper Supplies
$12,500 to $18,000
Training Expenses
$22,500 to $30,000
Grand Opening Advertising
$15,000
Additional Funds (for initial period of operations)
$32,500 to $40,000
Total Estimated Initial Investment
$1,022,000 to $1,414,350
Franchise Disclosure Document
Below is Newk's Eatery's 2025 Franchise Disclosure Document. Sign up for free to view the document.
Number of units
Newk's Eatery had 95 total units in 2025, of which 66 were franchised-owned and 29 company-owned.
Frequently Asked Questions
What is the royalty fee of
Newk's Eatery
?
The royalty fee for a Newk's Eatery franchise is 5.00%. In addition, you would have to pay the advertising (or national brand fund) fee of 2.75%.
What is the total investment of
Newk's Eatery
?
The initial investment required for a Newk's Eatery franchise is $1,022,000 - $1,414,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
What is the initial franchise fee of
Newk's Eatery
?
The initial franchise fee for a Newk's Eatery franchise is $40,000. This is typically paid upfront as part of the total initial investment, after signature of the Franchise Agreeement.
What is the AUV of
Newk's Eatery
?
Newk's Eatery does not disclose the average unit volume (average revenue) in its FDD.
The average unit volume (average revenue) for a Newk's Eatery franchise is $2,307,000.
Newk's Eatery provides an extensive training program designed to equip franchisees with the essential knowledge and skills needed to run their restaurant efficiently. The program integrates multiple learning methods to ensure thorough preparation.
Who Should Attend: The program is mandatory for the franchisee's Operating Principal, the General Manager, and between two to four management personnel, depending on the restaurant's size.
Training Curriculum: The training encompasses a variety of crucial topics, including sales techniques, product knowledge, accounting practices, food preparation, and operational management.
Location and Duration: Training sessions are held at Newk's Eatery's designated locations. The program must commence at least 15 days before the restaurant's opening date and includes 276 hours of on-the-job training and 74 hours of classroom instruction.
Territory Protection
Franchisees are granted a specific geographical area known as the "Protected Area," but it is important to note that this does not constitute an exclusive territory.Within the Protected Area, Newk's Eatery agrees not to open or authorize a new franchise for another Newk's Eatery restaurant.
Franchisees should be aware that competition may still arise from various sources, including other franchisees, company-owned outlets, or different distribution channels and competitive brands under Newk's Eatery's control.
The size and boundaries of the Protected Area are established based on multiple considerations such as current and anticipated market demand, demographic data, and local traffic patterns.