ISI Elite Training

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ISI Elite Training

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Fitness Studios

ISI Elite Training Franchise FDD, Costs & Fees (2025)

Sports performance training franchise offering tailored training programs and coaching for athletes of all levels, focusing on improving strength, speed, and overall performance.

Based in Charlotte, North Carolina, ISI Elite Training is a network of fitness centers under the ownership of Relentless Brands.

Established in 2011 by Adam Rice in Myrtle Beach, South Carolina, ISI Elite Training derives its name from the phrase "Iron Sharpens Iron."

This fitness center offers 50-minute, athletic-focused training sessions designed for individuals of all fitness levels, starting from age 11, with the potential to burn up to 1000 calories per session.

ISI Elite Training started franchising in 2019 and has since opened 29 franchises across the US, rapidly gaining traction in the $22 billion fitness industry.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $60,000
A/V Equipment $11,000 to $20,000
Equipment, Furniture and Fixtures $50,000 to $84,000
Real Estate $6,800 to $20,500
Real Estate & Construction Management $20,000
Leasehold Improvements (after Tenant Improvement allowance) $0 to $256,500
Utilities $1,000 to $3,000
Signage and Graphics $15,000 to $22,500
Startup Inventory and Uniforms $2,200 to $4,000
Grand Opening Advertising $35,000
Facility Personnel Compensation: Pre-Opening $15,000 to $30,000
Insurance $2,750 to $4,500
Travel, Lodging and Meals for Initial Training Program $0 to $3,000
Training Fee $3,000
Technology Fee $6,750 to $9,000
Business Licenses, Permits, Certifications, Soft Construction Costs, and other Professional Fees $12,500 to $20,000
Additional Funds (3 months) $25,000 to $50,000
Total $266,000 to $645,000
Type of Expenditure Amount
Initial Franchise Fee $60,000
A/V Equipment $11,000 to $20,000
Equipment, Furniture and Fixtures $50,000 to $84,000
Real Estate $6,800 to $20,500
Real Estate & Construction Management $20,000
Leasehold Improvements (after Tenant Improvement allowance) $0 to $256,500
Utilities $1,000 to $3,000
Signage and Graphics $15,000 to $22,500
Startup Inventory and Uniforms $2,200 to $4,000
Grand Opening Advertising $35,000
Facility Personnel Compensation: Pre-Opening $15,000 to $30,000
Insurance $2,750 to $4,500
Travel, Lodging and Meals for Initial Training Program $0 to $3,000
Training Fee $3,000
Technology Fee $6,750 to $9,000
Business Licenses, Permits, Certifications, Soft Construction Costs, and other Professional Fees $12,500 to $20,000
Additional Funds (3 months) $25,000 to $50,000
Total $266,000 to $645,000

Franchise Disclosure Document

KEY FRANCHISE STATS

All you need to know about this franchise

Started franchising
2019
Franchisees

?

44
+
100%
100%
Franchise fee

?

$60,000
Investment

?

$266,000 - $645,000
Revenue (AUV)

?

Undisclosed
Upgrade

$433,000

+
0.9%
0.9%
Operating Profit

?

Upgrade

24.9%

Home based

?

No
Upgrade
No
Passive investment

?

No
Upgrade
No
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Competitors

Below are some of

ISI Elite Training

key competitors in the

Fitness Studios

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Upgrade
Gross Profit
Upgrade
EBITDA
Upgrade

44

New
+
100%
100%

$60,000

$266,000

$645,000

n.a.

$433,000

$xxx,xxx

94.4%

xx%

n.a.

24.9%

xx%

n.a.

0

New
+
n.a.
n.a.

$49,000

$224,000

$385,000

n.a.

$596,000

$xxx,xxx

94.4%

xx%

n.a.

35.8%

xx%

n.a.

38

New
+
52%
52%

$50,000

$296,000

$583,000

n.a.

$455,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

154

New
+
-39%
-39%

$50,000

$72,000

$101,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

356

New
+
13%
13%

$60,000

$282,000

$645,000

n.a.

$638,000

$xxx,xxx

n.a.

xx%

n.a.

15.0%

xx%

n.a.

30

New
+
1400%
1400%

$60,000

$213,000

$528,000

n.a.

$422,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

25

New
+
-39%
-39%

$39,500

$268,000

$421,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

11

New
+
22%
22%

$40,000

$240,000

$465,000

n.a.

$295,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

617

New
+
-1%
-1%

$60,000

$314,000

$629,000

n.a.

$345,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

2

New
+
n.a.
n.a.

$45,000

$356,000

$512,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

1029

New
+
37%
37%

$65,000

$385,000

$839,000

n.a.

$969,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

2

New
+
n.a.
n.a.

$50,000

$276,000

$535,000

n.a.

$590,000

$xxx,xxx

96.5%

xx%

n.a.

n.a.

xx%

n.a.

15

New
+
150%
150%

$65,000

$396,000

$636,000

n.a.

$45,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

712

New
+
76%
76%

$19,950

$252,000

$1,182,000

n.a.

$291,000

$xxx,xxx

93.4%

xx%

n.a.

16.1%

xx%

n.a.

192

New
+
21%
21%

$60,000

$529,000

$826,000

n.a.

$468,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

73

New
+
-3%
-3%

$42,500

$304,000

$511,000

n.a.

$353,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

81

New
+
-6%
-6%

$29,000

$2,037,000

$3,242,000

n.a.

$977,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

211

New
+
-4%
-4%

$10,495

$3,000

$29,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

29

New
+
164%
164%

$60,000

$400,000

$496,000

n.a.

$291,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

82

New
+
19%
19%

$60,000

$328,000

$491,000

n.a.

$255,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

17

New
+
0%
0%

$49,000

$384,000

$631,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

49

New
+
-26%
-26%

$49,500

$480,000

$790,000

n.a.

$562,000

$xxx,xxx

97.0%

xx%

n.a.

39.0%

xx%

n.a.

17

New
+
325%
325%

$39,950

$235,000

$699,000

n.a.

$185,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

49

New
+
2350%
2350%

$60,000

$510,000

$1,204,000

n.a.

$329,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

3

New
+
n.a.
n.a.

$50,000

$393,000

$893,000

n.a.

$882,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

1

New
+
n.a.
n.a.

$40,000

$302,000

$503,000

n.a.

$486,000

$xxx,xxx

98.3%

xx%

n.a.

n.a.

xx%

n.a.

234

New
+
5%
5%

$50,000

$71,000

$252,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

6

New
+
500%
500%

$30,000

$399,000

$735,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

41

New
+
11%
11%

$55,000

$300,000

$674,000

n.a.

$342,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

4

New
+
300%
300%

$45,000

$271,000

$518,000

n.a.

$261,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

12

New
+
n.a.
n.a.

$60,000

$413,000

$807,000

n.a.

$924,000

$xxx,xxx

76.2%

xx%

n.a.

30.7%

xx%

n.a.

3

New
+
-63%
-63%

$20,000

$185,000

$278,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

751

New
+
3%
3%

$60,000

$349,000

$786,000

n.a.

$407,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

5251

New
+
-5%
-5%

$1,250

$2,000

$41,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

xx%

n.a.

25

New
+
213%
213%

$49,500

$282,000

$815,000

n.a.

$631,000

$xxx,xxx

96.0%

xx%

n.a.

25.9%

xx%

n.a.

84

New
+
147%
147%

$60,000

$510,000

$1,141,000

n.a.

$397,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

76

New
+
-27%
-27%

$49,500

$349,000

$472,000

n.a.

$455,000

$xxx,xxx

96.7%

xx%

n.a.

19.1%

xx%

n.a.

246

New
+
25%
25%

$30,000 - $55,000

$301,000

$670,000

n.a.

$588,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

23

New
+
-4%
-4%

$49,995

$115,000

$383,000

n.a.

$254,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

5

New
+
n.a.
n.a.

$60,000

$344,000

$782,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

14

New
+
133%
133%

$40,000

$228,000

$676,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

151

New
+
20%
20%

$50,000

$279,000

$556,000

n.a.

$335,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

28

New
+
47%
47%

$45,000

$145,000

$343,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

8

New
+
300%
300%

$52,000

$463,000

$877,000

n.a.

$993,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

202

New
+
-25%
-25%

$54,600

$212,000

$389,000

n.a.

$0

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

189

New
+
-24%
-24%

$60,000

$411,000

$1,110,000

n.a.

$407,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

127

New
+
61%
61%

$39,250

$481,000

$933,000

n.a.

$626,000

$xxx,xxx

n.a.

xx%

n.a.

20.0%

xx%

n.a.

19

New
+
111%
111%

$42,500

$513,000

$833,000

n.a.

$370,000

$xxx,xxx

n.a.

xx%

n.a.

n.a.

xx%

n.a.

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?

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Number of units

Training 

Initial Training Duration: The initial training program spans approximately 40 hours, combining classroom instruction and hands-on experience. ‍

Location: Training is generally conducted at the franchisor's headquarters or another designated site.

‍Fee: A $3,000 fee applies to the initial training program.

‍Content: The training encompasses a range of topics essential for operating an ISI Elite Training franchise, including business management, marketing, sales, and the unique fitness programs provided by ISI Elite Training.

Additional Training Availability: The franchisor may offer additional on-site support and training, depending on the availability of their field representatives.

‍Fee: Franchisees requesting this additional support may be required to pay the franchisor's prevailing Additional Training Fee.

Certification Requirements Personal Training Certification: Individuals conducting any proprietary fitness programs, workouts, or challenges must hold a certification from a personal training program accredited by the National Commission for Certifying Agencies (NCCA).

Territory Protection

ISI Elite Training offers robust territory protection to its franchisees. This ensures that each franchisee operates within a clearly defined geographical area, minimizing direct competition from other ISI Elite Training franchises. By safeguarding territories, franchisees can focus on building their business and community presence without the concern of market saturation.

The designated territories are strategically planned to optimize market potential and ensure adequate customer reach. This approach not only protects the franchisee's investment but also promotes healthy growth and profitability. Franchisees can leverage their exclusive territories to establish strong relationships with local customers and community partners.

Territory protection is a crucial aspect of the franchise agreement, reflecting ISI Elite Training's commitment to supporting its franchisees. By providing exclusive rights to operate within a specific area, the franchise fosters a collaborative and thriving network.

Competitors

JETSET pilates

JETSET pilates is a boutique fitness franchise offering 50-minute high-intensity, low-impact full-body workouts on custom reformer machines, serving health-conscious adults, and known for seamless transitions, DJ-curated playlists, and transformative modern Pilates experiences.

Franchisees

?

12
+
n.a.
n.a.
Investment

?

$413,000 - $807,000
Fitness
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Iron Bodyfit

Iron Bodyfit is a fitness franchise specializing in electrostimulation workouts, offering efficient 25-minute sessions designed to improve strength, tone muscles, and boost overall wellness.

Franchisees

?

2
+
n.a.
n.a.
Investment

?

$276,000 - $535,000
Fitness
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Purvelo

Purvelo is a rhythm-based indoor cycling franchise that combines high-energy workouts with music-driven experiences to create an immersive fitness environment.

Franchisees

?

2
+
n.a.
n.a.
Investment

?

$356,000 - $512,000
Fitness
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Red Effect Infrared Fitness

Red Effect Infrared Fitness is a fitness studio franchise that incorporates infrared heat technology into workouts to enhance endurance, recovery, and calorie burn.

Franchisees

?

3
+
-63%
-63%
Investment

?

$185,000 - $278,000
Fitness
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Volofit

Volofit is a fitness franchise offering high-intensity interval training (HIIT) workouts designed to improve strength, endurance, and overall fitness.

Franchisees

?

6
+
500%
500%
Investment

?

$399,000 - $735,000
Fitness
Fitness Studios

Curves

Curves is a fitness franchise that offers 30-minute strength training and cardio workouts designed for women in a supportive and welcoming environment.

Franchisees

?

154
+
-39%
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?

$72,000 - $101,000
Fitness
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