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Intero Real Estate Services Franchise FDD, Costs & Fees (2026)

Intero Real Estate Services is a real-estate brokerage franchise offering full-service buying, selling and leasing of homes and commercial properties, serving agents and clients, and known for strong training, agent-centric model and technology-enabled branding.

KEY FRANCHISE STATS

Franchisees

?

29
+
-19%
-19%
Franchise fee

?

$25,000
Investment

?

$210,000 - $855,000
Revenue (AUV)

?

Undisclosed

$0

+
n.a.
n.a.
Upgrade

Intero Real Estate Services began in 2002 in Silicon Valley with a mission to modernize the traditional real estate brokerage model. Its founders set out to merge emerging technology with a strong community-driven approach, aiming to better serve the rapidly expanding residential market of Northern California.

The company is based in Cupertino, California, and was created by experienced real estate professionals who wanted to bring innovation to the industry during a period of economic uncertainty. Over time, Intero became part of HomeServices of America, placing it within the Berkshire Hathaway network of companies.

Intero provides a broad range of real estate solutions, covering both residential and commercial transactions, new home sales, relocation services, and luxury properties through its Prestigio division. The brand launched its franchising arm in 2005, enabling it to grow throughout the western United States and into select international regions.

Initial investment

The initial investment required for a Intero Real Estate Services franchise is $210,000 - $855,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $25,000 or $5,000
Real Property, whether Purchased or Leased $25,000 – $250,000
Furniture, Fixtures & Equipment $50,000 – $200,000
Signage $5,000 – $30,000
Technology $10,000 – $50,000
Inventory $10,000 – $20,000
Insurance $25,000 – $100,000
Advertising and Marketing $5,200 – $30,400
Additional Funds – 3 Months $75,000 – $150,000
Total $210,200 – $855,400

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Type of Expenditure Amount
Initial Franchise Fee $25,000 or $5,000
Real Property, whether Purchased or Leased $25,000 – $250,000
Furniture, Fixtures & Equipment $50,000 – $200,000
Signage $5,000 – $30,000
Technology $10,000 – $50,000
Inventory $10,000 – $20,000
Insurance $25,000 – $100,000
Advertising and Marketing $5,200 – $30,400
Additional Funds – 3 Months $75,000 – $150,000
Total $210,200 – $855,400

Franchise Disclosure Document

Below is Intero Real Estate Services's 2024 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.

Number of units

Intero Real Estate Services had 46 total units in 2024, of which 29 were franchised-owned and 17 company-owned.

Frequently Asked Questions

Competitors

Below are some of

Intero Real Estate Services

key competitors in the

Broker/Realtor

sector.

Franchise
Franchisees
Royalty fee
Total investment
Revenue
Upgrade
EBITDA
Upgrade

29

New
+
-19%
-19%

5%–6%

$210,000

-

$855,000

$0

n.a.

$xxx,xxx

n.a.

xx%

n.a.

Training

Intero Franchise Services, Inc. provides a structured suite of training and support programs to help franchisees operate their Intero real estate offices effectively. The following training programs are described in the franchise disclosure document:

  1. Initial Training
    Intero requires franchisees to attend initial training, covering topics essential to launching and operating an Intero office. While the Responsible Broker, Resident Manager, or Office Manager are not mandated to attend, it is highly recommended they participate.
  2. Ongoing Operational Assistance
    Franchisees receive continued support through access to Intero employees or designated agents who provide advice and operational guidance. The frequency and timing of this assistance are determined at the franchisor's discretion.
  3. Optional Training Programs
    These programs, managed by the CEO, include offerings on sales techniques, motivational sessions, special interest content, and advanced training modules. Participation is voluntary, and franchisees bear the costs for travel, lodging, and course fees.
  4. Relocation Services Training
    Franchisees choosing to offer relocation services through Intero’s network must complete additional training specific to those services, ensuring competency and compliance with Intero's standards.

Territory Protection

Intero Franchise Services, Inc. does not guarantee exclusive territory protection to its franchisees. While franchisees are authorized to operate only from a specific, approved location, Intero may grant additional franchises in nearby areas or operate competing outlets, including company-owned ones.

The decision to approve a location takes into account factors such as market demographics, expected revenue, and the franchisee’s local reputation.

Franchisees are restricted to operating solely within the designated site approved by Intero and must seek consent before relocating. The absence of a protected territory means franchisees may face competition from other Intero offices or even the franchisor within the same market.

Competitors

Below are some of Intero Real Estate Services's key competitors in the Broker/Realtor sector.

William Raveis Real Estate

Franchisees

?

11
+
-54%
-54%
Investment

?

$75,000 - $281,000
Revenue

?

Upgrade

Sea Glass Properties

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$102,000 - $303,000
Revenue

?

Upgrade

@properties

Franchisees

?

3
+
-40%
-40%
Investment

?

$64,000 - $433,000
Revenue

?

Upgrade

3% Realty

Franchisees

?

12
+
71%
71%
Investment

?

$29,000 - $61,000
Revenue

?

Upgrade

Assist-2-Sell

Franchisees

?

109
+
-13%
-13%
Investment

?

$14,000 - $439,000
Revenue

?

Upgrade

Windermere Real Estate

Franchisees

?

299
+
-1%
-1%
Investment

?

$271,000 - $1,171,000
Revenue

?

Upgrade

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