Casago: Revolutionizing Vacation Rental Management with Owner-Centric Excellence

Casago is a franchise specializing in vacation rental and property management services, offering a robust business model for those interested in the hospitality industry. Founded in 2001 by Steve Schwab, Casago started as a traditional property management company and has grown significantly over the years. 

The company is headquartered in Scottsdale, Arizona, and began franchising in 2019, allowing local operators to leverage their established brand and operational expertise to manage properties more effectively.

Casago's services include vacation rental management, corporate housing, and long-term home care management, with a focus on delivering high-quality customer service. They utilize an "Owner-Centric" philosophy, emphasizing the importance of serving the best interests of property owners. This approach includes comprehensive property care, revenue management, and concierge services, ensuring both property owners and guests receive top-notch service.

Training

Casago provides comprehensive training to its franchisees through its "Casago University" program.

1. Casago University: Franchisees undergo a week-long training program at Casago University, covering essential aspects of running a Casago franchise, including technology, operations, guest interactions, and owner relations.
2. Ongoing Education: After the initial training, Casago offers continuous education through e-learning tools and on-site visits, ensuring franchisees and their teams stay updated on industry practices and standards.
3. Weekly Team Meetings: Franchisees participate in weekly team meetings designed to address challenges, explore new opportunities, and ensure consistent operational excellence.
4. Annual Leadership Conference: Casago organizes an annual leadership conference that provides franchisees with opportunities for collaborative learning and networking within the Casago community.

Territory Protection

Casago offers territory protection to its franchisees, ensuring that each franchisee operates within a defined geographic area without competition from other Casago franchisees. This protection helps franchisees build and maintain their customer base without the risk of another Casago franchise encroaching on their market. 

By securing exclusive territories, Casago aims to provide its franchisees with a stable environment to grow their business and maximize their potential.

This approach to territory protection is designed to foster loyalty and trust between the franchisor and franchisees, encouraging long-term success. Franchisees can confidently invest in their businesses, knowing that their efforts to build local market presence will not be undermined by internal competition.