Established in 2014, NextHome is a contemporary real estate franchise with its main office located in Pleasanton, California. That same year, the company launched its franchising operations, built around a philosophy that puts people at the center of the business.

NextHome focuses on residential real estate and offers its members a comprehensive suite of tools, including technology platforms, marketing resources, and professional training. This integrated model empowers agents to form meaningful client connections and streamline the transaction process.

To elevate its brand image, NextHome collaborated with renowned design firm Pentagram to create a clean and modern visual identity. This standout branding resonates strongly with homebuyers, sellers, and real estate professionals.

Training

NextHome provides several types of training programs to its franchisees:

1. Orientation Program
   Franchisees are required to attend a 4-day orientation program within 30 days of their franchise start date. This training is designed to familiarize Principal Brokers and Sales Managers with NextHome’s systems, marketing, services, and technology. Topics include company history, strategy, marketing materials, support systems, and training/coaching programs. Attendance is mandatory, and if a new hire replaces someone who attended, they must also complete the orientation within 60 days of employment.
2. Additional Training Programs
   NextHome may provide further training during the term of the franchise. These may be required to remedy a default in the agreement or requested voluntarily by the franchisee. Such sessions may be conducted online or in group settings and may incur a Consulting Fee and related out-of-pocket expenses such as travel and lodging.
3. Optional Ongoing Training
   To help maintain and enhance operations, optional ongoing training may be offered. While typically free, NextHome reserves the right to charge a fee to offset training costs. Franchisees must cover their own travel and other related expenses if the training occurs outside of their location.

Territory Protection

NextHome does not offer territory protection to its franchisees. Each franchisee is granted a non-exclusive license to operate at a specified location approved by the franchisor.

There are no exclusive territories or geographic protections provided, and franchisees may face competition from other franchisees, company-owned locations, or even from other distribution channels under different branding.

The franchisor and its affiliates retain the right to list properties, market, solicit clients, and provide services anywhere, including within the same area served by an existing franchise.