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Image360 Franchise FDD, Costs & Fees (2025)

Image360 provides comprehensive visual communications solutions, offering signage, graphics, and displays for businesses, events, and promotional purposes.

Image360 is a leading visual communications and signage franchise. It was founded in 1986 in the United States and is headquartered in Plymouth, Michigan. The company began franchising in 1987 and has grown to include over 300 centers across the United States and Canada.

Image360 offers a full range of services including signage, graphics, vehicle wraps, digital displays, and promotional exhibits. Its franchisees serve a broad client base of businesses, nonprofits, and government agencies.

The franchise stands out by offering comprehensive visual communication solutions under one roof. It is part of the Alliance Franchise Brands network, which gives franchisees access to powerful vendor relationships, proprietary technology, and shared learning across multiple franchise systems.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $40,000
Travel, lodging, meals and payroll for initial training $2,400 to $7,400
Opening inventory $9,689 to $14,382
Exterior signage $4,200 to $12,000
Furniture and fixtures $12,017 to $18,105
Rent deposit $0 to $7,700
Center build-out $0 to $50,000
CoreBridge Set-up Fee $500
Software and Equipment $45,940 to $105,089
Lobby Accessory Package $1,500
Marketing and brand identification $0 to $18,066
KickStart Initial Marketing Deposit $15,000
Utility deposits $0 to $3,500
Professional fees (lawyer, accountant, etc.) $8,780 to $23,600
Insurance (for 1st year) $2,700 to $10,300
Additional funds and working capital (for 1st year) $75,000 to $175,000
TOTAL $217,726 to $502,142
Type of Expenditure Amount
Initial Franchise Fee $40,000
Travel, lodging, meals and payroll for initial training $2,400 to $7,400
Opening inventory $9,689 to $14,382
Exterior signage $4,200 to $12,000
Furniture and fixtures $12,017 to $18,105
Rent deposit $0 to $7,700
Center build-out $0 to $50,000
CoreBridge Set-up Fee $500
Software and Equipment $45,940 to $105,089
Lobby Accessory Package $1,500
Marketing and brand identification $0 to $18,066
KickStart Initial Marketing Deposit $15,000
Utility deposits $0 to $3,500
Professional fees (lawyer, accountant, etc.) $8,780 to $23,600
Insurance (for 1st year) $2,700 to $10,300
Additional funds and working capital (for 1st year) $75,000 to $175,000
TOTAL $217,726 to $502,142

Image360

2024

Franchise Disclosure Document

Number of units

Training

Image360 provides a structured and comprehensive training program designed to equip new franchisees with the knowledge and skills necessary for successful operation. This training is conducted at Alliance University in Middle River, Maryland, or another location designated by the franchisor.

  1. Initial Training Program:
    Franchisees opening new Centers, MatchMaker Centers, or Independent Dual-Brand (IDB) Centers must complete a three-week training program. Two of these weeks are held in-person, while one week is completed virtually. The number of attendees (one or two) affects the cost range, primarily covering travel, lodging, and meal expenses.
  2. Advantage Center Training:
    Franchisees converting to an Advantage Center attend a shorter version of the training, typically up to one week in person. Like the main program, this may include virtual sessions and involves similar travel and accommodation costs. The training ensures that all franchisees, regardless of their starting point, meet Image360's operational standards.

Territory Protection

Image360 provides franchisees with a Designated Area, which typically serves as the area in which the franchisee is authorized to operate. However, the Franchise Agreement does not offer full territorial exclusivity, meaning that Image360 may still establish other locations or service offerings in or near the franchisee's area.

The focus remains on maintaining brand standards and supporting marketing efforts rather than granting strict protection from overlap. The franchisor retains the right to modify equipment specifications and supplier requirements and may approve or revoke suppliers at its discretion.

Marketing and advertising spending is not confined to any specific territory, and franchisees must contribute even if those funds benefit other regions. This structure limits territorial protection, emphasizing flexibility and system-wide consistency over localized exclusivity.

Competitors

Below are some of

Image360

key competitors in the

Marketing

sector.

Franchise
Franchisees
Initial fee
Total investment
Revenue
Sign up
Gross Profit
Sign up
EBITDA
Sign up

125

New
+
-4%
-4%

$40,000

$218,000

$502,000

n.a.

$783,000

$xxx,xxx

65.5%

xx%

n.a.

18.3%

xx%

n.a.

Competitors

RedKnight

RedKnight is a marketing-services franchise offering lead generation, digital advertising, and AI-driven revenue operations, serving local businesses seeking performance marketing support, and known for data-driven campaign management, centralized technology platforms, and recurring retainers that help clients scale customer acquisition efficiently.

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$18,000 - $36,000

HerLife Magazine

HerLife Magazine is a media and publishing franchise offering local women’s lifestyle magazines featuring fashion, business, and community stories, serving female readers and advertisers, and known for turnkey publishing systems, community-focused content, and multiple print, digital, and event-driven revenue streams.

Franchisees

?

3
+
0%
0%
Investment

?

$55,000 - $100,000

Locals Love Us

Locals Love Us is a community advertising franchise offering neighborhood business rankings, print guides, and digital directories, serving local merchants and residents, and known for voter-driven “best of” lists that boost credibility, visibility, and measurable marketing results.

Franchisees

?

10
+
-9%
-9%
Investment

?

$67,000 - $92,000

Network Lead Exchange

Network Lead Exchange is a business networking franchise offering a proprietary online platform and chapter-based lead groups, serving entrepreneurs and professionals seeking referrals, and known for organized, industry-exclusive chapters that reward members with commissions for closed referral business.

Franchisees

?

36
+
112%
112%
Investment

?

$12,000 - $25,000

Tapinto

TapInto is a content-marketing and digital-franchise service offering hyper-local news websites under franchisee ownership, serving local business advertisers and community readers, and known for turnkey digital platform, recurring ad revenue and scalable model.

Franchisees

?

96
+
10%
10%
Investment

?

$7,000 - $11,000

yorCMO

yorCMO is a fractional marketing franchise offering outsourced CMO services, serving small to mid-sized businesses, and known for its proven process, back-end support, and rapid launch for marketing leaders.

Franchisees

?

29
+
107%
107%
Investment

?

$38,000 - $52,000

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