HOMEstretch offers professional home organization services, helping clients declutter and create functional living spaces.
KEY FRANCHISE STATS
Franchisees
?
67
+
n.a.
n.a.
Franchise fee
?
$60,000
Investment
?
$110,000 - $178,000
Revenue (AUV)
?
Undisclosed
$190,000
+
n.a.
n.a.
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HOMEstretch is a franchise specializing in professional home organization services, offering customized solutions to help clients declutter and optimize their living spaces.
The company was founded in 2010 in Austin, Texas, and has since established its headquarters there. HOMEstretch began franchising in 2015, expanding its reach to assist homeowners nationwide. The franchise provides a comprehensive range of services, including closet design, garage organization, and home office setup, tailored to meet individual client needs.
What sets HOMEstretch apart from competitors is its commitment to eco-friendly practices, utilizing sustainable materials and donating unwanted items to local charities, thereby promoting environmental responsibility while enhancing home functionality.
Initial investment
The initial investment required for a HOMEstretch franchise is
$110,000 - $178,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$60,000
Equipment
$2,000 to $7,500
Office Equipment, Computers, Office Supplies
$2,000 to $3,500
Training Expenses
$850 to $3,500
Utility and Security Deposits
$0 to $1,500
Leasehold Improvements
$0 to $750
Rent
$250 to $3,000
Furniture and Fixtures
$0 to $1,500
Vehicle and Vehicle Wrap
$1,200 to $20,000
Business Software
$2,000 to $4,500
Business Licenses
$200 to $2,000
Vehicle Insurance
$600 to $1,000
Business Insurance
$600 to $1,500
Professional Fees
$3,000 to $5,000
Initial Marketing Collateral and Company Attire
$2,000 to $2,500
Initial Marketing Requirement
$10,000 - $15,000
Additional Funds (3 Months)
$25,000 to $45,000
Total
$109,700 to $177,750
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Type of Expenditure
Amount
Initial Franchise Fee
$60,000
Equipment
$2,000 to $7,500
Office Equipment, Computers, Office Supplies
$2,000 to $3,500
Training Expenses
$850 to $3,500
Utility and Security Deposits
$0 to $1,500
Leasehold Improvements
$0 to $750
Rent
$250 to $3,000
Furniture and Fixtures
$0 to $1,500
Vehicle and Vehicle Wrap
$1,200 to $20,000
Business Software
$2,000 to $4,500
Business Licenses
$200 to $2,000
Vehicle Insurance
$600 to $1,000
Business Insurance
$600 to $1,500
Professional Fees
$3,000 to $5,000
Initial Marketing Collateral and Company Attire
$2,000 to $2,500
Initial Marketing Requirement
$10,000 - $15,000
Additional Funds (3 Months)
$25,000 to $45,000
Total
$109,700 to $177,750
Franchise Disclosure Document
Below is HOMEstretch's 2025 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
HOMEstretch had 73 total units in 2025, of which 67 were franchised-owned and 6 company-owned.
Frequently Asked Questions
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HOMEstretch provides a comprehensive suite of training programs for its franchisees. These training initiatives are designed to ensure franchisees and their staff are well-prepared to operate within the HOMEstretch system effectively. The training programs include:
Initial Training Program: This is a mandatory, tuition-free training offered to the franchisee and one additional representative, typically conducted at HOMEstretch's headquarters or another designated location. It must be completed before opening the franchised business. The program lasts approximately three days and may include both classroom and on-the-job elements. Franchisees are responsible for travel, lodging, and related expenses.
Additional and Refresher Training: HOMEstretch may require franchisees, their Business Development Managers, and employees to attend additional or refresher courses. These sessions are designed to provide updates and advanced knowledge about the system and may be held annually. All associated expenses, including tuition and travel, are the franchisee’s responsibility.
Remedial Training: If a franchisee is found to be operating below standards, HOMEstretch can mandate up to five days of remedial training annually. This may take place at corporate headquarters or on-site. Tuition fees and all related expenses are borne by the franchisee.
Employee Training and Materials: Franchisees are responsible for ensuring all employees are trained according to HOMEstretch standards. HOMEstretch provides proprietary training materials that must be used exclusively for this purpose. Updated materials may be distributed via the Operations Manual or other platforms.
Territory Protection
HOMEstretch provides limited territorial protection through a “Designated Territory,” typically covering about 150,000 households. As long as the franchisee is in good standing, the franchisor will not license or operate another HOMEstretch franchise within that area.
However, the protection is not exclusive. HOMEstretch reserves the right to operate or license other businesses, including competitors, outside the Designated Territory. Franchisees need prior written consent to operate beyond their territory, and outside revenue must not exceed 15% of monthly gross revenue.
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