CR3 American Exteriors: Empowering Roofing Entrepreneurs Nationwide

CR3 American Exteriors is a fast-growing franchise specializing in roofing and exterior remodeling services. Founded in 2017, the company is headquartered in Hanover, Pennsylvania.

CR3 began franchising in 2022 under its parent company, Tectum Franchising LLC. As of 2024, the brand had expanded to 18 franchise units across the United States.

The franchise offers a comprehensive range of services, including residential and commercial roofing, gutter systems, siding, and window and door replacements.

The franchise's commitment to quality, integrity, and customer satisfaction positions it as a compelling choice for aspiring business owners.

Training

CR3 American Exteriors provides franchisees with structured and comprehensive training programs to prepare them for operating their business. The training combines in-person and online instruction and is focused on essential operational, sales, and administrative processes. Here are the main programs offered:

1. Initial Training Program: This training is conducted in-person in Hanover, Pennsylvania, and supplemented with online modules. It covers operational procedures, software systems, sales techniques, and customer service protocols essential to running a CR3 franchise. Attendance is mandatory before opening and passing the program is a condition to proceed with franchise operations.
2. Ongoing Training: Franchisees are required to attend periodic training sessions beyond the initial program. These may include updates on business practices, technology enhancements, and new service offerings. While the franchisor may conduct this at different locations or even virtually, the franchisee is responsible for covering all related travel and accommodation costs.

Territory Protection

CR3 American Exteriors grants franchisees a protected territory defined in the Franchise Agreement. Within this area, no other franchises will be established, providing exclusivity against internal competition. This protection is based on market size and demand.

However, the franchisor may still serve national accounts or offer digital services that extend into franchise territories. Territory rights remain conditional on the franchisee meeting performance and compliance standards.