The Little Gym

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The Little Gym

The Little Gym Franchise FDD, Costs & Fees (2025)

Children's fitness and development franchise providing gymnastics classes, motor skill development, and enrichment programs for children.

The Little Gym is an American franchise of fitness gyms designed for infants and children, owned by Unleashed Brands LLC, and headquartered in Bedford, Texas.

Founded by Robin Wes in 1976 in Bellevue, Washington, The Little Gym was created to provide a nurturing and supportive environment for children, adhering to the standards set by USA Gymnastics.

The Little Gym studios offer classes in gymnastics, dance, karate, and Kindermusik, aiming to enhance the development and enrichment of children aged 4 to 12, helping them build confidence and essential skills at every stage of their growth.

Since it began franchising in 1992, The Little Gym has grown internationally, offering a proven business model and extensive support to franchisees. The franchise is known for its comprehensive training programs, marketing support, and ongoing operational assistance, ensuring the success of each location.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Development Fee $113,050
Lease Payments (one month rent and security deposit) $12,000 – $30,000
Leasehold and Tenant Improvements $177,518 – $300,248
Architectural & Construction Management Fees $16,700 – $25,000
Signage (interior and exterior) $24,000 – $35,000
Initial Inventory and Equipment Package $65,000 – $75,000
Furniture, Fixtures and Equipment $15,000 – $18,000
Computer Systems, A/V, Security Surveillance System, Other Systems $10,000 – $15,000
Training Related Expenses $17,500 – $22,500
Legal, Accounting and other Professional Fees $5,000 – $11,000
Technology Fees (3 months) $357
Insurance Deposit and Premiums $2,440 – $2,840
Business Licenses and Permits $500 – $1,000
Grand Opening Marketing $20,000 – $25,000
Initial Supplies $1,200 – $2,000
Additional Funds – 3 Months $39,000 – $81,000
Total $519,265 – $756,995

Franchise Disclosure Document

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Competitors

Below are some of

The Little Gym

key competitors in the

Children

sector.

Started franchising
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Franchise fee

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Royalty fee

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Investment

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Revenue (AUV)

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Gross Profit

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EBITDA

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Home-based

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Passive investment

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FDD
The Little Gym
1992
218
+
26%
26%
$113,050
8.00%

$519,000

-

$757,000

n.a.

$677,000

Upgrade

97.0%

n.a.

Upgrade

31.4%

n.a.

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No
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No
No
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No
2006
121
+
1629%
1629%
$60,000
8.00%

$111,000

-

$145,000

Upgrade

n.a.

$53,000

n.a.

n.a.

Upgrade

n.a.

n.a.

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Yes
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Yes
Yes
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Yes
2023
0
+
n.a.
n.a.
$40,000
6.00%

$163,000

-

$317,000

Upgrade

n.a.

$345,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
Upgrade
Upgrade
1993
6
+
20%
20%
$54,000
7.00%

$227,000

-

$603,000

Upgrade

n.a.

$304,000

n.a.

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes
2018
7
+
n.a.
n.a.
$80,000
6.00%

$3,125,000

-

$4,351,000

Upgrade

n.a.

$1,571,000

96.9%

n.a.

Upgrade

24.5%

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes
2023
0
+
n.a.
n.a.
$49,500
7.50%

$225,000

-

$382,000

Upgrade

n.a.

$0

n.a.

n.a.

Upgrade

n.a.

n.a.

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Upgrade
Upgrade
2019
4
+
100%
100%
$49,500
7.00%

$1,184,000

-

$1,968,000

Upgrade

n.a.

$1,279,000

96.9%

n.a.

Upgrade

n.a.

n.a.

Upgrade
No
Upgrade
No
Yes
Upgrade
Yes

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$49 / month
Total investment

?

Revenue (AUV)

?

Revenue growth (last 3 years)

?

Profit margin

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Franchise Disclosure Documents
Advanced filtering and sorting
Watchlist

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Priority support

?

A comprehensive and transparent look at franchising finances. The inclusion of profit margins and disclosure documents offers insights you can’t find elsewhere. Essential for anyone considering a franchise investment.

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Franchisee

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Franchisee

Training 

The Little Gym franchise offers extensive training and support to ensure franchisees are well-prepared to run their businesses. The training program includes:

  1. Pre-Opening Training: Interactive training sessions at The Little Gym’s corporate facility prepare franchisees and their key team members for a smooth opening.
  2. Employee Training: Franchisees learn to use The Little Gym’s online training system to train staff from beginner instructors to master level, ensuring consistent quality across all locations.
  3. Ongoing Training: Continuous support through regional and local training sessions provides franchisees with new ideas and methods to enhance their operations.
  4. On-the-Job and Classroom Training: This includes 40 to 50 hours of practical, on-the-job training and 162 to 215 hours of classroom training, covering business management, customer service, child development, and the specific curriculum offered by The Little Gym.
  5. Financial and Marketing Training: Franchisees receive guidance on creating business plans, funding options, and lender referrals. They also receive step-by-step marketing training, including online and social marketing, grassroots efforts, in-gym marketing, email, direct mail, print, and public relations.

Territory Protection

The Little Gym franchise provides territory protection to its franchisees, ensuring that each franchise location operates within a defined area. This protection helps prevent market saturation and allows franchisees to build a solid customer base without immediate competition from another The Little Gym location.

However, the territory protection comes with specific conditions and limitations. The exact boundaries of the protected territory are determined based on various factors, such as population density and market potential.

Franchisees must adhere to these conditions to maintain their exclusive rights, and any expansion or changes to the territory may require approval from the franchisor.

Number of units

2025
Franchised units

173

185

218

Company-owned units

1

1

1

Total units

174

186

219

Competitors

Kidokinetics

Franchisees

?

121
+
1629%
1629%
Investment

?

$111,000 - $145,000

Hot Ground Gym

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$163,000 - $317,000

Tumbles

Franchisees

?

6
+
20%
20%
Investment

?

$227,000 - $603,000

Big Blue Swim School

Franchisees

?

7
+
n.a.
n.a.
Investment

?

$3,125,000 - $4,351,000

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