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Amazing Athletes Franchise FDD, Costs & Fees (2026)

Amazing Athletes is a youth sports enrichment program franchise that introduces children to a variety of sports and helps them develop essential skills.

KEY FRANCHISE STATS

Franchisees

?

155
+
27%
27%
Franchise fee

?

$49,500
Investment

?

$73,000 - $99,000
Revenue (AUV)

?

Undisclosed

$106,000

+
83.6%
83.6%
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Amazing Athletes is a U.S.-based educational fitness franchise that aids children's development in six key motor skills by introducing them to the basics of ten different sports.

The franchise provides physical fitness programs and sports activities for children under 12, aiming to empower them by harnessing their inner strengths and capabilities.

Founded in 2002 by Glen and Janee Henderson, Amazing Athletes strives to help children lead healthier, more confident, and happier lives. The company is headquartered in New York.

Since it started franchising in 2006, Amazing Athletes has grown to over 145 studios, with more than 122 franchises across the United States.

Initial investment

The initial investment required for a Amazing Athletes franchise is $73,000 - $99,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $49,500
Training Expenses $1,000 - $3,000
Enhanced Business Coaching and Training Fee $5,750
Furniture, Fixtures, and Equipment $0 - $500
Starter Kit and Initial Uniforms and Marketing Materials $5,000 - $7,000
Computer System $0 - $1,000
Insurance and Professional Services $1,500 - $3,500
Permits, Licenses and Certifications $0 - $1,000
Territory Overage Fee $0 - $0.13 per Person
Plus Program (Optional) $0 - $7,500
Additional Funds - 3 months $10,000 - $20,000
Total $72,750 - $98,750

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Type of Expenditure Amount
Initial Franchise Fee $49,500
Training Expenses $1,000 - $3,000
Enhanced Business Coaching and Training Fee $5,750
Furniture, Fixtures, and Equipment $0 - $500
Starter Kit and Initial Uniforms and Marketing Materials $5,000 - $7,000
Computer System $0 - $1,000
Insurance and Professional Services $1,500 - $3,500
Permits, Licenses and Certifications $0 - $1,000
Territory Overage Fee $0 - $0.13 per Person
Plus Program (Optional) $0 - $7,500
Additional Funds - 3 months $10,000 - $20,000
Total $72,750 - $98,750

Franchise Disclosure Document

Below is Amazing Athletes's 2025 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.

Number of units

Amazing Athletes had 161 total units in 2025, of which 155 were franchised-owned and 6 company-owned.

Frequently Asked Questions

Competitors

Below are some of

Amazing Athletes

key competitors in the

Children

sector.

Franchise
Franchisees
Royalty fee
Total investment
Revenue
Upgrade
EBITDA
Upgrade

155

New
+
27%
27%

8.00%

$73,000

-

$99,000

$106,000

n.a.

$xxx,xxx

n.a.

xx%

n.a.

Training 

Training may take place at a location designated by the franchisor or, if preferred, can be conducted through online webinars, live streaming, or other electronic methods. The training for all programs spans approximately six days, including around 27.5 hours of classroom instruction and six hours of on-the-job training.

Training Breakdown for the Basic Package

  • Kickoff/Day 1: This day covers topics such as the Mission Statement, Competition, Industry Overview, and Demonstrations. It includes seven hours of classroom instruction and two hours of on-the-job training.
  • Day 2: The focus is on Curricula training, where franchisees learn field movements and techniques for interacting with children.

Additional Training for the AA Complete Program

Franchisees who opt for the AA Complete Program will receive an additional training day:

  • Day 6: This day provides further Curricula training, with two hours of classroom instruction and two hours of on-the-job training.

Territory Protection

Amazing Athletes offers territory protection to its franchisees, granting them exclusive rights to operate within their assigned territory.

This ensures that no other franchisee will compete within the same area, allowing franchisees to build their business without overlapping markets. The protected territory is clearly defined in the franchise agreement, providing peace of mind and a solid foundation for growth.

Competitors

Below are some of Amazing Athletes's key competitors in the Children sector.

Perfect Skating

Franchisees

?

22
+
22%
22%
Investment

?

$54,000 - $198,000
Revenue

?

Upgrade

N Zone Sports

Franchisees

?

68
+
62%
62%
Investment

?

$54,000 - $87,000
Revenue

?

Upgrade

Child's Play Challenge Courses

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$141,000 - $186,000
Revenue

?

Upgrade

Gym Skills

Franchisees

?

1
+
n.a.
n.a.
Investment

?

$48,000 - $296,000
Revenue

?

Upgrade

National Academy of Athletics

Franchisees

?

0
+
n.a.
n.a.
Investment

?

$43,000 - $63,000
Revenue

?

Upgrade

Kidokinetics

Franchisees

?

121
+
1629%
1629%
Investment

?

$111,000 - $145,000
Revenue

?

Upgrade

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