Casual dining restaurant franchise known for its hand-cut steaks, ribs, and made-from-scratch sides, offering a lively and Western-themed atmosphere.
KEY FRANCHISE STATS
Franchisees
?
56
+
-20%
-20%
Franchise fee
?
$40,000
Investment
?
$3,895,000 - $7,902,000
Revenue (AUV)
?
Undisclosed
$0
+
n.a.
n.a.
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Founded in 1993 in Clarksville, Indiana, Texas Roadhouse has grown into a renowned American steakhouse chain celebrated for its hand-cut steaks, made-from-scratch sides, and lively atmosphere.
The company's headquarters are located in Louisville, Kentucky. Since its inception, Texas Roadhouse has expanded its footprint through franchising, bringing its distinctive dining experience to numerous locations across the United States and internationally.
Texas Roadhouse offers a menu centered around high-quality steaks, ribs, and a variety of American classics, all prepared with a commitment to freshness and flavor.
The brand sets itself apart by emphasizing a fun, family-friendly environment, complete with line dancing servers and a welcoming ambiance that reflects its Southern roots. This dedication to providing "Legendary Food, Legendary Service" has solidified Texas Roadhouse's position in the competitive casual dining industry.
Initial investment
The initial investment required for a Texas Roadhouse franchise is
$3,895,000 - $7,902,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount (Low – High)
Franchise Fee
$40,000
Leasehold/Building Improvements
Renovation: $1,400,000 to $2,200,000 New Build-out: $2,500,000 to $3,300,000
Architectural/Engineering/Site Evaluation
$190,000 to $280,000
Builders Risk and OCP Insurance
$5,000 to $12,000
Performance Bonds
Renovation: $12,000 to $25,000 New Build-out: $14,000 to $38,000
Furniture, Decor and Fixtures
$290,000 to $370,000
Equipment
Renovation: $700,000 to $900,000 New Build-out: $1,100,000 to $1,300,000
Renovation: $3,894,500 to $6,388,500 New Build-out: $5,396,500 to $7,901,500
Franchise Disclosure Document
Below is Texas Roadhouse's 2024 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Texas Roadhouse had 638 total units in 2024, of which 56 were franchised-owned and 582 company-owned.
Frequently Asked Questions
What is the royalty fee?
The royalty fee for a Texas Roadhouse franchise is 4.00%. In addition, you would have to pay the advertising (or national brand fund) fee of 6.00%.
What is the total investment?
The initial investment required for a Texas Roadhouse franchise is $3,895,000 - $7,902,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
What is the initial franchise fee?
The initial franchise fee for a Texas Roadhouse franchise is $40,000. This is typically paid upfront as part of the total initial investment, after signature of the Franchise Agreeement.
The franchisor provides extensive training to ensure the effective operation of the franchise. Here are the key aspects:
Initial Training Program:
The Managing Partner is required to start the initial training program no later than one year before the restaurant begins operations. All other managers must be hired at least six months before the start of operations to undergo necessary training.
Training Components:
Training includes classroom sessions and on-the-job training.
Various restaurant roles, such as baking, cold prep, hot prep, salads, fry, and meat cutting, have specific training requirements, including hands-on and theoretical knowledge.
Ongoing and Additional Training:
Franchisees must ensure their team attends periodic system-wide meetings and additional training programs as mandated by the franchisor.
These sessions may include updates on operational standards, marketing strategies, or other system-wide enhancements.
On-Site Pre-Opening Training:
The franchisor provides an opening crew for 15-20 days of on-site pre-opening and opening support, which can be extended at the franchisor's discretion.
Evaluation and Certification:
Franchisees may also be certified to conduct training for their personnel, subject to meeting the franchisor’s operational and training standards.
Territory Protection
The franchisor does not grant exclusive territory protection to its franchisees. While an "Area of Primary Responsibility" is designated, it is not exclusive and does not prevent the franchisor or its affiliates from establishing additional franchises or company-owned locations in the area.
This means that franchisees could face competition from the franchisor or other franchisees operating under the same brand.
Furthermore, the franchise agreement outlines that the franchisor retains the right to compete within a franchisee's designated area.
This arrangement allows the franchisor to retain flexibility in expanding the brand but may limit the franchisee's control over their market. It underscores the importance for franchisees to consider potential competition as part of their operational strategy.